Sales Director at GumGum in New York, NY

GumGum is The Mindset Company™ transforming advertising. We’re an advertising technology company delivering results by matching brands with people in the right mindset in the moments that matter. Our platform is powered by the Mindset Graph™, our AI-driven data engine that processes billions of real-time contextual, creative, environmental, and historical signals to match every ad with the most receptive audience. The result is advertising that drives meaningful outcomes for advertisers and publishers, and is more relevant for consumers.

We were founded in 2008 and are headquartered in Santa Monica, California, operating in over 19 markets across North America, Europe, Japan, and Australia.

Our principles guide our work every day and are as follows:

• Customer-Obsessed: We’re focused on advertising solutions that solve needs and drive success for clients and partners.
• Make it Happen: We have a bias for action and take ownership to deliver results.
• Always Innovate: We push boundaries with creativity and technology.
• Foster Belonging: We ensure colleagues feel included, supported, and empowered to thrive.

To be a part of The Mindset Company™ transforming advertising, please visit http://www.gumgum.com/careers.

The Sales Director is an individual seller responsible for prospecting and closing sales in GumGum’s Market Leading Advertising platform. Reporting to the Executive Group Sales Director for New York, this role is responsible for leading and developing key relationships in the allocated region to drive real value for our clients through GumGum products.

Sales Directors have a deep knowledge of the online media landscape, the advertising community and have more than 5 years of proven media sales experience. The Sales Director is self motivated, can work with internal teams and is committed to achieving and exceeding sales goals while growing GumGum’s products in their allocated region.

What You'll Achieve

• Drive Regional Revenue: Take ownership of the New York region, managing and growing a dedicated book of business by partnering with top brands and agencies to consistently hit revenue targets.
• Accelerate Business Growth: Hunt for new opportunities through high-volume sales activities—including cold calling, presentations, and RFPs—while effectively qualifying incoming marketing leads.
• Expand Key Accounts: Upsell existing clients on current and new products by leveraging market insights to solve their specific advertising challenges.
• Cultivate Strategic Relationships: Build deep, trusted relationships with brand and agency contacts to understand their marketing goals and position our solutions as a must-have.
• Deliver Seamless Campaigns: Collaborate closely with Account Managers and internal teams to build, execute, and deliver strong proposals that match client expectations.
• Influence the Product Roadmap: Act as the voice of the customer by translating client feedback and market insights into actionable ideas for our internal product teams.

Skills You'll Bring

• Digital Sales Strategy: Strategic relationship builder with a proven track record of hitting or exceeding targets and growing a multi-million-dollar book of business.
• Industry Tools & Intelligence: Proficient in Salesforce (logging activity, pulling reports) and adept at leveraging Seller Crowd and trade publications for account updates.
• Core Software Proficiency: Strong working knowledge of Microsoft Office, specifically PowerPoint, Excel, and Word.
• Communication & Stakeholder Management: Superb written and verbal communication skills, with the ability to manage internal and external stakeholders smoothly.
• Problem Solving & Discretion: Quick to solve problems, using data, analytical skills, and independent judgment to develop effective solutions.
• Business Acumen: Fundamental understanding of core business drivers, including P&L, operating statements, COGS, and revenue.
• Organization & Execution: Highly organized with sharp attention to detail in all daily tasks.

Preferred Qualifications

• Education: Bachelor’s degree in Media, Marketing, Advertising, or a related field.
• Experience: Ideally 5+ years of digital advertising sales experience (publisher or tech sales) managing a book of business valued at $5.5MM+.
• Network: Established list of brand and agency contacts in the region.
• Agency Relationships: Experience working with legacy IPG and/or Omnicom agencies is a plus.
• Technical Domain: Background or experience with programmatic advertising is a plus.

What We Offer

At GumGum, competitive base pay is a part of a total rewards package which also includes benefits, an emphasis on recognition, development, and wellness. The reasonable estimated OTE range (base + commission) for this role is from $286,000 - $339,000 annually. The actual amount may be higher or lower. Individual compensation will vary based on factors including, but not limited to, relevant qualifications, work location, and labor market conditions.

The total rewards package offered also includes an employer-matched 401(k) retirement plan, and depending on the role, participation in a bonus, commission, or stock incentive program. Your recruiter can share more specifics during the hiring process. Learn more about our U.S. benefits & perks package at https://gumgum.com/benefits.

Note: GumGum fosters a flexible work environment, offering GumGummers the ability to work either in-office or remotely/from home. However, for occasional in-person collaboration, we kindly ask that this position be located within a 'commutable' distance to our office.

Awards

• 2025 & 2026 Digiday Media Awards Europe Best Contextual Targeting Offering
• 2025 AdExchanger Awards AI Innovators, Technology & Service Provider, Finalist
• 2025 MARKETECH APAC Marketing Technology Awards Silver Winner for Best Contextual Advertising Tech Platform

We're always learning and evolving as a company, and we continue to take thoughtful steps to support our people and strengthen our culture.

Follow Us on Social

• Instagram: @gumgum
• LinkedIn: https://www.linkedin.com/company/gumgum/
• YouTube: @GumGumInc
• TikTok: @itsgumgum