SEO Executive & Senior Executive at Talentboon… · Navi…

Role & responsibilities
• Conduct keyword research to identify relevant terms and phrases.
• Optimize website content, including titles, meta descriptions, and headers.
• Monitor and improve technical aspects like site speed, mobile

responsiveness, and crawlability.
• Develop and execute link-building strategies to increase website authority.
• Collaborate with content creators to produce SEO-friendly, user-focused

content.
• Regularly update and maintain content to align with SEO trends.
• Use analytics tools to track website performance and user behavior.
• Provide regular reports on key SEO metrics and insights.
• Stay informed about industry trends and competitors' SEO strategies.
• Optimize the website for local search through business listings and reviews.
• Conduct SEO audits to identify areas for improvement and ensure

compliance.
• Collaborate with web developers, content creators, and marketing teams.
• Communicate SEO strategies, updates, and results effectively.
• Stay updated with industry changes, search engine algorithms and best

practices.

Preferred candidate profile
• 1+ years of SEO experience.
• Solid understanding of performance marketing, conversion, and online

customer acquisition
• In-depth experience with website analytics tools (e.g. Google Analytics,

NetInsight, Omniture Web Trends).
• Working knowledge of HTML, CSS, and JavaScript development and

constraints
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM
• Good communication & interpersonal skills