Senior Sales Executive at Easyfairs in Twickenham, England, GB

Full-time, hybrid (3 days office-based, 2 days wfh) Twickenham TW1 3QS

The Opportunity

We are looking for an ambitious, commercially driven Senior Sales Executive to join our award-winning UK Packaging Portfolio and play a key role in the continued growth of London Packaging Week and Packaging Innovations & Empack Birmingham.

This is an exciting opportunity for a proven sales professional who thrives on winning new business, building long-term client relationships, and delivering revenue growth. We are also open to those from recruitment agency backgrounds. You'll be responsible for driving exhibition, sponsorship, advertising, and digital revenue across a portfolio of market-leading international events and media brands.

We're looking for someone with a genuine hunter mentality—someone who enjoys opening new doors, identifying opportunities, and converting prospects into long-term clients. Alongside new business development, you'll manage and grow an established customer base, ensuring strong retention and year-on-year rebook rates.

This role is ideal for an experienced Sales Executive ready to take the next step in their career or an Account Manager/Key Account Manager looking for a more commercially focused sales position with significant earning potential. You'll benefit from one of the strongest commission structures in the industry, extensive training and development opportunities, and clear progression pathways within Easyfairs.

Key Responsibilities

New Business Development

• Identify, research and engage prospective exhibitors, sponsors and advertisers.
• Develop and execute strategic sales plans to win new business across the portfolio.
• Build and maintain a healthy sales pipeline through outbound prospecting, networking and market research.
• Generate revenue through exhibition space, sponsorship, advertising and digital opportunities.
• Consistently exceed individual sales targets and KPIs.

Account Management & Client Retention

• Manage and grow a portfolio of existing clients.
• Maximise customer retention and drive year-on-year rebook revenue.
• Build strong, consultative relationships with key decision-makers and stakeholders.
• Identify upselling and cross-selling opportunities across the wider portfolio.
• Deliver exceptional customer service and ensure clients achieve strong ROI from their participation.

Event & Industry Engagement

• Attend industry events, competitor exhibitions and client meetings both in the UK and internationally.
• Represent the portfolio as a trusted industry partner and ambassador.
• Develop a strong understanding of industry trends, market developments and customer needs.
• Work closely with marketing, operations and content teams to support successful event delivery and campaign execution.

Collaboration & Portfolio Growth

• Contribute ideas and market intelligence to support the strategic growth of the portfolio.
• Collaborate with internal teams to deliver best-in-class customer experiences.
• Take ownership of your territory, pipeline and revenue performance.

What Success Looks Like

• Consistently achieving and exceeding revenue targets.
• Securing new exhibitors, sponsors and advertisers.
• Maintaining high client retention and rebook rates.
• Building a strong network of industry contacts and decision-makers.
• Contributing directly to the continued growth and success of the portfolio.
• Becoming a recognised face within the industry through regular event attendance and client engagement.

Essential Criteria:

• 3+ years' experience in a sales, account management/key account management, recruitment agency or business development role.
• Proven track record of achieving or exceeding sales targets.
• Strong new business development skills with the ability to identify and convert opportunities.
• Experience managing client accounts and building long-term commercial relationships.
• Excellent communication, negotiation and presentation skills.
• Self-motivated, proactive and target-driven mindset.
• Comfortable working in a fast-paced commercial environment with clear KPIs.
• Willingness to travel internationally as required.

Preferred Criteria:

• Experience within the exhibitions, events, conferences or media sectors is strongly preferred.
• Experience selling exhibition space, sponsorship, advertising or media solutions.
• International sales or account management experience.
• Experience managing key accounts and complex sales cycles.
• Knowledge or exposure to industrial processing, energy, manufacturing or related sectors.
• Recruitment consultants or agency sales professionals with strong new business and relationship management experience will also be considered.
• Experience using CRM systems and sales reporting tools.

What We Offer

• Competitive base salary plus one of the industry's most rewarding uncapped commission structures.
• International travel opportunities.
• Comprehensive onboarding, sales training and ongoing professional development.
• Access to Easyfairs' internal learning and development programmes.
• Clear career progression pathways within a growing international organisation.
• Promotion and advancement reviews twice per year, ensuring high performers are recognised and rewarded.
• Opportunity to work on globally recognised market-leading brands.
• Collaborative, ambitious and supportive team environment.

About Us

Easyfairs is a global event company based in Europe and the USA. We organise and host more than 200 events across the world (Austria, Algeria, Belgium, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, the UK and USA) and we manage eight venues in Belgium, the Netherlands and Sweden. Our passion is to bring business communities and communities of interest together. We strive to “easify” the life of our customers and increase the return on their investment of time and money through all-in formulas, advanced technology and a customer-centric approach. The Easyfairs Group employs over 900 highly committed talents. Our commitment to excellence has been recognised several times. We were named Belgium’s “Entrepreneur of the Year®” in 2018 and Deloitte has named us a “Best Managed Company” seven years running (2019-25). The company is ranked 11th in the list of the world’s leading exhibition companies. We are also proud of being on the "Sunday Times Best Place to Work" list in 2025 & 2026!

Benefits

🎂 Birthday Day off

🏡 Flexible working as well as hybrid working

👶 Enhanced family pay (maternity & paternity)

🚲 Cycle to work scheme

🚂 Interest free travel loans

📚 Free online academy to focus on professional development and upskilling

🧠 Specialist external performance coach services available to all employees

🤝 Employee assistance programme

👩‍⚕️ 24/7 access to our virtual GP service

🏆 Long service awards

💰 Pension as well as offering salary sacrifice

👪 Life cover

🔒 Group income protection

🍾 Fully stocked beer & wine fridge in the office

🎉 Regular company socials organised throughout the year

We understand that applicants can be put off applying for a job if they feel they don't fit all of the requirements. If you're excited about working for us and have most of the skills/ experience we're looking for, please go ahead and apply! Here at Easyfairs, we are passionate about the power of fostering a diverse, equitable and inclusive environment for our team to thrive in. We are proud to be an Equal Opportunity Employer.