Sterling New Horizons
Senior Graphic Designer at Sterling New… · Greater…
Skills
Job Description
Working Days: MondaySaturday
Working Hours: 9:00 AM 6:30 PM
What Were Looking For
The ideal candidate should be a strong hands-on designer with excellent attention to detail and a good understanding of how designs actually go into production.
1. Design Skills — MUST HAVE
* Expert-level knowledge of CorelDRAW
* Strong proficiency in Adobe Illustrator and Photoshop
* Good understanding of InDesign and other relevant design software
* Strong sense of layout, typography, colour, composition, and visual hierarchy
* Ability to create clean, premium, child-friendly designs
2. Packaging & Print — VERY IMPORTANT
Since we are a toy and educational-products manufacturer, a major part of the role will involve product packaging and printed materials.
You should understand:
* Packaging design and production
* Die lines and dieline setup
* Bleeds, margins, cut lines and safety areas
* CMYK, RGB, spot colours and print specifications
* Print-ready artwork and file preparation
* Plates and basic offset/printing processes
* Working with printers and production teams
* Books, activity books, catalogues, brochures and other printed products
You should be able to take a packaging design from concept artwork print-ready file.
3. AI & Modern Design Tools — MUST HAVE
You should be comfortable using AI as part of your everyday design workflow.
Experience with tools such as:
* ChatGPT
* Claude
* Gemini
* AI image-generation and editing tools
* AI-assisted design, ideation and image creation
We are looking for someone who understands how to use AI to work faster, explore more ideas and improve the quality of the final output.
4. What You Will Design
You will work across:
* Toy and educational product packaging
* Books and activity books
* Product catalogues
* Brochures and marketing materials
* Product inserts and instruction manuals
* Amazon/e-commerce creatives
* Social media creatives
* Product presentations
* Branding and visual identity
* Marketing campaigns
* Other print and digital assets
Responsibilities
* Take design projects from brief to final execution
* Develop creative concepts and translate them into polished designs
* Design packaging and printed products according to production requirements
* Prepare accurate, print-ready artwork
* Coordinate with production, printing and internal teams
* Maintain consistency across the company’s products and brands
* Manage multiple projects and deadlines simultaneously
* Review artwork carefully before final production
* Use AI tools to improve speed, ideation and creative output
* Guide junior designers when required
The Right Candidate
You should be:
* Highly proficient in CorelDRAW
* Strong in Illustrator and Photoshop
* Experienced in packaging and print design
* Comfortable working with dielines and production artwork
* Detail-oriented and technically strong
* Creative but practical about manufacturing and printing
* Comfortable using AI tools for design and image generation
* Able to work independently and take ownership of projects
* Able to handle multiple projects and deadlines
Experience
Minimum 5–6+ years of relevant professional experience is required.
Experience in toy manufacturing, educational products, children’s publishing, packaging, FMCG, consumer products, or similar industries will be a strong advantage.