Business Development & Marketing Executive, DACH… at NP Digital · DE

TITLE Business Development & Marketing Executive, DACH & EMEA DEPARTMENT Commercial, DACH & EMEA DIVISION NP Digital Germany LOCATION Hybrid – Germany

ABOUT OUR COMPANY

NP Digital (NPD) is a global award-winning performance marketing agency. AdAge named us Performance Marketing Agency of Year, Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and both Inc. and AdAge listed us on their Best Places to Work lists.

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.

ABOUT THE OPPORTUNITY

This is a newly created role to support our Commercial team.

We sell marketing, so we want someone who understands it from the inside and would rather win clients than only talk about campaigns. This is a hybrid role: you’ll find and close new business across DACH and selected EMEA markets, while also building NP Digital's local presence in DACH and the UK.

You’ll own smaller deals from first outreach through to signature. On larger or more complex opportunities, you’ll work alongside senior commercial leadership and learn how those deals are won. Most companies keep sales and marketing separate; here, they’re part of the same role.

Roughly, your time will be split as follows:

• 60–70% new business sales, from first outreach through to signature
• 5–10% supporting inbound enquiries
• The remainder focused on local marketing for DACH and the UK

ABOUT THE RESPONSIBILITIES

Win new business

• Research and target companies and decision-makers across DACH and selected EMEA markets.
• Run outbound campaigns across email, phone, LinkedIn and our sales engagement tools, with quality conversations ahead of activity counts.
• Lead discovery calls covering business objectives, current marketing, budget, stakeholders, buying process and timeline.
• Own smaller and mid-sized opportunities through proposal, negotiation and signature.
• Contribute to larger pitches, RFP responses and client presentations, including meetings in Germany.
• Keep your pipeline accurate in Salesforce; the business forecasts and plans resources from it.

Support inbound

• Qualify selected inbound enquiries, establish fit, timing and budget, and set the right next step.

Build our local presence in DACH and the UK

• Plan and run webinars and events.
• Plan, write and script content: LinkedIn posts, short videos, articles and campaign copy.
• Grow NP Digital's brand presence on LinkedIn and in the markets we sell into.
• Work with our SEO, paid media, PR and content specialists so that marketing and sales reinforce each other.

ABOUT YOU

• Marketing first, sales by choice. Around 1.5 to 2 years of professional experience, mostly in marketing, with a growing pull towards selling. Backgrounds such as marketing at a financial firm, consulting, private equity or venture capital, an agency, or B2B SaaS all fit.
• You know why marketing works. You understand performance marketing, SEO, PR, paid media and brand positioning well enough to discuss them with a CMO. You know why a health brand cannot say just anything and why regulated categories need care.
• Languages. English at C1 or above and German at C1 or above, both spoken and written. You will pitch to senior marketers in both languages.
• You want to close. Starting conversations with strangers, hearing no and negotiating terms do not put you off.
• Stress-resistant. You stay organised and calm when several things peak at once.
• Curious. You want to know why a prospect replied, why a deal stalled and which message lands, and you use data to find out.
• Ownership. You follow through, admit mistakes quickly and bring ideas rather than waiting to be told.

BONUS POINTS

• Salesforce, Outreach, Apollo, LinkedIn Sales Navigator, HubSpot, webinar platforms. Tools can be taught; judgement and curiosity matter more

ABOUT YOUR GROWTH

As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.

ABOUT OUR BENEFITS

We offer a comprehensive and flexible benefits package to all regular, full-time employees.

ABOUT OUR CULTURE

We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:

Think Big “Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.

Own It “Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.

Have Fun “Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.

ABOUT OUR PRACTICES

NP Digital takes a human-centric approach to hiring. AI tools may assist with administrative or creative tasks, but all evaluations and decisions are made by our awesome people.

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.