Marketing Specialist (E-commerce, Chinese… at Synear Foods… · Los…

Synear Foods USA is a subsidiary of Synear Food Holdings, one of the largest and most established frozen food manufacturers in China. With a strong heritage of quality and innovation, Synear has been serving consumers worldwide for more than two decades.

Synear Foods USA focuses on delivering authentic, convenient, and high-quality frozen food products to meet the diverse tastes of North American consumers. Our product portfolio includes a wide range of dumplings, buns, dim sum, and other ready-to-eat favorites, crafted with carefully selected ingredients and strict quality standards.

At Synear Foods USA, we are committed to sharing the rich tradition of Asian cuisine while continuously innovating to create products that fit modern lifestyles. Our mission is to bring families and communities together through food that is delicious, convenient, and trustworthy.

Synear is an "at-will", equal opportunity employer. We consider applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, age (40 or over), disability, genetic information, veteran status, or any other legally protected status under local, state, or federal law.

Major Responsibilities:

• Strategic Sales Management: Partner with the VP of Sales, peers, brokers, and distributor networks to develop, implement, and drive sales strategies focused on the designated channel. 

• Revenue and Profitability Goals: Achieve budgeted revenue targets and team sales goals, maximizing profitability. Assist in preparing the annual departmental budget, marketing, and business plans.

• Marketing: Create, update, and post online content on the company’s website and social media accounts; employ marketing analytics techniques to gather important data (web analytics, rankings, etc.); manage and create marketing literature to augment the company’s presence in the market

• Account Management: Develop new accounts and maintain existing relationships by implementing sales strategies outlined by the VP of Sales and Marketing and the CEO.

• Distribution and Promotion: Develop distribution targets and promotion plans per company guidelines, overseeing customer sales forecasts, distribution targets, profitability, and trade spend.

• Customer Relations: Build credible relationships with existing customers and channels through regular meetings and site visits, aiming to meet or exceed sales projections.

• Market Analysis: Produce monthly reports and sales forecasts, analyzing current and potential market trends. Coordinate activities to enhance revenue and market share, ensuring sales meet or exceed revenue plans.

• Cross-Functional Collaboration: Work closely with R&D, Production, Quality, and other departments to drive product development, quality enhancement, and meet customer demands.

• Product Development: Update the R&D team on food trends for new SKU development and recipe improvements, and participate in sensory tastings to provide real-time feedback on product quality.

• Trade Show Representation: Attend national food shows to explore new business opportunities and connect with potential clients.

• Sales Initiatives: Assist the VP of Sales and Marketing in implementing new sales initiatives.

• Other Duties: Perform additional tasks as assigned.

• Ability to Commute: Chatsworth, CA 91311 (Required)

• Relocate before starting work (Required)

• Language: English (Required), Mandarin (Required)

• Work Location: In person
• Pay Range: $26-$30 per hour

Job Type: Full-time, fully onsite

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

• Bachelor's degree in Business, or Marketing field required

• Bilingual in English and Mandarin required

• Mimimum 2 year of sales experience in the food industry preferred

• Working knowledge of sales cycles according to customer types, i.e., retailers, wholesalers, food services, etc. Prior experience with Asian Ethnic retailers and wholesaler preferred

• Self-driven and proactive with excellent presentation, written, and verbal communication skills.

• Excellent presentation, written and verbal communication skills

• Ability to organize and prioritize in a fast paced environment

• Ability and willingness to travel throughout assigned sales territory domestically and/or internationally as needed

• Valid driver's license and clean driving record

• Proficient in Google Apps, MS Office Suite, etc.

Synear is an "at-will", equal opportunity employer.  We consider applicants for all positions without regard to race, color, creed, religion, national origin or ancestry, sex, age (40 or over), disability, genetic information, veteran status, or any other legally protected status under local, state, or federal law.

Synear will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of this Fair Chance Initiative for Hiring Ordinance.