Founding Senior Product Manager at Afori in Barcelona, Catalonia, ES

About Us

Afori is changing the way of work in one of the world’s largest industries - insurance.

We’re an AI-first company with a vision to empower the insurance brokers to provide best service at scale. We are doing this by crafting AI agents curated to the insurance brokerage industry that simplify brokers' everyday work. Our platform is designed to automate backoffice work, starting with the highest frequented tool - the email inbox. Afori AI understands insurance processes, eliminates manual workflows, and uncovers growth opportunities --> all while fostering a culture of radical candor, high performance, and relentless problem-solving for our customers, while having a lot of fun🙂.

In just a few months, we have been able to launch a first product and onboarded the first users, raised a 12x oversubscribed €4m seed round from General Catalyst (early investors in Airbnb, Stripe, Mistral) and high profile angels (Mustafa Suleyman - CEO Microsoft AI, Alex Rinke - Founder&Co-CEO Celonis). We are an experienced founder team with deep sector understanding, as well as deep understanding of how to scale a startup, having built Insurtech unicorn wefox (peak valuation of €4.5bn) before. You will get the opportunity to join a fast-scaling startup as one of the first employees and significantly shape the future of the company and the insurance industry.

Our Core Values:

🎯 Customer Centricity: We iterate with high velocity until we solve the core problems of our customers.

✨ Simplicity: We love simple solutions.

🛡️ Honesty: We live radical candor and psychological safety.

🔧 Hands-On Approach: We take ownership and deliver.

🏆 Dream Team: We play to win! And we always win together and we lose together.

✅ Solutions: Don’t worry, there is always a solution.

Your Impact

As a Founding Senior Product Manager, you are the bridge between our insurance brokerage customers, the market, and our engineering & AI teams. Your deep understanding of product building will be critical in shaping the next generation of AI agents that transform brokers’ daily work in a simple and intuitive product experience.

You will translate complex broker workflows into clear user journeys, prioritize the right problems, and ensure that Afori always builds what matters most. You will help to build the most modern insurance brokers and will focus on creating AI that can take over 80% of the daily repetitive work of the brokers.

Key Responsibilities:

• Product & Vision: Own core product areas and help define the roadmap that automate backoffice and customer-facing workflows for brokers.
• Voice of the Broker: Deeply understand the core pain points and optimisation potentials of insurance brokers in Germany to decide on what to build first.
• Workflow Definition: Analyze and translate insurance processes (Deckungsprüfungen, Schadenmeldungen, Vertragsänderungen, Angebotsanfragen, etc.) into clear product specifications for engineering and AI teams.
• Customer Discovery: Lead continuous user interviews, feedback loops, and shadow sessions with brokers to test assumptions early and often.
• Execution: Drive outcomes, not outputs: from hypothesis to launch to iteration.
• Data-Informed Decisions: Use both qualitative and quantitative insights to refine prioritization and measure success.

What We’re Looking For

Technical Skills:

• 5+ years working as a product owner, product lead in a high growth environment.
• Experience in building B2B products, preferably in Insurtech or Fintech.
• Fluent English and German (as a plus): you can communicate naturally with brokers and industry experts.
• Proven experience in product management, process optimization, or solution building.
• Strong understanding of how to drive automation in B2B workflows, increasing efficiency, while keeping the user experience intuitive.
• Ability to break down complex operational challenges into simple, elegant product solutions and communicate those clearly.

Cultural Fit:

• You thrive in a high-performance team that debates ideas fiercely but unites behind decisions.
• You’re hands-on: You do not stop until 100% of the task is delivered and enjoy shipping fast.
• You embody “there’s always a solution”, no task is too ambiguous.

Why Join Us?

• Collaborate with a small team of top-tier engineers, startup specialists, and industry veterans.
• Embrace AI on daily bases, you will be able to use agentic tools to increase output speed.
• Shape the future of insurance broking with AI that solves real-world problems.
• Radical candor culture: Your voice matters, no hierarchy, just results.
• Grow with us: Competitive salary and equity stake in a high-potential AI startup.
• Live in Barcelona ☀️☀️☀️

Compensation & Benefits

• Base Salary: Competitive, based on experience.
• Team bonus: Based on achieving team results.
• Equity: Stock options in a fast-growing company.
• Team Work: As a fast-growing company and team, we value working together, in person, but of course offer flexibility when needed.