Marketing Communications & Graphic Design… at Ferman… · Tampa

Marketing Communications & Graphic Design Coordinator

Ferman Automotive Management Services Marketing Department | Tampa, FL

Job Type – Full Time | 40 hours per week

Job Summary

This position is an integral part Ferman Automotive Management Services supporting multi-channel marketing initiatives for auto dealerships throughout the Tampa Bay area. The ideal candidate is energetic and passionate about PR & Marketing, welcomes challenges and is willing to learn while seeking an opportunity to develop skill sets for growth and career advancement.

This is an entry-level collaborative position reporting to the Marketing Director. The successful candidate will demonstrate the ability to effectively communicate complex concepts and develop strong working relationships with dealership management, corporate leadership, vendors and others allied to our field. The position requires creativity and aesthetic sensibility, strong organizational skills, critical thinking, excellent problem-solving skills, and an understanding of the digital marketing ecosystem. The ability to work in a high-pressure retail environment and simultaneously manage multiple projects is the key to success in this position.

Expectations of the successful candidate include:

• Assist with planning, coordination and implementation of creative for various ad categories.
• Preparation, and timely provision, of graphics to include, but not limited to, web content, point-of-sale materials, miscellaneous collateral materials, social media graphics, banners and signage, internal forms, emails and invitations, logos and branding elements, and ad hoc graphic design needs.
• Responsible for assisting with administering and maintaining fully functional dealer retail websites including, but not limited to, creating and posting compliant content, ensuring links and navigation are fully functional, troubleshooting random website problems, maintaining employee website photos, landing page design and creation, understanding web management tools.
• Develop a working knowledge of requirements for OEM/Legal compliant advertising.
• General administrative support within the department.
• Assist with planning and attending marketing/community events and help maintain an inventory of branded promotional items.

Education and Qualifications:

• Bachelor’s degree Marketing, or Communications, with Graphic Design capabilities.
• A self-motivated, critical thinker, accurate and detail-oriented. Ability to envision personal job responsibilities as critical to the overall success of the Ferman organization.
• Excellent verbal and written communication skills and ability to articulate complex thoughts effectively (writing samples will be required).
• Well-organized, able to multi-task effectively and shift priorities as needed.
• Personable and professional self-presentation, passion for advertising, marketing and PR and the ability to function both independently and as part of a Team environment.
• Proficiency with both PC and MAC computers preferred; Microsoft Suite, Adobe Suite, In-Design; Photoshop.
• Videography and video editing are not required, but definitely an asset.

Our Company

In 1895, Ferman launched the beginnings of Tampa’s first retail-automobile dealer and the seventh in the US. Today, we’re one of the largest employers in the Tampa Bay area with locations throughout Hillsborough, Pasco and Pinellas counties representing 12 brands of automobiles –BMW, Buick, Chevrolet, Chrysler, Dodge, Ford, GMC, Jeep, Mazda, MINI, RAM and Volvo Cars – and FORCE Customs.

Joining the Ferman Team means you’ll be part of an organization with a friendly, family-like environment, opportunity for advancement, and a company with a history of strong ties to our local community and charitable partnerships. Make the decision to work with us and you’ll be part of a world-class organization reflecting stability and the opportunity to work alongside some of the best in our industry.

Equal Employment Opportunity Statement

The Company is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. Employment decisions are made without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other protected status under applicable law.

This job description is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required for this position. Management reserves the right to modify, add, or remove duties and assign other responsibilities as necessary.