Marketing Intern (Summer – Fixed Term) at Windward… · Penticton

Job Summary:

Windward Software is hiring a summer Marketing Intern to support B2B marketing initiatives across research, content creation, and digital publishing. In this hands-on role, you’ll help produce marketing assets, analyze competitors, and assist with website updates and marketing operations using tools like HubSpot, Adobe Creative Suite and other AI assisted marketing and content creation tools. This internship is ideal for a self-starter eager to build practical experience and a portfolio of real-world work.

Job Description:

Marketing Intern (Summer – Fixed Term)

Company: Windward Software
Location: Remote (North America preferred)
Term: Summer Internship (Fixed term)

About the Role

Windward Software is seeking a motivated and detail-oriented Marketing Intern to support our Marketing team over the summer. This is a ‑hands-on role designed to provide ‑real-world‑ experience across B2B software marketing, including market research, content creation, digital publishing, and marketing operations.

The ideal candidate is eager to learn, comfortable working independently, and interested in gaining experience with modern marketing tools such as HubSpot, Canva, and AI assisted‑ content tools.

Key Responsibilities

Market & Competitive Research

• Conduct market research to support marketing initiatives and campaigns
• Gather and compile competitive pricing analysis
• Analyze competitor social media presence, including:
  • Types of posts and content themes
  • Media formats used (video, graphics, text)
  • Engagement levels and follower growth
• Compile competitive feature comparisons as needed

Content Creation

• Write and assist with:
  • Blog posts
  • Targeted email content
  • Social media post drafts
• Support the development of marketing collateral such as:
  • One-‑pagers
  • Campaign assets
  • Sales enablement‑ materials

Content Publishing & Design

• Design content layouts using tools such as Canva or Adobe Creative Suite, when applicable
• Perform light video editing using Adobe Express, Premiere, or equivalent tools
• Prepare approved content for website publishing, including:
  • Page template setup
  • Text formatting in the HubSpot editor
  • Adding CTAs, forms, images, and metadata for SEO
• Support content review and approval workflows

Events & Marketing Operations Support

• Assist with marketing support for events and tradeshows as needed
• Perform data integrity audits and data scrubbing within marketing systems

Qualifications & Skills

• Basic understanding of SEO principles
• Basic understanding of web image formats and optimization
• Strong writing skills with the ability to conceive, draft, proofread, and edit content efficiently
• Excellent attention to detail and strong grammatical skills
• Ability to develop content that requires little or no editing
• Strong organizational skills with the ability to manage multiple projects and deadlines
• Comfortable working independently while collaborating within a team environment
• Experience routing work for feedback and approvals
• B2B writing experience is an asset, but not required
• Interest in software, technology, or digital marketing is a plus

Technical Requirements

• Experience or familiarity with:
  • HubSpot Content Management System (preferred)
  • Canva or Adobe Creative Suite
  • AI‑assisted marketing or content tools
• Basic understanding of:
  • Image editing and optimization tools
  • Content management systems

What You’ll Gain

• Hands‑on experience in B2B software marketing
• Exposure to real marketing campaigns, tools, and workflows
• Practical experience with HubSpot, content publishing, and marketing operations
• Mentorship from an experienced marketing team
• Portfolio ready‑ work across content, research, and digital marketing

Worker Type:

Student (Fixed Term) (Trainee)

Number of Openings Available:

1