On Premise Event Marketing Intern at Red Bull in Milan, Lombardy, it

Company Description

The On Premise environment, including bars, clubs, restaurants, events and hospitality venues, is a dynamic and fast-paced channel where brands connect directly with consumers and customers.
As an On Premise Event Marketing Intern, you will progressively support the On Premise Marketing Team in the operational execution of Consumer and Industry Marketing initiatives.
You will gain hands-on experience in how Red Bull creates premium event experiences and translates them into business opportunities, working closely with different internal teams and external partners.

Job Description

LIVING THE RED BULL ON PREMISE CULTURE
Support the execution of Consumer Marketing initiatives and events within the On Premise channel, contributing to brand activations and premium consumer experiences.
Develop an understanding of the hospitality and nightlife industry while supporting the delivery of events in line with Red Bull brand standards.

CONSUMER MARKETING, EVENTS & HOSPITALITY
Support the planning and execution of events and Consumer Marketing initiatives within the On Premise channel, contributing to the preparation of event materials, presentations and execution guidelines.
Contribute to the coordination of events and hospitality experiences, supporting activities such as invitation management, guest lists, supplier coordination and event logistics.
Work closely with Sports, Culture, Field Marketing and other internal teams to support the delivery of impactful consumer experiences and consistent brand execution.
Gain exposure to the full event lifecycle, from planning and on-site execution to post-event reporting and evaluation.

INDUSTRY MARKETING
Support the development and execution of Industry Marketing initiatives aimed at strengthening relationships with key stakeholders within the On-Premise channel.
Contribute to engagement activities, incentive programs and hospitality initiatives, leveraging events and brand experiences to enhance stakeholder relationships.
Collaborate with internal teams and external partners to support the successful delivery of events and engagement projects.
Gain exposure to stakeholder management and partnership development activities, supporting the growth of long-term business relationships.

Qualifications

Bachelor’s or Master’s degree in Marketing, Communication, Business Administration, Event Management or a related field, or currently studying.

Strong interest in Marketing, Events and the On Premise environment.

Excellent organizational skills and attention to detail.

Proactive, hands-on and solution-oriented approach.

Strong communication and interpersonal skills.

Ability to manage multiple activities and priorities in a fast-paced environment.

Team player, comfortable working with different internal and external stakeholders.

Good knowledge of Microsoft Office, particularly PowerPoint and Excel.

Good command of English, both written and spoken.

Additional Information

Monthly internship allowance: €800 + meal vouchers

Red Bull S.r.l. promotes equal opportunities in compliance with Legislative Decree No. 96/2026, issued in implementation of European Directive 2023/970 regarding pay transparency and the strengthening of the principle of equal gender pay. We welcome all applications, regardless of age, gender, disability, sexual orientation, religion or ethnicity.