SRS Distribution→
Business Development Representative at SRS… · Alpharetta
Skills
Job Description
Position Purpose:
As a Business Development Representative at SRS, you will play a crucial role in driving customer acquisition and growth. You will engage with current and prospective customers through a high volume of outbound and inbound calls and emails, building relationships, qualifying leads, and nurturing them through the customer journey.
Key Responsibilities:
Execute daily outbound outreach across calls, SMS, and email to engage prospective customers, generate interest, and initiate the sales process.
Conduct structured discovery to assess customer eligibility, needs, timing, and intent; identify qualified opportunities for downstream sales teams.
Convert qualified conversations into live transfers or scheduled appointments with Account Executives/Territory Managers, ensuring a seamless handoff.
Maintain accurate and up-to-date records in CRM, including call outcomes, lead status, follow-ups, and dispositioning.
Systematically follow up on warm leads, prior contacts, and nurture opportunities to increase conversion rates and pipeline velocity.
Utilize established call frameworks and messaging while continuously refining delivery based on performance feedback and results.
Develop a strong understanding of SRS offerings, value propositions, and customer profiles to confidently address questions and position solutions.
Consistently meet or exceed daily, weekly, and monthly KPIs, including call volume, contact rate, qualified leads, and conversion metrics.
Deliver professional, compliant, and customer-centric interactions that build trust and reflect the company’s brand standards.
Partner closely with leadership to improve lead quality, feedback loops, and overall conversion performance.
Adhere to all regulatory requirements, call guidelines, and internal quality assurance standards.
Actively participate in training, coaching, and call reviews to improve talk tracks, objection handling, and closing effectiveness.
Direct Manager/Direct Reports:
Reports to: Sales Enablement Manager
Travel Requirements:
Limited- as needed
Physical Requirements
Stationary Sitting/Standing: Ability to remain seated or at a workstation for long periods, typically 50-75% of the shift.
Working Conditions
Environment: high-density offices with several feet between coworkers or remote home offices. It is often a noisy, fast-paced environment.
Physical Demands: Highly sedentary; employees spend a high portion of the shift seated, looking at a screen, and wearing headsets.
Work Content: Repetitive interaction, including answering queries, resolving complaints, processing orders, or handling outbound sales calls both manually and with a dialer.
Performance Tracking: Strict monitoring of metrics such as Average Handle Time (AHT), customer satisfaction scores, and adherence to schedules.
This is an onsite position Monday through Friday, 9:00 AM to 6:00 PM, with occasional adjustments to hours based on regional time zones.
Minimum Qualifications
1+ year of experience in outbound sales, lead generation, or call center prospecting (high-volume dialing environment preferred).
Demonstrated ability to execute high-volume outreach across calls, SMS, and email while maintaining quality conversations and accurate data capture.
Clear, professional verbal and written communication skills with the ability to quickly build rapport and guide conversations.
Ability to identify customer needs, ask effective discovery questions, and position value in a concise and compelling way.
Basic understanding of sales pipeline management, including lead tracking, follow-ups, and status updates.
Working knowledge of CRM systems (e.g., Salesforce, HubSpot, or similar) and standard sales productivity tools.
Ability to manage daily activity metrics (calls, contacts, conversions) in a fast-paced, performance-driven environment.
Willingness to work closely with Account Executives and leadership to ensure smooth lead handoff and conversion.
Reliable, coachable, and accountable for individual performance metrics and goals.
Preferred Qualifications
Background in FinTech, Sales Tech, financial services, or building products (e.g., roofing, siding, pool).
Proven success exceeding outbound KPIs (dials, contact rate, qualified leads, set appointments) in a call center or inside sales team.
Familiarity with structured sales frameworks (e.g., SPIN, Challenger, Sandler) and objection-handling techniques.
Strong comfort level with sales tools such as dialers, automation platforms, sequencing tools, and data enrichment systems.
Track record of moving leads efficiently through early-stage funnel metrics (contact → qualify → transfer/set).
Ability to balance volume with quality—creating positive customer experiences while maintaining high productivity.
Demonstrated initiative in improving scripts, workflows, or personal performance without constant oversight.
Ability to interpret basic sales metrics (conversion rates, pipeline velocity) and adjust behavior accordingly.
Experience operating in a fast-changing environment with evolving scripts, offers, or target markets.
Minimum Education:
HS Diploma or equivalent
Preferred Education:
Associates degree or greater
Minimum Years of Work Experience:
1 Year
Competencies:
Drive Results
Conversational Control & Call Navigation
Discovery & Qualification
Value Communication
Objection Handling & Rebuttal
Conversion Focus (Results Orientation)
CRM Discipline & Pipeline Management
Coachability
Agility and Resilience
Time & Activity Management
Customer Focus
Technical & Systems Proficiency
Collaboration
Work Location: In office
Job Location:
5890 Ronald Reagan Boulevard Suite 100-A Alpharetta, GA 30005
As an Equal Employment Opportunity (EEO) employer SRS Distribution Inc., including all its subsidiaries, provides job opportunities to qualified individuals without regard to actual or perceived race, color, creed, religion, national origin, sex, gender, age, disability, gender identity, sexual orientation, citizenship status, uniform service, veteran status, marital status, genetic information, physical or mental disability, or any other characteristic in accordance with applicable federal, state, and local EEO laws.

If you are an individual with a disability or a disabled veteran and require a reasonable accommodation in applying for any posted position, please contact Human Resources at US: 855.556.3221, or by email to: HR@Help.SRSDistribution.com with the nature of your accommodation request and include the Business name, location and title of the job opening. Please allow one (1) business day for a reply.

All employment offers are contingent upon successful completion of a background check and drug screen, as permitted by law.
Should a Candidate be submitted to fill a position by a recruiting or staffing services agency (“Agency”), the Company has no obligation to pay the Agency any fee for submission, offer, placement or any service without a fully executed contract of service covering the engagement.