Sales and Marketing Manager - Based on Site
We are looking for a Sales and Marketing Manager. Please note that this position is based on site.
The key responsibilities include, but are not limited to: |
Our People - Delights our customers by delivering service excellence and demonstrating behaviours in line with our vision and values.
- Engages with our customers and acts as an ambassador for Young’s.
- Takes ownership for dealing with customer queries and complaints in a professional manner.
- Supports their team members and communicates well with the whole team, front and back of house.
- Deals with enquiries, bookings and requests in a timely and professional manner whilst actively promoting the business, maximising turnover and delivering service excellence.
- Takes ownership for their own development and is willing to learn new skills and explore opportunities to continually improve and progress.
- Attends central sales training when required.
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Our Offer - Assist the General Manager in identifying potential opportunities, packages and menus to maximise sales and enhance the customer experience.
- Proactively drive booking enquiries for social and corporate occasions, through proactive outreach, marketing, networking and building relationships.
- Drive sales for key seasonal campaigns as required by the site (Summer parties, Sporting events, Christmas)
- Drive sales through digitally marketing the business; sending sales driving mailers and engaging social posts
- Maintain industry awareness to understand the competitive market and takes appropriate action to ensure own pub stays ahead in the marketplace
- Understands our customer needs (occasion, budgets, expectations, confidence, trust) and actions appropriately
- Maximises sales by best use of all areas of the business, identifying opportunities and time slots to increase pre-booked sales and driving spend per head
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Our Processes - Through the effective use of business processes and systems, manage business performance against financial targets and standards set out my GM
- Develops and implements an ongoing strategy and quarterly sales driving marketing plan to maximise private hire opportunities and customer engagement
- Supports and delivers pre and post shift briefings to ensure effective communication of all parties and events
- Manages use of the tills and handling of deposits in line with company standards
- Maintains an ongoing sales plan and evaluates activities to ensure they add to the profit of the business
- Managing all inbound booking enquiries efficiently with maximum conversion through Collins.
- Drive spend through suggestive selling and pre sold packages / items for all parties and events
- Host face to face meetings and show arounds with customers
- Build new relationships and establish new business with customers and corporates to drive sales
- Plan and host events, driving reasons to visit and increasing footfall and sales
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