Anchor Innovation, Inc.→
Job Title: Marketing & Sales Consultant –… at Anchor… · Virginia…
Skills
Job Description
Description
About Us We are a reputable and fast-growing boat sales and service business dedicated to providing exceptional marine products, expert maintenance, and outstanding customer experiences. We serve boating enthusiasts of all levels and maintain a strong reputation for quality, trust, and professional service.
Position Overview We are seeking an experienced and motivated Marketing & Sales Consultant to help expand our customer base, strengthen our brand presence, and drive revenue growth. The ideal candidate has a passion for boating or the marine industry, strong communication skills, and a results-driven mindset. This role combines strategic marketing planning with hands-on sales efforts.
Key Responsibilities • Develop and execute marketing strategies to promote boat sales, service offerings, and seasonal promotions • Manage online presence, including website updates, social media content, and digital advertising campaigns • Conduct customer outreach, follow up on leads, and nurture client relationships • Collaborate with the sales team to create promotional materials and sales collateral • Assist in organizing events, boat shows, and community engagements • Track marketing performance and adjust strategies to maximize results • Maintain a deep understanding of the marine market and competitor offerings
Qualifications • Proven experience in marketing, sales, or business development (marine industry experience a plus) • Strong understanding of digital marketing tools and platforms • Excellent communication, negotiation, and interpersonal skills • Ability to work independently, manage multiple projects, and meet deadlines • Creative problem-solver with a strong customer-service mindset • Passion for boating, outdoor recreation, or marine industries is preferred
What We Offer • Competitive compensation structure • Opportunities for growth and long-term collaboration • Supportive team environment • Ability to make a meaningful impact on a respected local brand
What You’ll Do • Help spread the word about our boats and services through social media, online ads, and basic marketing campaigns • Work with customers—answer questions, follow up on leads, and help guide people through their buying journey • Keep our online presence fresh and appealing • Assist with events, boat shows, and community activities • Create simple marketing materials when needed • Track what’s working (and what’s not) so we can keep improving
What We’re Looking For • Experience in marketing, sales, or both • Comfortable using social media and online marketing tools • Friendly, confident communicator • Organized, self-motivated, and able to juggle multiple tasks • Interest in boats or the marine industry is a big plus