REGIONAL BUSINESS MANAGER (RBM) - North West – Kano

Department: Business Development & Sales

Industry: Telecommunications | Internet Service Provider (ISP) | Enterprise Technology Solutions | Managed Services | Cloud & Digital Transformation

Reports To: Country Manager – Nigeria

Functional Reporting: Group Head, Business Development & Sales

Direct Reports: Enterprise Sales Executives, SME Sales Officers, Channel & Partner Managers, Regional Sales Support Personnel

Locations: North West – Kano

Employment Type: Full-Time

Salary: ₦1,500,000 Net Monthly + Commission + Performance Bonus + Executive Benefits

Experience: 11+ years

Position Summary

We are seeking an experienced, commercially driven, and strategic Regional Business Manager (RBM) to lead revenue generation, business development, market expansion, and customer acquisition activities within an assigned geographical region.

The successful candidate will be responsible for driving sales growth across enterprise connectivity solutions, broadband services, managed services, cloud solutions, cybersecurity offerings, digital transformation services, healthcare technology platforms, and strategic technology partnerships.

This role requires a highly connected commercial leader with a proven track record of building strategic client relationships, leading high-performing sales teams, and delivering sustainable revenue growth in highly competitive markets.

Key Responsibilities

Revenue Growth & Market Expansion

• Develop and execute regional sales and revenue growth strategies.
• Achieve monthly, quarterly, and annual sales targets.
• Drive new customer acquisition across enterprise and SME segments.
• Increase market share within assigned territories.
• Expand recurring revenue streams through long-term contracts and managed service agreements.
• Identify and capitalize on emerging market opportunities.

Business Development

Identify, develop, and close opportunities across:

• Financial Services
• Healthcare
• Government & Public Sector
• Manufacturing
• Hospitality
• Education
• Oil & Gas
• Telecommunications
• Real Estate
• SMEs

Build strong executive-level relationships with:

• Chief Executive Officers (CEOs)
• Chief Information Officers (CIOs)
• Chief Technology Officers (CTOs)
• Procurement Heads
• Government Decision Makers
• Business Owners

Enterprise Sales

Drive sales and market adoption of:

• Dedicated Internet Services
• Fibre Broadband Solutions
• Managed Network Services
• Cloud Infrastructure Services
• Cybersecurity Solutions
• Business Continuity & Disaster Recovery Solutions
• Digital Transformation Solutions
• Healthcare Technology Platforms
• Business Productivity Solutions
• Managed IT Services
• Prepare and deliver compelling commercial proposals and presentations.
• Lead contract negotiations and close high-value enterprise deals.

Strategic Account Management

Manage and grow relationships with key accounts including:

• Banks
• Hospitals
• Universities
• Government Agencies
• Manufacturing Companies
• Hospitality Groups
• Large Corporate Organizations

Responsibilities include:

• Customer retention
• Revenue growth within existing accounts
• Cross-selling and upselling opportunities
• Executive stakeholder engagement
• Long-term account development planning

Channel & Partner Development

Develop and manage relationships with:

• Resellers
• Technology Partners
• Referral Partners
• Channel Partners
• System Integrators
• Industry Associations
• Build a strong regional partner ecosystem capable of generating sustainable business opportunities.

Team Leadership

• Lead, mentor, and develop regional sales teams.
• Conduct weekly sales and pipeline review meetings.
• Drive performance management and accountability.
• Support recruitment, onboarding, and training initiatives.
• Develop future commercial leaders within the organization.

Market Intelligence & Strategy

Monitor and report on:

• Competitor activities
• Pricing trends
• Market developments
• Industry opportunities
• Government initiatives
• Emerging technologies

Provide strategic recommendations to support business growth and market positioning.

Reporting & CRM Management

Prepare and submit:

• Weekly Sales Reports
• Monthly Revenue Reports
• Pipeline Reports
• Forecast Reports
• Strategic Account Plans
• Market Intelligence Reports

Maintain accurate and up-to-date records within the company's CRM platform.

Key Performance Indicators (KPIs)

Revenue Performance

• Achievement of assigned monthly, quarterly, and annual revenue targets.

Pipeline Management

• Maintain a sales pipeline of at least three (3) times annual revenue target.

Customer Acquisition

• Minimum of five (5) new enterprise customers per quarter.
• Minimum of fifty (50) new SME customers per quarter.

Customer Retention

• Maintain customer retention rate of 95% or higher.

Strategic Accounts

• Manage and grow a portfolio of at least twenty (20) strategic enterprise accounts.

Team Performance

• Deliver regional productivity and performance targets.
• Improve team capability and sales effectiveness.

Educational Qualifications

Minimum Qualification

Bachelor's Degree in:

• Business Administration
• Marketing
• Economics
• Computer Science
• Engineering
• Telecommunications
• Information Technology
• Or any related discipline

Preferred Qualifications

• MBA or Master's Degree in a relevant field.
• Professional certifications in Sales, Business Development, Technology, Project Management, or Leadership.

Experience Requirements

• Minimum of eleven (11) years of progressive experience in Business Development, Enterprise Sales, Telecommunications, Technology Solutions, Managed Services, Cloud Services, or Digital Transformation.
• Minimum of five (5) years in a leadership or regional management position.
• Demonstrated success in achieving and exceeding revenue targets.
• Strong experience managing enterprise accounts and strategic partnerships.

Preferred Industry Experience

Candidates with experience in any of the following sectors are strongly encouraged to apply:

• Internet Service Providers (ISP)
• Telecommunications
• Enterprise Technology
• Managed Services
• Cloud Solutions
• System Integration
• Digital Transformation
• ICT Consulting

Required Competencies

Commercial & Sales Competencies

• Enterprise Sales
• Strategic Selling
• Business Development
• Key Account Management
• Negotiation & Closing
• Proposal Development
• Revenue Growth Management

Leadership Competencies

• Team Leadership
• Coaching & Mentoring
• Performance Management
• Stakeholder Engagement
• Talent Development
• Decision Making

Business Competencies

• Pipeline Management
• Sales Forecasting
• Financial Analysis
• Strategic Planning
• Budget Management
• CRM Management

Personal Attributes

• Results-Oriented
• Strategic Thinker
• Commercially Astute
• Customer-Focused
• Strong Communicator
• High Integrity
• Self-Motivated
• Entrepreneurial Mindset
• Relationship Builder
• Resilient and Adaptable

Compensation & Benefits

Salary

• ₦1,500,000 Net Monthly

Quarterly Performance Commission

Performance-based commission linked to:

• Revenue Achievement
• Gross Margin Performance
• Strategic Account Wins
• Regional Growth Performance

Mobile Communication Allowance

• ₦100,000 Monthly

Health Insurance

Executive Family HMO Coverage for:

• Employee
• Spouse
• Dependent Children

Leave Allowance

• One Month Basic Salary Annually

Transportation Benefit

• Official Company Vehicle upon successful confirmation and sustained business performance.

Annual Performance Bonus

Based on:

• Revenue Achievement
• Market Expansion
• Profitability
• Strategic Impact
• Leadership Performance

Learning & Development

• Executive Leadership Training
• Sales Certifications
• Technology Certifications
• Professional Development Programs

Business Tools

• Company Laptop
• Corporate Email
• CRM Access
• Sales Automation Tools
• Marketing Materials
• Proposal Templates

How To Apply

Interested and qualified candidates should send their updated CV to:

hiring@mysigma.io

Subject of Email: Regional Business Manager – North West – Kano