Creative Manager - Marketing at Goodwill of… · Corporales

An online portfolio is required with your application, so please attach it or provide a link where appropriate.

This position is hybrid, but please note that this position includes periodic travel to Goodwill sites in our territory as well as in-office days at the corporate office. Therefore, the preferred candidate should live within commuting distance of our corporate office in downtown Indianapolis. The general salary range for this position is $60,000 to $73,000.

If you're passionate about transforming ideas into stunning visuals and driving meaningful initiatives, this is your opportunity to shine and shape the future of GCSI’s creative landscape!

The role of Creative Manager at Goodwill of Central and Southern Indiana (GCSI) manages multiple creative projects, while simultaneously conceptualizing and designing materials for various initiatives, and coordinating production and installation processes. The manager will create and update designs for projects such as signage, environmental graphics, promotional materials, event graphics, and digital media. They oversee production and installation processes and develop materials for internal and external audiences across GCSI’s business units, including donors, shoppers, employees, financial donors, B2B customers, community and business leaders, policymakers, students, and families connected to GCSI programs. The Manager works closely with the Marketing and Communications (MARCOM) team and the Director, Creative Services, managing design coordinators and outsourced resources. They participate in brainstorming sessions, plan and execute new initiatives and projects, and ensure the delivery of creative projects within tight deadlines. The areas of focus for this role include the retail enterprise, commercial services business, foundation, corporate, diversity, equity, and inclusion (DEI), employee communications, mission, and education divisions. The manager collaborates with the MARCOM team and reports to the Director, Creative Services.

Example Duties and Activities

• Manages creative workflow and provides design expertise for the Creative Services Team to provide effective materials in an efficient time frame. Provides recommendations on improvements to materials and processes throughout the creative process to save costs and time. Provides insight and recommendations to improve creative materials/collateral for maximum effectiveness across all channels utilized.
• Conceptualizes, designs, and coordinates the production of a wide variety of creative projects while protecting and maintaining brand consistency.
• Manages, prioritizes, and successfully executes multiple simultaneous projects with tight deadlines by executing designs, utilizing Design Coordinator(s) and outsourced resources as needed.
• Works directly with the MARCOM team and key stakeholders throughout the organization on the development of project needs, timelines, and budgets. Provides feedback and reviews work by the design team for projects across the organization.
• Coordinates production including managing outside vendor resources and ensures installation/implementation of the finished product. Financially evaluates cost/benefit options for various strategic sourcing solutions.
• Develops creative problem-solving designs and presents recommended solutions to key stakeholders throughout the organization.
• Participates in interior space planning for environmental graphics in retail, education, and corporate locations.
• Travels to GCSI facilities located within the territory as needed for planning and projects.
• Coordinates mailings/deliveries of print materials and manages installations of large format graphics/signs as needed.
• Strives for continuous product improvement and builds a knowledge base of GCSI’s diverse business units and their goals.
• Designs and develops digital, interactive, and web-based media to meet customer requirements and usability standards.
• Provides creative insight and ideas in marketing and corporate team meetings.
• Coordinates and directs photo shoots as needed with outsourced photographers/videographers.
• Manages, coaches, and develops creative entities and related staff members.
• Assists staff in identifying strengths and/or gaps, and develops strategies to optimize strengths and address gaps using a strength-based approach.

