Marketing Data Science

Marketing Data Science Location: Irving, Texas When you join Verizon You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife. What you’ll be doing... As a Marketing Data Scientist, you will be responsible for developing complex national and regional sales and marketing campaigns across a range of services within Verizon Business Group (VBG) to drive revenue growth. Using your skills in SQL, Python, artificial intelligence & other analytics methods, you will explore & analyze data in multiple forms, sources & platforms to provide meaningful insights & recommend actions that drive results. Key responsibilities: Assist in the strategic development of national and regional marketing campaigns, both as standalone initiatives and within broader customer journey frameworks. Extract data points based off Marketing requirements while working with marketing and sales operations to fulfill a complete life cycle of a marketing and sales campaign. Assist in a variety of projects within the Marketing Science team focused on automating and simplifying processes, while also providing ad hoc data manipulation and analysis to support marketing and strategy on sales plays. Provide full quality analysis of results and output prior to delivery to Sales Operations and marketing managers as well as follow up compliance regulation to legal. Demonstrate high-level strategic thinking by continuously aligning technological and data solutions with overall business strategies. What we’re looking for... You'll need to have: Bachelor’s Degree or four or more years of experience. Four or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training. Experience with SQL, Python, BigQuery, AI tools, Teradata, Alteryx, Adobe, Marketo, Looker, Tableau, GCP, Salesforce, and other Database management and BI tools. Experience in building, validating, and deploying machine learning models. A proven track record of exploring new tools and technologies, with the insights needed to drive team-wide adoption. Database ETL experience. Even better if you have one or more of the following: Bachelor’s degree in Marketing, Market Research, Technology or four or more years of work experience. Master’s or foreign equivalent degree in Computer Science, Computer Information Systems, Information Systems, Data Analytics. Strong analytic skills to determine all required resources, organize information and processes, and to execute the desired marketing targeting and strategy. Strong ability to interface with IT, Legal, Marketing Strategy, and external vendors to take new technologies or data architectures all the way from concept to production. Strong written and verbal communication abilities to effectively interact with large, diverse teams across various levels of the organization. If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above. Where you’ll be working In this hybrid role, you'll have a defined work location that includes working from home and a minimum of three days per week in the office, which will be set by your manager. Employees are responsible for maintaining compliance with hybrid work policies. Scheduled Weekly Hours 40 Equal Employment Opportunity Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to veteran status, disability or other legally protected characteristics. Benefits and Compensation Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefit options including: medical, dental, vision, short and long term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance and group home & auto insurance. We also offer a matched 401(k) savings plan, up to 8 company paid holidays per year and up to 6 personal days per year, paid parental leave, adoption assistance and tuition assistance, plus other incentives, we’ve got you covered with our award-winning total rewards package. Depending on the role, employees have the opportunity to receive compensation in the form of premium pay such as overtime, shift differential, holiday pay, allowances, etc. Newly hired employees receive up to 15 days of vacation per year, which grows with additional service. For part-timers, your coverage will vary as you may be eligible for some of these benefits depending on your individual circumstances. The salary will vary depending on your location and confirmed job-related skills and experience. This is an incentive based position with the potential to earn more. For part-time roles, your compensation will be adjusted to reflect your hours. The annual salary range for the location(s) listed on this job requisition based on a full-time schedule is: $101,000.00 - $194,000.00. Additional Locations: Basking Ridge, New Jersey