Sr. Analyst/Analyst, Measurement Strategy at Versant Media · New York

Summary: VERSANT is a leading force in news, sports, and entertainment, and they are seeking a Sr. Analyst/Analyst for their Data Insights & Strategic Analytics team. This role involves supporting measurement capabilities across various platforms, analyzing data, and managing vendor relationships to enhance measurement strategies. Responsibilities: - Run and analyze reports using measurement platforms such as Nielsen and comScore, developing a strong working knowledge of underlying data sets - Track and document methodology changes from measurement vendors while analyzing trends, anomalies, and shifts in performance across brands and platforms to understand their real-time impact - Support the development and maintenance of tracking tools and dashboards to monitor ongoing performance - Help manage vendor relationships, including scheduling meetings, support trainings, and follow-ups - Maintain documentation related to measurement methodologies, processes, and vendor updates while tracking implementation timelines and ensuring stakeholders are kept informed - Support communication and collaboration across internal teams as well as with external measurement partners Required Qualifications: - 1+ years of relevant experience in media, analytics, or measurement for the Analyst position and 3+ years for the Sr. Analyst position - Working knowledge of both linear and digital media measurement - Experience with Nielsen and comScore measurement - Basic familiarity of SQL or Databricks (or similar data querying/processing tools) - Familiarity with AI tools and processes - Strong analytical skills and attention to detail - Proficiency in Excel and PowerPoint - Strong written and verbal communication skills - Bachelor's degree in business, marketing, communications, data analytics, or a related field Preferred Qualifications: - Interest in the evolving media and measurement landscape - Highly organized with the ability to manage multiple priorities - Proactive, detail-oriented, and intellectually curious - Strong collaborator with a team-first mindset - Enthusiasm for learning and continuously building new skills, particularly in emerging measurement approaches and tools - Interest in being on the cutting edge of media measurement and contributing to the development of new processes, frameworks, and ways of working Required Skills: Media measurement, Linear media measurement, Digital media measurement, Nielsen, comScore, SQL, Databricks, AI tools, Excel, PowerPoint Benefits: Medical, dental and vision insurance, 401(k), Paid leave, Tuition reimbursement, A variety of other discounts and perks