YKK Corporation of America→
GMG MARKETING COORDINATOR Yorba Linda at YKK… · Yorba…
Skills
Job Description
About YKK Corporation
At the YKK Group, we believe in the “Cycle of Goodness” – the idea that “no one prospers without rendering benefit to others.” We’re committed to creating value for our customers, employees, and society in all that we do.
Job Summary
The purpose of this position is to carry out Global Marketing activities and strategies, as established by Marketing Manager and Senior management. Marketing Coordinator responsibilities will include but not be limited to: research, analysis, development and implementation of marketing and advertising campaigns, co-branding, ingredient branding, trade show coordination, etc. as outlined below.
Essential Duties and Responsibilities
- Conduct research, assemble and analyze data to prepare reports and documents.
- Develop and implement marketing and advertising campaigns (both B2B and B2C), prepares marketing and advertising strategies, plans, and objectives; plans and organizes promotional presentations; updates calendars.
- Manage promotional materials (catalogs) by coordinating requirements with related departments; inventorying stock; placing orders; verifying receipt.
- Monitor macro and micro market data as it relates to economic trends, retail trends, trade agreements, trade tariffs, import/export statistics. Creates reports for submission to senior management. Also creates regular macro/micro market analysis reports to be shared with Japan and Asia YKK offices.
- Supports the end user customer with focused marketing such as co-branding and ingredient branding activities.
- Manages the coordination of all trade shows attended by GMG USA. This includes product choice, sample arrangement, staff attendance, schedules and associated logistics. Attendance at shows is required.
Essential Duties and Responsibilities (cont.)
Oversees the day to day operations of the GMG training platform. Assists in creation, implementation, advancement and improvement of GMG training platform.
Updates job knowledge by participating in educational opportunities; reading trade publications.
Accomplishes organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
Leads GMG store audit projects.
In addition to the qualifications listed above, the ideal candidate should have experience with:
- Video creation and editing
- Basic graphic design for trade show materials, social media content, promotional pieces, and other marketing collateral
- Adobe Creative Suite applications, including XD, Photoshop, and InDesign (preferred, although training can be provided)
Occasional international travel
Performs other position-related duties as assigned
Supervision and Scope of Position
This job has no direct supervisory responsibilities.
Qualifications and Requirements
Education/Experience:
- Marketing Research, Coordination, Project Management, Reporting Research Results, Understanding the Customer, Process Improvement, Initiative, Planning, Financial Skills
- Bachelor's degree (B.A.) from four-year college or university in related field; or 1 to 5 years of related experience in related field and/or training; or equivalent combination of education and experience.
- Expert and advance knowledge of MS Office applications (must include proficient level of Excel experience).
Certificates and Licenses: none
Travel Requirements: Travel Requirements: Domestic travel required. Must be prepared to travel on short notice.
Schedule:
- Monday through Friday, Standard hours are 8:00 a.m. to 5:00 p.m., with some flexibility
- In-office five days per week during the first 90 days; eligible to work from home up to two days per week after 90 days
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle, or feel; reach with hands and arms; stoop, kneel, crouch, or crawl and talk or hear. The employee must occasionally lift and/or move up to 20 pounds. Specific vision abilities required by this job include close vision and ability to adjust focus.
Work Environment
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. The noise level in the work environment is usually moderate. When applicable, the employee is required to wear appropriate safety protective equipment at the proper times and in the proper environments as required by safety program rules.
Equal Opportunity
YKK is an equal opportunity employer and makes all employment related decisions without regard to age, race, color, religion, gender, national origin, disability, veteran status, or any other status protected by applicable local, state, or federal law. The Company is committed to providing and maintaining a safe workplace for all employees. To accomplish this commitment, the Company shall comply with all current occupational health, safety, and environmental laws and develop the best feasible operations, procedures, technologies, and policies to provide such conditions. In order to provide a safe and healthy work environment for our employees and customers, the Company maintains an environment free of smoke and smokeless tobacco products and does not tolerate the use of any illegal drugs or the abuse of legal drugs or alcohol in the workplace.