Brand Associate at Barosi in Gurugram, Haryana

Key Responsibilities

• Support the planning and execution of brand campaigns, product launches and marketing initiatives across channels.
• Work on social media content, campaign ideas, creative briefs and content calendars.
• Coordinate with creative, social media, PR and external agencies to ensure timely execution of campaigns.
• Develop creative briefs and work with designers, copywriters and agencies to take ideas from concept to execution.
• Assist in planning and executing brand activations, events, collaborations and partnerships.
• Support product launches, packaging communication and development of brand collaterals.
• Coordinate with Sales, Operations, E-commerce and Performance Marketing teams for smooth campaign execution.
• Ensure consistency in Barosi’s brand voice, visual identity and communication across customer touchpoints.
• Track campaign execution and timelines, follow up with stakeholders and ensure deliverables are completed on time.
• Continuously explore new ideas, formats and opportunities to strengthen the brand.

What We’re Looking For

• Someone who sees this role as a growth opportunity and has the curiosity and ambition to grow with the brand.
• Someone who takes ownership and accountability for their work.
• A creative thinker who enjoys building, experimenting and bringing ideas to life.
• Someone who is comfortable with both strategy and execution, and is willing to get into the details.
• Strong communication, coordination and stakeholder management skills.
• Good copywriting and storytelling skills.
• Strong attention to detail and ability to manage multiple projects and timelines.
• Someone who is genuinely interested in understanding the brand, its customers and its products.
• Most importantly, someone who wants to be deeply involved in building Barosi and is willing to go beyond a defined job description when required.

What This Role Offers

• Exposure to multiple aspects of brand building and marketing.
• Opportunity to work directly on campaigns, launches, activations and collaborations.
• High ownership and visibility in a growing brand.
• Opportunity to work closely with founders and cross-functional teams.
• Scope to experiment, learn and take on larger responsibilities as the brand grows.