Marketing Manager at Xplore Inc. in Markham, Ontario, CA

Company Description

We believe everyone should have access to the online world, so we make our service available everywhere in Canada

Job Description

Job Summary

We are seeking a motivated, creative marketing manager to join our growing organization. In this position, you will oversee product development and monitor trends that indicate the need for new products and services.

You will be responsible for all marketing, including product launches, web, and print campaigns. You will develop pricing strategies with the goal of maximizing the firm’s profits or share of the market, while ensuring the firm’s customers are satisfied.

Responsibilities:

• Prepare comprehensive marketing strategies that align with company goals
• Supervise and manage marketing team
• Support sales team with up-to-date and aligned marketing materials
• Plan, create, and oversee the design, content, and production of all marketing materials
• Create PowerPoint presentations and sales support
• Plan promotional and awareness campaigns and support
• Manage all online and print materials and campaigns
• Manage all online avenues of production, including website, social media pages, email campaigns, and responses
• Monitor, track, and document campaign results; analyze data/returns/customer response
• Cultivate and integrate new ideas and campaigns that align with current and future sales goals

Qualifications

Requirements and Qualifications

• Bachelor’s degree in communications, marketing, advertising, sales, or related field
• 3-5 years of previous experience as a marketing manager, product managers, strategist, sales manager or related marketing experience
• Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)
• Solid understanding of effective marketing strategies, materials, and channels
• Experience preparing and presenting quarterly goals and forecasts for future projects
• Strong analytical, financial, or pricing skills preferred
• Strong leadership, planning, and execution skills
• Excellent written and verbal communication skills
• Ability to manage and lead marketing team and employees