CRM Data & Campaign Senior analyst at Accenture · Madrid

CRM Data & Campaign Senior analyst Location: Madrid We transform our clients' operations through technology and data thanks to a team of over 801,000 people worldwide. If you feel you can take on the challenge and would like to join a Great Place To Work®, Accenture is your place. Main responsibilities This person will be in charge of data management within client's marketing campaigns, for this he or she must perfectly understand the briefings that define the campaign, in order to be able to track the data from the creation of the target group in the company's global CRM systems, ensure that this segmentation is correct in the different countries and be able to manage with the global systems the possible changes or new needs that arise Require. You will need to have a thorough understanding of client's full CRM data flow in order to help different countries in their processes of switching to global systems. Communicate with people from other European countries to understand the briefing of the campaigns and to be able to contribute their knowledge in the flow of information. Definition, creation and maintenance of data flows on client’s campaigns. Ensure that data collection procedures are aligned with the relevant rules and guidelines for different campaigns. Assess potential problems in defining new systems or interfaces. Prepare the summaries of the technical meetings in order to carry out the monitoring of the project. #LI-EU Skills, experience and qualifications required Possess a technical university degree in Engineering, Computer Science, Systems, etc. Experience in relational databases, both in terms of definition and data maintenance. Proficiency in SQL language, including writing statements and creating complex procedures. Experience with database environments (Oracle, SQL Server, MySQL, etc.). Experience in interacting with IT professionals. Ability to track projects, summarize meetings, etc. Analytical skills to identify potential issues. Experience in system migration is an asset. Participation in UAT is valued. Knowledge of Salesforce Marketing Cloud and/or Salesforce Data Cloud is an asset. Experience in marketing, having worked on processes related to campaigns, is valued. High level of English. Attention to detail and organizational skills. At Accenture, a company recognized as a Great Place To Work®, we are committed to a hybrid work model that, thanks to technology and our facilities, allows us to maintain the essential human connection to work with our teams and clients. This connection enables us to uphold our culture of inclusion and diversity and be, according to Refinitiv, the most diverse company in the world. Additionally, we offer you other benefits such as: Medical, Life, and Accident Insurance Medical service and wellness programs Flexible compensation program and stock purchase Flexibility programs (schedules, days off, vacations...) Individualized training itinerary Sustainability programs and Accenture Foundation Employee network for diversity Other benefits: Bankinter office with special conditions and profit sharing About Accenture Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us atwww.accenture.com Declaración de igualdad de oportunidades en el empleo Creemos que nadie debe ser discriminado por sus diferencias. Todas las decisiones de empleo se tomarán sin importar la edad, raza, credo, color, religión, sexo, origen nacional, ascendencia, discapacidad, condición de veterano militar, orientación sexual, identidad o expresión de género, información genética, estado civil, ciudadanía ni ningún otro criterio protegido por la legislación aplicable. Nuestra rica diversidad nos hace más innovadores, competitivos y creativos, lo que nos ayuda a servir mejor a nuestros clientes y comunidades.