VaynerMedia→
Influencer Manager at VaynerMedia in Sydney, New South Wales, AU
Skills
Job Description
VaynerX
VaynerX is a family of companies building brands for the now. Founded by Chairman Gary Vaynerchuk in January 2017, the modern-day parent company is home to relevance-driving businesses including VaynerMedia, ChukMedia, Tamara Group, Gallery Media Group, Eva Nosidam Productions, Tingley Lane Trading, and VaynerSpeakers.
ABOUT VAYNERMEDIA
VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.
ABOUT CHUKMEDIA
ChukMedia is a VaynerX agency built to help enterprise brands move at the speed of culture. Combining entrepreneurial agility with enterprise-grade execution, ChukMedia partners with Fortune 500 and complex organizations to drive growth across brand, social, creative production, and modern marketing ecosystems
ABOUT TAMARA GROUP:
About Tamara Group (The Attention, Media, And Relevance Agency): Born from editorial, influencer, and experiential roots, Tamara Group is built to drive growth and disruption through the power of attention and cultural relevance.
Culture is our key and Empathy is how we build it . VaynerMedia APAC is strong with a world-class combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time --- PEOPLE.
The PITCH
We are creators, influencers, creative industry rogues, and SuperBowl stars. We are not just on the internet; we are creating the stuff the internet wants to see. We’re insane for what we do and the people we do it with. We move so fast and make so much good shit that we can’t even keep up with ourselves. So, we need more folks just like us, the unconventional, less-obvious, unseasoned (or over seasoned) social pros. But above all - passionate makers and culture shakers.
Want in? We love subversive artists, obsessive makers, dedicated creators. What’s your hustle? Documentarian? DJ? Sports junkie? Fashionista? Blogger? Vlogger? Retired logger? Are you an Insta-feind? An unabashed TikToker? Or both? We’re down with all of that. Just as long as you love making shit and are really good at it.
This exciting opportunity of a role based in Sydney will allow you to collaborate with the APAC team as well learn from experts globally. You will manage and drive our Influencer expertise and someone who is familiar with the APAC landscape.
Are you based in Sydney, Australia? Geeking the influencer space in and out in the AU market for three-plus years now? Fluent in Social Media Language? Oh well, we could be meant to be ---
Here’s where you come in.
- Research, source and find the best influencers for upcoming projects, matching the talent with the brief in an interesting and strategic manner.
- Manage the relationship with the influencers/creators/talent used on projects, overseeing the negotiation, managing the contracting process and liaising with the talent to ensure they deliver to the brief, and to deadline.
- Work to establish content best practices and creator shooting frameworks that ensure high-quality, brand-aligned influencer, KOL and celebrity content in the Australian and New Zealand markets.
- Work to establish a scalable creator/influencer/talent content ecosystem, including campaign content principles, brand engagement guidelines, KOL production and briefing frameworks, and virtual product showcase solutions. All deliverables should be designed with APAC market relevance while remaining flexible enough for global application.
- Work on specific shooting guides per platform in order to make sure assets are as engaging and authentic as possible, always building on brand equity
Here’s the Gig --
- Do you know social media inside & out?
- Are you experienced in writing clear briefs, and communicating with influencers from micro to celeb?
- Deep familiarity with influencers landscape, including recommending/ booking talent
- Ability to strategically recommend breakthrough programs leveraging influencers
- Ability to think globally/regionally, in addition to local market
- Experience with large brand and large-scale activations
- Being familiar with rights, contracting is a big plus
- Do you have any relationships with influencers/talent?
- It would be amazing if you yourself are a KOL/talent
- Then this is the role for you!
What you should know about VaynerMedia
Think “lab” and not “agency”. We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. We’re willing to break rules, try new things, and test hypotheses if it means better understanding our craft. It’s fun!
Our environment (and pace) feels much more like a start-up than most agencies you might be used to. Hopefully that, and the opportunity to collaborate with the talented and enthusiastic crew, work with big brands excites you, as it does us. We can’t wait to meet you.
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