Sr. Analyst/Analyst, Measurement Strategy at Versant Media · New York

Summary: VERSANT is a leading force in news, sports, and entertainment, home to iconic and trusted brands. The Analyst will support measurement capabilities across linear, digital, and emerging platforms, focusing on data reporting, performance monitoring, and operational processes related to measurement strategy. Responsibilities: - Run and analyze reports using measurement platforms such as Nielsen and comScore, developing a strong working knowledge of underlying data sets - Track and document methodology changes from measurement vendors while analyzing trends, anomalies, and shifts in performance across brands and platforms to understand their real-time impact - Support the development and maintenance of tracking tools and dashboards to monitor ongoing performance - Help manage vendor relationships, including scheduling meetings, support trainings, and follow-ups - Maintain documentation related to measurement methodologies, processes, and vendor updates while tracking implementation timelines and ensuring stakeholders are kept informed - Support communication and collaboration across internal teams as well as with external measurement partners Required Qualifications: - 1+ years of relevant experience in media, analytics, or measurement for the Analyst position and 3+ years for the Sr. Analyst position - Working knowledge of both linear and digital media measurement - Experience with Nielsen and comScore measurement - Basic familiarity of SQL or Databricks (or similar data querying/processing tools) - Familiarity with AI tools and processes - Strong analytical skills and attention to detail - Proficiency in Excel and PowerPoint - Strong written and verbal communication skills - Bachelor's degree in business, marketing, communications, data analytics, or a related field Preferred Qualifications: - Interest in the evolving media and measurement landscape - Highly organized with the ability to manage multiple priorities - Proactive, detail-oriented, and intellectually curious - Strong collaborator with a team-first mindset - Enthusiasm for learning and continuously building new skills, particularly in emerging measurement approaches and tools - Interest in being on the cutting edge of media measurement and contributing to the development of new processes, frameworks, and ways of working Required Skills: Media measurement, Linear media measurement, Digital media measurement, Nielsen, comScore, SQL, Databricks, AI tools, Excel, PowerPoint Benefits: Medical, dental and vision insurance, 401(k), Paid leave, Tuition reimbursement, A variety of other discounts and perks