Strategic Planning Director at Q2 HR… · Pasig

About the Role

Help global clients turn marketing strategies into measurable business results.

We're looking for an experienced Marketing Strategy Director to develop client marketing strategies, oversee campaigns, and identify opportunities to improve performance. You will translate business goals into marketing plans that generate demand, support sales pipeline growth, and deliver measurable returns.

You'll collaborate with strategists, analysts, designers, writers, and developers in an environment that values professional growth, collaboration, and mutual respect.

Key Responsibilities

• Develop client marketing strategies. Translate business objectives into clear marketing plans, campaign priorities, and success measures.
• Lead campaign planning and oversight. Plan and oversee marketing campaigns for global clients, working with delivery teams to align execution with strategic objectives.
• Measure campaign effectiveness. Track demand generation and campaign performance against key performance indicators (KPIs), return on investment (ROI), and contribution to the sales pipeline.
• Present insights and recommendations. Communicate results against targets and recommend practical improvements to clients and internal stakeholders.
• Optimize marketing performance. Use testing, campaign insights, and relevant best practices to refine strategies and improve results.
• Guide future marketing investments. Recommend programs and investment priorities based on performance findings and client objectives.

Qualifications

• 15 years of relevant marketing experience, with a strong background in marketing strategy, campaign management, demand generation, and performance analysis.
• Demonstrated ability to develop marketing strategies and oversee campaigns that deliver measurable business outcomes.
• Strong understanding of how marketing activities contribute to demand generation and sales pipeline growth.
• Strong marketing analytics skills, including the ability to interpret campaign data, evaluate ROI, and translate findings into actionable recommendations.
• Excellent client communication, presentation, and stakeholder management skills.
• Experience collaborating across creative, analytical, and delivery teams while managing multiple campaigns or client priorities.
• Experience supporting international clients is an advantage.

Why Join

• Take ownership of marketing strategies and directly influence client results.
• Work on campaigns for global clients alongside specialists in marketing, creative, analytics, and technology.
• Join a team that values integrity, continuous learning, collaboration, and work-life balance.

Apply with your updated CV and highlight the marketing strategies or campaigns you have led, including the results you helped achieve.