Universal Music Group 2026 Summer Internship… at Universal… · Santa…

Summary: Universal Music Group is the world’s leading music company, committed to artistry, innovation, and entrepreneurship. They are seeking interns for their 2026 Summer Internship Program, providing hands-on experience in various creative and administrative roles within the music industry. Responsibilities: - Scout and identify potential new talent through various sources (social media, industry networks, playlists, blogs. etc.) - A&R research, data review and analysis - Provide administrative support: organizing and scheduling meetings, listening sessions, studio sessions, artist showcases, sharing show calendars, travel coordination, Grammy submissions work - Conduct research on industry trends, emerging artists and market data - Collaborate with other departments, such as marketing, publicity and creative services to coordinate artist releases and promotional activities - Attend A&R meetings: take notes and follow up on action items - Assist in the organization and maintenance of artist files, contracts and other important documents - Prepare artist one-sheets and brief artist presentations - Attend shows/concerts as needed - Assist with lyric transcription for song deliveries - Listen and review beat packs, song pitches and demos - Identify trends in fan markets - Stay ahead of industry trends by exploring innovative genres, artists, and visual/audio technologies - Review daily research reports - Pitch creative ideas for artists on roster - Research potential new brand partners - Support active campaigns and developing artist pitch materials - Help create and update decks and one-sheets - Track industry trends and competitive brand activations - Content Creation & Execution: Video & Photo Editing: Directly responsible for editing photos and videos into engaging platform-optimized assets (especially short-form content for Reels/TikTok) - Asset Creation: Developing various digital content and assets needed for social posts, stories and campaign rollouts - Assist in building and strategizing social media calendars to support artist releases, campaigns and ongoing content - Edit and adapt social content for various platforms (Instagram, TikTok, X/Twitter, YouTube, etc.), ensuring each piece aligns with platform best practices and the artist’s brand identity - Research and compile current digital trends, proposing creative and cohesive social media ideas tailored to each artist’s tone and audience - Participate in creative brainstorm sessions with the Digital team and cross-departmental partners (Publicity, A&R, Streaming, etc.) to generate campaign concepts and content ideas - Identify influencers, tastemakers and digital partners for potential collaborations or promotional opportunities - Support day-to-day campaign management, including tracking performance metrics, organizing assets and maintaining artist content libraries - Keep up to date on all upcoming releases, campaigns and content - Coordinate posting for all label social media channels and interact daily on socials to drive increased fan engagement, activity and follower growth - Fan Page Management: Assisting with the day-to-day oversight and execution across various fan pages, ensuring consistent voice, engagement and accurate information sharing - Create YouTube Descriptions weekly for all artist releases/Manage YouTube Shorts post syndication for label artists with supervisor approval - Manage LinkFire updates and optimizations for label socials and artist release weekly - Research, identify and report viral social and digital trends to equip label and artist teams with content ideas that drive engagement, brand awareness, fan acquisition and music consumption - Organizing critical team documents, content calendars, asset libraries and campaign tracking files to maintain efficiency and easy access for all members - Project research and ideation - Social support and ideation - Internal and external communications messaging support - Event support - Cutdowns & video edits for short form content - Graphic design - Brainstorm content / concepts for both short form & long form pieces (social media videos or music video creative) - Suggest potential creatives for artists on our roster to collaborate with - Help on site w/ artists at shoots - BTS content / photos etc - Help run Mercury social media account - Attend and participate in department, staff and artist meetings - Develop an understanding of the role of a modern marketing/project manager within the label services model through meetings with marketing managers - Conduct high level audits on marketing plans to identify universal needs across all marketing plans - Create a marketing cheat sheet/project management tool to better inform, prepare and automate a checklist on the standard deliverable elements across all projects. Collate these deliverables into an adaptable checklist with assignments and accompanying deadlines and deliverables. Using marketing automation tools to develop content - Identify commonalities across campaigns, and pain points on deliverables - Assist in developing media plans and campaign execution - Assist in influencer marketing campaigns liaising with agencies and/or influencers/talent management - Manage internal communication between the paid media team to various stakeholders (marketing, upper management, etc.) - Manage reporting, decipher data pulls and communicate to stakeholders - Support the team with day-to-day operations and coordination across departments and external partners - Assist product managers in the execution of marketing campaigns and partnership activations for Interscope and Capitol artists - Design and update marketing materials, including pitch decks, event invites, recaps, one-sheets, timelines and other creative assets - Conduct research on sports, gaming and cultural trends to help inform strategy and identify new opportunities for artist integrations - Help organize and maintain campaign trackers, calendars and project documentation to ensure smooth execution and team alignment - Contribute creative ideas in team brainstorms and assist in preparing presentations for internal and external meetings - Provide general administrative and logistical support, including meeting preparation, asset organization and coordination of deliverables - Support the editorial team by researching, writing and publishing news coverage of UMG releases - Assist with curation, merchandising, and product setup for the uDiscover Music store - Contribute to social media and short-form video strategy for uDiscover Music and The Sound of Vinyl, with a focus on engaging and growing younger audiences - Help identify emerging trends in music, culture and e-commerce to inform content and marketing initiatives - Provide general team support across editorial, marketing and e-commerce projects as needed - Support and engage in efforts to utilize AI tools and technology to support and grow the brand's traffic, engagement and other areas - Support the execution of artist marketing campaigns across our Interscope urban artists by assisting with social media, content strategy, and digital rollout planning - Help manage assets, track campaign performance, and gather analytics across platforms - Collaborate closely with the digital project managers, creator, fan engagement, and social editorial teams to align messaging, conduct research on trends and audience engagement - Contribute fresh ideas for social and influencer activations - Maintain campaign trackers, preparing reports or presentations, and ensuring all digital deliverables and timelines stay on track—essentially serving as an adaptable, detail-oriented link between digital strategy and campaign execution Required Qualifications: - Currently enrolled at an accredited two or four-year college/university in the United States, pursuing an undergraduate, graduate and/or law degree - Graduating between Spring 2026 - Fall 2028 - Have access to housing and transportation within the designated city (We do not offer housing or transportation accommodations) - Legally authorized to work in the United States and will not require sponsorship for employment visa status, now or in the future (e.g., H1-B, OPT, etc.) - Commit to 20 - 40 hours per week (based on individual business area) - Strong attention to detail - Strong organizational skills and efficiency - Ability to multitask and meet tight deadlines in fast-paced, high-pressure environments - High level of integrity - Discretion in handling confidential information - Professionalism in dealing with senior professionals inside and outside the company - A 'can-do' attitude - Knowledge of Microsoft Office (Word, Excel, PowerPoint) - Self-starter - Excellent communication skills - Eager to learn Preferred Qualifications: - Have a strong interest and experience in music research - Experience looking for unsigned acts and identifying rising artists - Skilled in social media platforms and DSPs - Knowledge of the current music landscape and market - Basic understanding of music data/analytics - For UMLE A&R roles: Bilingual fluency in English and Spanish - Strong passion for music and interest in artist development, particularly in the Urban / Hip-Hop / R&B space - Familiarity with music databases (DISCO, Genius, etc.) is a plus - Experience making visual assets in Canva, Adobe, PowerPoint or similar programs - Strong research and analytical skills - Familiarity with social media platforms and marketing trends - Proficiency in Adobe Creative Suite and Canva - Exceptional video editing and graphic design skills - Experience with social media management and short form content creation - Proficient with social media platforms (i.e. TikTok, Instagram, Facebook, YouTube, Snapchat, X, etc.) - Comfortable using social insights and analytics tools (such as Sprout Social or Chartmetric) to understand audience engagement and campaign performance - Passion for music, digital storytelling, and artist development, with a proactive, curious approach to learning - A genuine interest in the Communications field - Global mindset, with the ability to work across multiple time zones and navigate cultural sensitivities - Familiarity with MuckRack, Cision, Airtable, WordPress, and traditional and social media platforms is a plus - Interest in music, artists and audience development with an emphasis on digital marketing and data analysis - Familiarity with Project Management and available tools - Experience with Airtable - Data-driven individual with the ability to organize, plan and execute - Attention to detail and interest in planning strategy - Exceptional written and verbal communication skills and is at ease communicating across teams and different levels within a large organization - Passion for music and developing artists across multiple genres - Working with both artists and artist management teams - A heightened interest in marketing - A love for analytical tools, research and a knack for distilling data into actionable items - Strong interpersonal and teamwork skills - Strong organizational and time management skills - Ability to handle confidential information - Ability to interact comfortably and effectively with employees of our company at all levels including Senior Management - Self-motivated, analytical, proactive, and resourceful problem solver - Excellent follow-through and attention to detail - Desire to learn about digital advertising and/or experience with digital ads/influencer marketing - Experience with Canva - Passionate for sports, gaming, music and general popular culture - Interest in creative sync and marketing - Excellent writing and editing skills, with a strong interest in music journalism and storytelling - Working knowledge of content management systems (e.g., WordPress) and social media publishing tools - Familiarity with social and digital platforms (Instagram, TikTok, YouTube) and awareness of trends in music and pop culture - Basic understanding of e-commerce or digital marketing principles (experience with Shopify or similar platforms is a plus) - Familiarity with video editing platforms like CapCut Required Skills: Music research, Social media proficiency, Video editing, Adobe Creative Suite Important Skills: Data analysis, Bilingual English/Spanish, Project management Nice-to-Have Skills: Creative brainstorming Internship Start Date: Start in 2026 Summer