Sentinel Africa Consulting→
Business Development Executive at Sentinel… · Kampala
Job Description
Business Development Executive
Job Title:Business Development Executive
Reports To: Head of Business Development
Location: Kampala, Uganda (with occasional travel as required)
Who we are looking for : The ideal candidate is naturally curious, enjoys researching companies and decision-makers, is confident approaching new clients, and can convert cold prospects into meetings and opportunities through persistence, professionalism, and strong communication skills.
Job Purpose
The Business Development Executive is responsible for identifying new business opportunities, researching target markets, generating qualified leads, securing meetings with decision-makers, and supporting the conversion of opportunities into revenue. The role requires a highly proactive individual who is comfortable researching prospects, approaching senior stakeholders, delivering compelling pitches, and developing a strong sales pipeline.
Key Responsibilities
Market Research and Lead Generation
1. Conduct market research to identify potential clients, industries, and business opportunities.
2. Build and maintain a database of prospects and key decision-makers.
3. Monitor market trends, competitor activities, and emerging business opportunities.
4. Identify opportunities from tenders, industry events, referrals, social media, and professional networks.
Prospecting and Client Outreach
1. Develop targeted prospect lists and outreach campaigns.
2. Initiate contact with prospective clients through email, telephone, LinkedIn, networking events, and referrals.
3. Qualify leads and determine client needs, budget, authority, and project timelines.
4. Schedule meetings between prospects and senior management.
Client Meetings and Sales Support
1. Attend client meetings and contribute to presentations and proposals.
2. Deliver introductory pitches and company capability presentations.
3. Support the preparation of proposals, quotations, and tender responses.
4. Follow up on prospects and maintain engagement throughout the sales cycle.
1. Establish and nurture relationships with key decision-makers.
2. Maintain regular communication with prospects and existing clients.
3. Track all opportunities and interactions within the CRM system.
4. Ensure high levels of client satisfaction and professionalism.
Reporting and Pipeline Management
1. Maintain an up-to-date sales pipeline.
2. Prepare weekly business development reports covering leads, meetings, opportunities, and revenue forecasts.
3. Track progress against KPIs and sales targets.
Requirements
Qualifications
1. Bachelor's degree in Business Administration, Marketing, Sales, IT, Computer Science, or a related field.
2. 2 to 5 years' experience in business development, sales, account management, or client relationship management.
3. Experience selling professional services, consulting, technology, cybersecurity, training, or related solutions is an added advantage.
Skills and Competencies
1. Strong research and analytical skills.
2. Excellent communication and presentation skills.
3. Ability to engage senior executives confidently and decision-makers.
4. Strong persuasive and negotiation abilities.
5. Proficiency in LinkedIn, Zoho Bigin/CRM, Microsoft Office, and sales prospecting tools.
6. Self-motivated and target-driven.
7. Strong networking and relationship-building skills.
8. Excellent written business communication skills.
9. Ability to manage multiple opportunities simultaneously.