GTM Executive Assistant at InLogic in South Africa

ROLE OVERVIEW

We are looking for a GTM Execution Assistant to support a growing technology business by taking repetitive go-to-market execution work off the leadership team's plate.

This is an execution-focused role rather than a strategic growth position. The successful candidate will be responsible for consistently researching prospects, assessing their fit against a defined Ideal Customer Profile (ICP), conducting email and LinkedIn outreach, and managing responses.

The ideal candidate is highly consistent, self-managed and comfortable performing repetitive, high-volume tasks without requiring constant supervision or follow-up.

KEY RESPONSIBILITIES

• Research companies and prospects against a defined Ideal Customer Profile (ICP).
• Review company websites and available information to determine prospect fit.
• Qualify prospects against established criteria.
• Build and maintain prospect lists.
• Conduct outbound email prospecting.
• Conduct LinkedIn outreach.
• Write personalised and appropriate outreach messages.
• Manage and respond to prospect replies.
• Maintain consistent daily outreach activity.
• Follow established go-to-market processes and workflows.
• Track prospecting and outreach activity accurately.
• Review responses and identify appropriate next actions.
• Maintain quality and consistency while working at high volume.
• Work independently and manage daily execution without constant supervision.
• Action feedback quickly and accurately.

KEY REQUIREMENTS

• Approximately 2–4 years of experience in prospecting, outbound sales, lead generation, business development or a similar execution-focused role.
• Previous experience researching companies and qualifying prospects against defined criteria.
• Experience conducting email and/or LinkedIn outreach.
• Excellent written English is essential.
• Strong grammar, punctuation, spelling and written communication skills.
• Ability to write clearly and professionally without requiring significant editing.
• Demonstrable tolerance for repetitive, high-volume execution work.
• Ideally, at least 18 months of experience in a consistent, high-volume role.
• Strong attention to detail.
• Highly organised and able to follow established processes.
• Self-motivated and able to work independently.
• Comfortable working with clear targets and daily activity expectations.
• Able to receive direct feedback and implement it quickly.
• Comfortable working in an asynchronous remote environment.

EXPERIENCE WITH TOOLS

Experience with the following tools would be beneficial but is not required:

• LinkedIn
• Apollo
• Clay
• Dripify
• Email outreach platforms

Candidates should not be excluded based on a lack of experience with any specific tool, as the systems can be learned.

IDEAL CANDIDATE PROFILE

The ideal candidate is someone who:

• Enjoys structured, repetitive execution work.
• Takes pride in consistency and throughput.
• Can follow the same process accurately every day.
• Does not need to be chased to complete daily tasks.
• Has strong written communication skills.
• Is comfortable working independently.
• Is highly detail-oriented.
• Responds well to direct and concise feedback.
• Is comfortable working towards daily activity expectations.
• Is looking for a stable execution-focused position rather than rapid progression into management or strategy.

IMPORTANT ROLE EXPECTATIONS

This is not a strategic growth or management position.

The successful candidate should be comfortable owning the day-to-day execution of an established prospecting and outreach process.

Candidates who are primarily looking for:

• Management responsibilities
• Strategic ownership
• Rapid career progression
• A growth or marketing leadership position

may not be suited to the role.

The position is best suited to someone who genuinely enjoys consistent, process-driven execution.