The Medical Alley Association
Senior Starts Principal at The Medical… · Minneapol…
Job Description
Position Summary
Reporting to the Managing Director, the Senior Starts Principal drives strategic partnerships, revenue growth, investment ecosystem engagement, and end-to-end delivery of assigned boot camps and domestic and international delegations. The role leads strategy, sales, program design, participant and partner recruitment, delivery, financial results, and follow-up, while supporting Innovation Showcases and broader Starts market access priorities. It provides project leadership and mentoring immediately, with formal employee supervision anticipated as the team structure evolves.
Revenue Strategy, Sales & Growth — 20%
- Own and achieve assigned individual revenue targets; guide shared pipeline strategy and, when direct reports are formally assigned, oversee their aggregate revenue performance using documented targets and attribution rules.
- Lead complex or high-value sales opportunities, including prospecting, executive pitches, proposals, negotiation, and closing.
- Set pipeline expectations for assigned initiatives, review forecasts and deal strategy with colleagues, provide sales coaching and mentorship, and intervene early when results lag; assume formal team performance accountability when supervisory authority is assigned.
- Partner with leadership on annual revenue planning, pricing, market positioning, and opportunity prioritization.
Financial Analysis, Investment Strategy & VC Engagement – 20%
- Lead investment ecosystem strategy, developing relationships with venture capital firms, angel investors, corporate venture groups, and other funding partners.
- Provide strategic oversight of startup business model assessments, commercialization opportunities, financial viability, and investment readiness.
- Analyze healthcare investment trends, funding activity, emerging technologies, and market opportunities to inform Starts strategy and program development.
- Identify opportunities to connect promising startups with investors, corporate partners, and other sources of capital.
- Oversee collection and analysis of startup funding, investment activity, and economic impact data to demonstrate the value of Medical Alley's initiatives.
- Evaluate program revenue, financial performance, and return on investment to inform strategic priorities and resource allocation.
- Partner with the Data Analyst to maintain accurate startup segmentation and use HubSpot and program data for quarterly and semiannual reporting on investment activity, program ROI, sponsor/partner outcomes, economic impact, and emerging revenue opportunities.
People Leadership & Performance Management — 20% (Formal Supervision: Future)
- Provide day-to-day project leadership, mentoring, workload coordination, and constructive feedback; assume direct supervision, including regular one-on-ones and performance reviews, when staff are formally assigned.
- Help establish clear individual goals for revenue-owning and program-delivery work, with role-appropriate metrics and documented accountability; assume formal goal-setting authority when supervisory responsibilities are assigned.
- Support hiring, onboarding, professional development, and recognition as requested; participate in formal performance management in partnership with HR when assigned supervisory authority.
- Coordinate coverage and capacity so commitments are met without compromising quality or employee sustainability.
Boot Camp & Delegation Strategy, Sales, Design & Execution — 30%
- Own boot camp strategy, market positioning, pricing inputs, prospecting, sales, participant recruitment, program design, speaker/facilitator selection, delivery, and post-program follow-up.
- Develop strategic global, corporate, investor, and government relationships that strengthen boot camp offerings, founder outcomes, and revenue opportunities.
- Lead boot camp agendas, curriculum, statements of work, delivery plans, and logistics with internal teams and partners; establish measurable KPIs and ensure program quality, participant experience, budget discipline, and documented results.
- Identify new offerings and partnerships that strengthen program value, participation, measurable outcomes, and sustainable revenue.
- Own assigned domestic and international delegations from opportunity development and sales through planning, execution, evaluation, and post-visit follow-up; maintain the capability to assume full delegation delivery responsibility as staffing needs evolve.
- Define delegation objectives, scope of work, pricing, deliverables, success measures, budgets, timelines, and stakeholder commitments; secure paid participation, sponsorships, and partner agreements.
- Recruit and qualify participating startups, corporate partners, investors, government and trade representatives, and other stakeholders; develop targeted agendas, itineraries, site visits, and executive meetings aligned with participant goals.
- Coordinate travel-related logistics, venues, communications, internal resources, introductions, and onsite execution to ensure a professional and valuable delegation experience.
- Build relationships with international trade hubs, economic-development agencies, accelerators, investors, and corporate partners to generate repeat delegations, market-access opportunities, and revenue.
- Capture delegation activity, participant outcomes, introductions, satisfaction, revenue, and follow-up opportunities in HubSpot; convert qualified relationships into memberships, sponsorships, and other paid Starts offerings.
Market Access Strategy & Program Development — 10%
- In partnership with the Managing Director, guide market access priorities and broader Starts program strategy, including strategic oversight and continuity planning for delegations and Innovation Showcases led by other Principals.
- Use market intelligence, founder feedback, research, and partnership insights to improve offerings and identify new growth opportunities.
- Collaborate with Medical Alley leadership, Partnerships, Events, Communications, Government Affairs, and Finance on strategy, program development, and cross-functional delivery.
- Maintain disciplined HubSpot reporting, team dashboards, and clear revenue attribution and accountability.
As part of a cohesive team, you may take on additional tasks that support our mission and shared goals.
Qualifications
- 7–10+ years of progressively responsible experience in healthcare innovation, consultative business development, economic development, or market-access programs.
- Demonstrated success personally achieving revenue targets and managing complex partnership or sales portfolios.
- Demonstrated ability to lead, coach, and coordinate colleagues; prior formal people-management experience preferred in anticipation of future supervisory responsibilities.
- Strong program oversight, financial judgment, stakeholder management, and executive presence.
- Ability to independently lead domestic and international delegations, cultivate global market-access relationships, and develop repeatable, measurable program-delivery processes.
- Strong HubSpot/CRM reporting discipline and ability to translate strategy into measurable team execution.
Position Details:
Category: Full-time, Exempt employee.
This position is in the Twin Cities of Minneapolis-St. Paul, MN. Hybrid schedule with required in-office days on Monday through Thursday with the option to work from home on Friday.
Benefits: Competitive benefits package that includes medical, life and disability coverage with many optional programs, 401k, PTO program plus thirteen paid holidays.
Must have reliable transportation. Flexibility to work weekends or evenings, as required.
Organizational Summary: As the Epicenter of Health Innovation and Care®, Medical Alley serves as a world-class growth engine and a leadership collective dedicated to making a measurable impact on the future of healthcare. As a primary driver of industry transformation, we provide the "creative persistence" required to succeed even when the system resists, acting as the central pulse for over 800 global companies and a thriving startup ecosystem.
We foster collaborations and partnerships that move beyond polite conversation to deliver a collective blueprint for the future. Our unique strength lies in uniting the entire health and life sciences continuum, where we elevate the dialogue from a single industry perspective to a broader impact on public health. By shaping policy at state and federal levels and delivering actionable intelligence, we empower leaders to navigate complex shifts while ensuring that trust remains our bedrock. Our mission-driven approach is centered on a simple, powerful truth: progress is defined by our ability to put the patient’s needs at the center of everything we do. At Medical Alley, we remain steadfast advocates for human connection, ensuring care is accessible to all as we bring innovation to the "last mile". Recognized as a premier workplace by Minnesota Business Magazine and the Minneapolis/St. Paul Business Journal.
Medical Alley is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Reasonable accommodations will be made for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and any other applicable federal, state, or local laws.
_ Please note: Medical Alley is not certified with the U.S. Department of Labor for immigration sponsorship._
Benefits:
- 401(k)
- 401(k) matching
- Cell phone reimbursement
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Professional development assistance
- Vision insurance
Work Location: In person