Commercial Marketing SLP at Stanley Black… · Mississau…

Make A Difference For Those Who Make The World™

The What

As a Stanley Leadership Development Program – Commercial Marketing (SLP) you will be part of a dedicated team based in Mississauga, Ontario and reporting to The Marketing Director.

The Stanley Black & Decker Leadership Development Program (“SLP”) is a high-profile rotational program that is an integrated process for accelerating the development of our future leaders. It is geared toward recent graduates with Marketing experience and a relevant business degree with a passion for a long-term career in Marketing-focused roles.

The program offers invaluable experiences for early-career associates seeking challenging developmental opportunities to jump-start their careers. 

The Why
It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of nearly 60,000 professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, CRAFTSMAN®, CUB CADET®, STANLEY® and BLACK+DECKER. 

What you will get to do

Commercial Marketing SLPs work in 3 rotations over 2 years. Each rotation has project assignments that allow participants to become familiar with how we do business and contribute to the success of the company.

The Commercial Marketing SLP will participate in a rotation in each of the following functions: Channel Marketing, Product Management, and Brand Marketing.

About Product Management:

Product Managers are primarily responsible for overseeing the strategic direction and financial performance of their product lines. This includes managing the Profit & Loss (P&L) for the Strategic Business Unit, developing a comprehensive three-year strategic plan, and tailoring national brand and product strategies to meet market demands. They play a crucial role in managing relationships with creative teams, ensuring effective financial tracking, and executing marketing tasks such as SAP SKU structuring and forecasting. Product Managers lead product launches, coordinate promotional efforts, and serve as the primary liaison with US and Global Marketing Teams. They also focus on educating sales teams about market trends, providing in-depth product knowledge, and facilitating communication across departments to ensure cohesive strategy implementation.

About Channel Management:

Channel Managers focus on driving portfolio growth specifically within the Canadian market. Their responsibilities include managing the Profit & Loss (P&L) for the Strategic Business Unit and developing and executing a three-year strategic plan that aligns with national brand and product strategies. They maintain strong relationships with sales and finance departments to ensure financial targets are accurately measured and met.

Channel managers lead innovative product launches and coordinate promotional activities within there respected channel, acting as the main contact for Canadian, US and Global Marketing Teams. They also educate sales teams and customers on emerging trends, provide product knowledge, and ensure effective communication of marketing activities across various departments, collaborating closely with Canadian Sales, Marketing, Logistics Groups, Global Counterparts, and End-Users.

About Brand Marketing:

Brand Managers are responsible for shaping and maintaining the identity, reputation, and market positioning of our brands. Their primary focus is developing and executing comprehensive brand strategies that drive awareness, engagement, and loyalty among target audiences. Brand Managers oversee the creation and implementation of marketing campaigns, ensuring consistency in messaging and visual identity across all platforms. They collaborate closely with creative, product, and sales teams to align brand initiatives with business objectives and market trends. Additionally, Brand Managers monitor brand performance metrics, analyze consumer insights, and adjust strategies to optimize brand equity and growth. They serve as the central point of contact for internal and external stakeholders, fostering strong relationships to support brand objectives, and guiding cross-functional teams in delivering cohesive brand experiences.

As an SLP, throughout the program you’ll have the opportunity to support the Channel, Product & Brand Marketing Functions with key projects and initiatives that may include:

• Generating analytics, insights and reporting to help drive margin growth, portfolio optimization, and strategy
• Conduct market research to determine and track pricing, margin and profitability targets across multiple categories and retailers
• Support the teams in their efforts to provide strategic counsel to cross-functional partners in category strategy, pricing, product assortment, margin and growth expectations, and product launch plans
• Assist in developing of marketing collateral, point-of-purchase displays, advertising materials and web content to promote product portfolio
• Research trends in the industry and related industries and develop a deep understanding of our end users and assist teams in incorporate these insights into successful new product launches
• Learn about the product lifecycle process from senior product experts
• Maintain Product Information Management systems, ensuring information is up-to-date and accurate
• Coordinate and track New Product Development (NPD) projects annually, and deliver enhanced and market-ready assets for our Canadian Market
• Report out/present to Program peers and company leaders about your project deliverables on a regular rhythm

Who You are

You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. You also have: 

• Bachelor’s degree or diploma in Marketing, Communications, Business Administration, Business Analytics, or other related fields
• Demonstrated leadership experience paired with strong academic background.
• Prior internships in Product, Category, Brand Marketing, Marketing Insights, or other related fields an asset.
• Ability to work autonomously and within a team without constant direction or supervision.
• Strong communication skills: verbal, written, and interpersonal; presentation and facilitation skills, social media savvy communicator; ability to effectively communicate across potential language barriers
• Demonstrated quantitative, analytical, creative problem solving, and conceptual skills
• Resourceful with ability to navigate the unknown, finding solutions by navigating through internal and external channels
• Excellent networking and collaboration skills; Proven ability to build alliances, influence others, and work in a team environment.
• Strong organization skills and attention to detail; Ability to be proactive, prioritize work, and handle multiple assignments in a timely manner
• Ability and willingness to relocate if necessary

What you get

• Anticipated compensation for this role is $55,000 in annual base salary.
• We care about the safety and the well-being of our employees.
• A supportive work environment where you can be your best every day.
• Opportunities to stretch and develop in our diverse lines of business within our Fortune 200 company.
• We offer different ways for you to give back to communities where we operate.

• Competitive compensation & benefits package.
• Use of a company cell phone & laptop.
• Company Perks including: Goodlife Fitness discounts, Employee product purchase, and many more!

What’s more, you’ll get that pride that comes from empowering makers, doers, protectors and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us!

Stanley Black & Decker believes in giving each and every applicant an equal opportunity to succeed on their own merit.  We strive to hire employees that reflect and support the diverse perspectives, experiences and needs of employees and our communities including but not limited to race, national or ethnic origin, colour, religion, age, sex, sexual orientation, gender identity or expression, marital status, family status, genetic characteristics, and disability. We remain committed to upholding the values of equity, diversity, and inclusion in our work environments. We know that diversity underpins excellence, and that we all share responsibility for creating an equitable, diverse and inclusive organization. Therefore, in pursuit of our values, we seek employees who will work respectfully and constructively with differences across the organizational hierarchy in actualizing SBD’s priorities, goals and principles of equity and inclusivity. If accommodation is required at any point in the recruitment process, please contact a member of our Recruitment Team. Please note that as part of our recruitment process, candidates in the final stages will be required to complete a background check which may include a criminal background, credit and drivers abstract check.

We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are 

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.

Global Benefits & Perks
You’ll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire. 

What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development: 
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.