Zensar Technologies→
RTCDP implementation Specialist at Zensar… · Pune
Skills
Job Description
•inAdobe Campaign Classic (both Business Practitioner andDeveloper), Adobe Qualified inAdobe Experience Platform, and SFMC EmailSpecialist. •Implemented Adobe CDP from the ground up-identity resolution stitching known and anonymous profiles viaWebSDK, profileand audience building, andaudience segmentation •Configured XDM data ingestion schemas, profiles unification, datasets, identity namespaces, and merge policies aligned with enterprise data model •ImplementedAdobe Customer Journey Analytics (CJA) -data views, cross-channel journey reports, attribution models, and segmentation aligned with CDP audiences •Translated business use cases (acquisition,nurture, ABM, retention, event engagement) into CDPaudience logic andCJAmeasurement frameworks •Owned consent enforcement, governance labels, andpre-activation audience QAprocesses •Operationalized GDPR, CCPA, andCAN-SPAM compliance-including consent framework, data retention policies, DSAR handling, and governance labels within Adobe CDP •L
•inAdobe Campaign Classic (both Business Practitioner andDeveloper), Adobe Qualified inAdobe Experience Platform, and SFMC EmailSpecialist.
•Implemented Adobe CDP from the ground up-identity resolution stitching known and anonymous profiles viaWebSDK, profileand audience building, andaudience segmentation
•Configured XDM data ingestion schemas, profiles unification, datasets, identity namespaces, and merge policies aligned with enterprise data model
•ImplementedAdobe Customer Journey Analytics (CJA) -data views, cross-channel journey reports, attribution models, and segmentation aligned with CDP audiences
•Translated business use cases (acquisition,nurture, ABM, retention, event engagement) into CDPaudience logic andCJAmeasurement frameworks
•Owned consent enforcement, governance labels, andpre-activation audience QAprocesses
•Operationalized GDPR, CCPA, andCAN-SPAM compliance-including consent framework, data retention policies, DSAR handling, and governance labels within Adobe CDP
•LedWebSDKimplementation, tagmanagement, event schema design, anddata layer governanceacross webproperties
Responsibilities
•inAdobe Campaign Classic (both Business Practitioner andDeveloper), Adobe Qualified inAdobe Experience Platform, and SFMC EmailSpecialist.
•Implemented Adobe CDP from the ground up-identity resolution stitching known and anonymous profiles viaWebSDK, profileand audience building, andaudience segmentation
•Configured XDM data ingestion schemas, profiles unification, datasets, identity namespaces, and merge policies aligned with enterprise data model
•ImplementedAdobe Customer Journey Analytics (CJA) -data views, cross-channel journey reports, attribution models, and segmentation aligned with CDP audiences
•Translated business use cases (acquisition,nurture, ABM, retention, event engagement) into CDPaudience logic andCJAmeasurement frameworks
•Owned consent enforcement, governance labels, andpre-activation audience QAprocesses
•Operationalized GDPR, CCPA, andCAN-SPAM compliance-including consent framework, data retention policies, DSAR handling, and governance labels within Adobe CDP
•LedWebSDKimplementation, tagmanagement, event schema design, anddata layer governanceacross webproperties
Qualifications
•inAdobe Campaign Classic (both Business Practitioner andDeveloper), Adobe Qualified inAdobe Experience Platform, and SFMC EmailSpecialist.
•Implemented Adobe CDP from the ground up-identity resolution stitching known and anonymous profiles viaWebSDK, profileand audience building, andaudience segmentation
•Configured XDM data ingestion schemas, profiles unification, datasets, identity namespaces, and merge policies aligned with enterprise data model
•ImplementedAdobe Customer Journey Analytics (CJA) -data views, cross-channel journey reports, attribution models, and segmentation aligned with CDP audiences
•Translated business use cases (acquisition,nurture, ABM, retention, event engagement) into CDPaudience logic andCJAmeasurement frameworks
•Owned consent enforcement, governance labels, andpre-activation audience QAprocesses
•Operationalized GDPR, CCPA, andCAN-SPAM compliance-including consent framework, data retention policies, DSAR handling, and governance labels within Adobe CDP
•LedWebSDKimplementation, tagmanagement, event schema design, anddata layer governanceacross webproperties
About the Company
At Zensar, we’re “experience-led everything”. We are committed to conceptualizing, designing, engineering, marketing, and managing digital solutions and experiences for over 130 leading enterprises. We are a company driven by a bold purpose: Together, we shape experiences for better futures. Whether for our clients, our people, or the world around us, this belief powers everything we do. At the heart of our culture is ONE with Client - a set of four core values that reflect who we are and how we work: One Zensar, Nurturing, Empowering, and Client Focus.
Part of the $4.8 billion RPG Group, we’re a community of 10,000+ innovators across 30+ global locations, including Milpitas, Seattle, Princeton, Cape Town, London, Zurich, Singapore, and Mexico City. Explore Life at Zensar and join us to Grow. Own. Achieve. Learn. to be the best version of yourself.
We believe the best work happens when individuality is celebrated, growth is encouraged, and well-being is prioritized. We are an equal employment opportunity (EEO) and affirmative action employer, committed to creating an inclusive workplace. All qualified applicants will be considered without regard to race, creed, color, ancestry, religion, sex, national origin, citizenship, age, sexual orientation, gender identity, disability, marital status, family medical leave status, or protected veteran status.