Senior Digital Marketing Executive at Webdads2u… · Chennai

We are looking for a Digital Marketing Executive with 1–2 years of experience to join our team. The candidate should have practical knowledge of SEO, Google Ads, Meta Ads, Email Marketing, Social Media Marketing and Content Creation.

The ideal candidate should be able to handle digital marketing activities, create engaging content, manage advertising campaigns and support lead generation for different client projects.

Roles & Responsibilities

• Plan and execute digital marketing activities for multiple clients.
• Handle SEO activities, including On-Page, Off-Page and Technical SEO.
• Create, manage and optimize Google Ads campaigns.
• Plan and run Facebook and Instagram advertising campaigns.
• Handle email marketing campaigns, newsletters and promotional emails.
• Create social media content, captions and marketing copies.
• Write SEO-friendly blogs, articles and website content.
• Plan and manage social media content calendars.
• Perform keyword research and competitor analysis.
• Work on lead generation and improve campaign performance.
• Monitor website traffic, keyword rankings and advertising results.
• Prepare monthly performance reports.
• Coordinate with graphic designers, content writers and other team members.
• Stay updated with the latest digital marketing trends and tools.

Required Technical Skills

• SEO: On-Page SEO, Off-Page SEO, Technical SEO and Keyword Research.
• Google Ads: Search Ads, Display Ads, Campaign Setup and Optimization.
• Meta Ads: Facebook Ads, Instagram Ads, Audience Targeting and Lead Generation.
• Email Marketing: Email Campaigns, Newsletter Creation and Email Automation.
• Content Marketing: Blog Writing, Article Writing, Website Content and SEO Content Writing.
• Social Media Marketing: Social Media Management, Content Planning and Scheduling.
• Analytics Tools: Google Analytics 4 and Google Search Console.
• Content Creation: Ad Copywriting, Captions, Hashtag Research and Canva.
• Local SEO: Google Business Profile Management.
• Reporting: Campaign Tracking, Website Performance and Monthly Reports.

Required Soft Skills

• Good verbal and written communication.
• Creative thinking and content-writing skills.
• Time management and multitasking.
• Team coordination and collaboration.
• Problem-solving and analytical skills.
• Ability to handle multiple projects.

Qualifications

• Any Bachelor's Degree.
• 1–2 years of experience in Digital Marketing.
• Practical experience in SEO, Google Ads, Meta Ads and Email Marketing.
• Good content writing and communication skills.
• Agency experience will be an added advantage.

Preferred Candidate

Candidates who can independently manage digital marketing tasks, handle client projects, create marketing content and work towards achieving campaign goals are preferred.

Job Type: Full-Time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Experience:

• Digital marketing: 1 year (Required)

Work Location: In person