Digital Account Manager at The COOL Company in Remote

About the COOL company

At the COOL company, we believe in creating a win-win environment where everyone benefits. We are committed to ensuring users, publishers, franchisees, and advertisers all have a better experience and achieve more than they ever thought possible through our innovation, advanced AI, groundbreaking advertising technology, and teams of inspired experts. Our every move, expansion, acquisition, and upgrade is done to provide that better experience for an ever-growing list of satisfied clients and users all over the world.  

 

COOL Media products under the COOL company include DCO & Creative Automation, a data-driven, creative ad server capable of personalizing, automating, measuring, and optimizing digital ads and placements for advertisers; Franchise & Multi-Location, a complete advertising management platform for franchise and network businesses; Media & Attribution, a managed service solution for agencies and brands to reach and measure audiences; Publisher Experiences, a premier SSP and engagement platform for publishers; and Supply-Side Platform, delivering website and app publishers everything they need to maximize their ad revenue.

Coming soon in 2026, COOL AI is a next-generation advertising platform that builds, buys, and optimizes digital ad campaigns faster and smarter using AI. It automates every step of the media journey—from generating ad creatives to launching campaigns and optimizing performance across channels like Google and Facebook. With no agency fees or waiting, COOL AI helps brands maximize ROI through data-driven strategy, automated creative generation, and real-time performance measurement.

 

Collectively, the COOL company reaches over 350 million consumers monthly across their network of premium publishers and advertisers, including Disney, Hyundai, Air France, Kohler, Suzuki, Acer, Pearle Vision, Trek, Brita, Viking Cruises, MLB, Playmaker, Blitz, Evolve Media, and more.  Under the former umbrella of Insticator, the COOL company is a proud 7x recipient of the Inc 5000 list of America's fastest-growing private companies, a 2x recipient of Deloitte's Fast 500, recognized on Crain's New York Fast 50 list, recognized by Digiday's Digiday Media Awards as a company working to modernize digital media, and awarded as one of AdWeek's Top 10 Fastest Growing Solution Providers globally.

Our Core Values

At the COOL company, we believe in being C.O.O.L.:

Creative - we look to find solutions that others can’t and new ways of doing things that are smarter, faster, better and more efficient.

Open-minded - we’re always evolving and keep an open mind as to new ways of doing things, new solutions and new processes that can help us.

Optimistic - The glass is always half full :) as a growing tech startup we’re always faced with new challenges, we overcome them because we see them as opportunities.

Leaders - We look for drivers, people who like to set the pace of the organization, who don’t simply go with the flow, you’re setting a fast impact pace and holding others to it.  We look for speed, impact, and setting the industry benchmark.

We creatively integrate new elements in innovative combinations, fueled by our optimism to drive success. Our open-mindedness allows us to embrace new ideas and approaches, empowering us to lead our industry through bold initiatives. That’s the attitude we bring to work with us every day, and it’s what we expect from everyone who works here.

That’s just part of the values that drive us to greatness. We also believe in this trio of truths that inform every decision we make and everything we do:

• Sleeves Up: At the COOL company, we provide you with the autonomy and creativity needed to own your role. We encourage iteration where necessary so that you can drive massive impact.
• 100% Viewability: the COOL company is passionate about open feedback at all levels of the company. This allows us to fail fast, create in real-time, and build an open company culture.
• Be Defiantly Great: We're defiant, and that's in our blood. Challenging the status quo is a central part of who we are. We're capable of much more than what others deem impossible.

About the Role

At the COOL company, we’re redefining how businesses scale through AI-powered marketing. Our proprietary CoolAi platform blends advanced automation with human strategy to drive measurable growth across Paid Search, Social, SEO, and YouTube. We partner with forward-thinking brands to deliver smarter, faster, and more efficient performance marketing.

Challenges and Opportunities

The Digital Account Manager is responsible for owning client relationships and driving performance across digital advertising campaigns. This role serves as the strategic lead and primary point of contact for a portfolio of CoolAi clients (growing to other clients), ensuring retention, growth, and measurable ROI.

You will combine data-driven insights with strategic thinking to optimize campaigns across PPC, SEO, Paid Social, Display, and YouTube, while leveraging both AI-driven automation and traditional performance marketing best practices.

Responsibilities and Duties

Campaign Management & Optimization

• Oversee execution and performance of digital campaigns across SEM, Paid Social, Display, and Video
• Monitor and optimize campaigns using both The Cool Company proprietary technology and native publisher platforms (Google, Meta, etc.)
• Identify performance trends and proactively implement tactical improvements to maximize efficiency and ROI

Client Leadership & Communication

• Act as the primary point of contact for assigned clients
• Lead performance reviews, presenting clear insights tied to business outcomes
•  Translate complex performance data into actionable, client-friendly narratives

Strategic Advisory

•  Analyze cross-channel performance data (PPC, SEO, Social, YouTube) to uncover growth opportunities
• Develop and present strategic recommendations aligned to client goals (lead generation, revenue growth, brand awareness)
• Guide clients on budget allocation, channel mix, and scaling strategies

Cross-Functional Collaboration

• Partner with Sales, Ad Operations, and Creative teams to ensure seamless campaign execution
• Contribute to creative strategy and messaging aligned with performance insights
•  Ensure timelines, deliverables, and quality standards are consistently met

Revenue Growth & Retention

•  Identify opportunities to expand accounts through upselling and cross-selling
• Drive long-term client retention through performance, trust, and strategic value
• Support renewal conversations with data-backed performance narratives 

Qualifications

Digital Advertising Account Management  Experience  OR, 2+ years of experience in client-facing digital marketing, or performance marketing 

Professional Competencies

Client Management & Communication

• Exceptional client-facing communication skills (written and verbal)
• Ability to present complex data in a clear, compelling, and actionable way
• Experience leading performance reviews, QBRs, and strategy sessions

Account Growth & Revenue Mindset

• Proven ability to identify upsell and cross-sell opportunities
• Strong understanding of retention strategies and client lifecycle management
• Ability to align marketing performance with client business goals

Project & Campaign Management

• Strong organizational and time management skills across multiple accounts
• Ability to prioritize tasks, manage deadlines, and ensure flawless execution
• Experience coordinating across internal teams (sales, creative, ad ops)

AI & Automation Adaptability

• Comfort working with AI-driven platforms and automation tools
• Curiosity and adaptability in adopting emerging marketing technologies

Advertising Platforms

• Proficiency in understanding how Google Ads (Search, Display, YouTube) works
• Experience with Meta Ads Manager

Data & Reporting Tools

• Intermediate to Advanced skills in Microsoft Excel and/or Google Sheets
• Experience with Looker Studio

Creative & Web Basics (Preferred but not required)

• Basic understanding of landing page UX and conversion rate optimization (CRO)
• Working knowledge of ad creative specs and formats across channels

Collaboration & Project Management Tools

• Familiarity with Slack, Microsoft Teams, Click-up, or similar tools

Cultural Competencies

• Must be able to work primarily between the hours of 9:30 AM - 6:30 PM ET
• Must have a player/coach mentality, willing to both execute and lead
• Ability to juggle multiple projects concurrently and set and meet deadlines
• Skilled at receiving and providing direct feedback
• Collaborative mindset and great teamwork skills
• Entrepreneurial & adaptable; great learning skills
• Curious, research-minded, data-informed
• Able to search for possible solutions and apply them
• Creative confidence
• Proactive communicator
• A sense of humor and a love of online culture
• Thrives in a start-up culture

Benefits

• Competitive Salary
• Health, Dental and Vision Insurance
• Paid Time Off
• Company Holidays
• 401k