Required Competencies

• Degree and Credential Requirements - Bachelor’s degree in visual communications, graphic design, or a related field.
• Graphic Design Expertise - Has a track record of success in the ability to strategically develop, conceptualize, design, and produce effective design solutions. Knowledgeable about preparing print design files for print vendors. Stays relevant and current with design techniques as evidenced by a strong online visual portfolio. Adept at utilizing Adobe Creative Cloud (InDesign, Photoshop, Illustrator, Acrobat).
• Creative Direction - Experienced in producing effective design work and leading/mentoring a creative team of designers, photographers, and videographers (both internal and outsourced). Enables direct reports and co-workers to grow and succeed through feedback, instruction, and encouragement to ensure their success and the accomplishment of organizational goals. Solid knowledge of web, digital media, and social media practices. Knowledgeable of various printing/production processes including large format/flatbed printing, printing presses, packaging capabilities, and ability to determine best production processes for projects.
• Project Management (Marketing) - Oversees multiple workstreams and delivers against scopes implementing strategies that outline time, resources, requirements, deadlines, and answers to unexpected events to streamline the process and achieve successful project completion. Coordinates production including managing outside vendor resources and ensures installation/implementation of the finished product. Financially evaluates cost/benefit options for various strategic sourcing solutions and effectively negotiates and manages budgets. Demonstrates leadership skills, especially around communication/innovative solutions to problems, concerns, issues, and roadblocks.
• Planning and Prioritization - Manages competing demands by effectively organizing and prioritizing projects considering operational objectives/timelines and maintaining customer service excellence. Excellent time management, planning, scheduling, and coordination skills. Is able to work in a highly structured environment and quickly adapts to changes in priorities or deadlines while maintaining a positive attitude. Effectively navigates complex situations to ensure that tasks are completed on time and to a high standard.
• Building Collaborative Relationships - Develops, maintains, and strengthens partnerships at all levels with others inside or outside the organization who can provide information, assistance, and support. Is able to receive as well as provide feedback to improve performance or processes; builds and maintains customer satisfaction and is adept at vendor negotiation.
• Communication Skills - Articulates thoughts and expresses ideas effectively using oral, written, visual, and non-verbal communication skills, as well as listening skills to comprehend customers' needs. Delivers information in person, in writing, and in a digital world.
• Teamwork - Works well with others and makes valued contributions in a team setting in order to achieve the required goals and outcomes. Contributes to creating a positive work environment that promotes productivity, mentoring, teamwork, and partnership.
• Continuous Learning - Takes hands-on initiative in stimulating and enhancing personal knowledge, skills, and abilities. Remains open and willing to receive cross-training and apply feedback to improve continually. Has a thirst for knowledge and applies it appropriately. Driven to find answers through research and collaboration.
• Strong Work Ethic - Demonstrates a high degree of professionalism, has a drive to succeed at any task, produces consistent and high-quality work, is organized and timely, values good attendance and punctuality, and is able to work with minimal supervision.
• Technical Knowledge - Has proficient knowledge of G Suite, MS Office, and Adobe Creative Cloud.

Preferred Competencies

• Photography/Videography Ability - Knowledgeable of photography/videography setups, compositions, and photo/video editing. Basic proficiency with a digital camera and video equipment to compose and take photos/videos. Works with creative teams and clients to plan video shoots. Basic knowledge of the setting up and taking down of cameras, microphones, lighting, props, and other equipment. The ability to edit the footage after the video recording is a plus.
• Social/Digital- Knowledgeable of digital/social media platforms and trends and is able to design effectively for each.
• Editing and Proofreading - Evaluates content that is provided and creates visual layouts that enhance the content provided. Serves as an additional proof of content provided and is able to provide potential content alternatives that create additional layout opportunities to enhance the message visually. Communicates clearly and tactfully with all team members any changes, suggestions, and directions for improvement.
• Web- PHP/WordPress web development/design skills a plus.
• Environmental/Space Design - Understanding of building specs, plans, and permitting processes to develop and plan for exterior signage, interior signage, and event signage. Measuring/space planning large spaces to concept scale-appropriate visuals (digital/signage). Knowledge of building/architectural terms and architectural design trends for new build locations.

Benefits: Full-time employees may participate in a comprehensive benefits program that includes:

• Continuing education and leadership development as well as tuition reimbursement
• Comprehensive health plan
• Paid time off (PTO) and paid holidays
• Parenting and sabbatical leaves
• Life, dental and vision insurance
• Nationally recognized preventive health and wellness program
• Section 125 pretax health spending account, dependent care spending account, and premiums
• Retirement plan options with generous company % match
• Eligible for the Public Student Loan Forgiveness (PSLF) program
• Free mental health support services

Mission and Values: click here

Goodwill of Central and Southern Indiana is an EEO Employer/Vet/Disabled

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