Marketing Specialist at Qualitrol in Haikou, Hainan, China

This is to look for a Marketing Specialist, taking charge of designing, executing, and optimizing customer-centric, and result-driven marketing events, activations and experiments, in order to drive and unlock growth. This role is required to work closely with sales, product management, regional marketing teams; and meet up with real customers to make true impact.Demand generation and Marketing generated Leads & Funnels are how we measure success.

Under Ralliant, we value growth mindset, encourage learning by doing, and inspire creativity. As marketers, we promote extraordinariness over mediocracy.

ESSENTITAL DUTIES AND RESPONSIBILITIES

• Lead in event scheduling, planning and execution that are tied with marketing master plan, seeking for ways and experiments to continuously improve campaigns ROI and efficiency
• Collaborate with internal and external content/design agencies, to develop high-converting landing pages, ads and other digital campaigns, by proactively using AI tools to experiment and improve
• Manage and improve corporate websites and social media
• Explore new media, and new approaches to engage and interact with target customers, so as to improve visibility and enhance brand awareness
• Identify and try new-customer acquisition channels and methodologies
• Drive marketing experimentation to improve persona-based customer experience with our brand and target new products, in order to improve conversion
• Manage and coordinate offline marketing activities, including trade shows, customer activations, and channel promotions
• Coordinate the development of sales enablement tools by leveraging well-established brand value proposition and customer insights
• Build up KPI dashboards, applying visual management to track results and drive continuous improvement
• Stay on top of transformative marketing new trends, emerging AI techniques and tools, to build muscle and secure our competitiveness in the long run

QUALIFICATIONS:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• +2 years of experience in marketing communications, preferably in B2B, or technology-related industries.
• Proven experience in content creation and campaign development
• Familiarity with digital marketing tools, social media; obsession with AI adoption
• Proficient in MS Office (PPT, Excel, Word); experience with Adobe Creative Suite or similar tools is a plus
• A Plan-Experiment-Learn-Improve mentality, building hypotheses then validating with data
• A Growth mindset, passionate with making changes and doing things differently
• Strong project management skills, with influencing power and self-motivation to proactively lead and collaborate in a cross-functional and international organization
• Good verbal, written, and communication skills in English

Ralliant Corporation Overview

Ralliant, originally part of Fortive, now stands as a bold, independent public company driving innovation at the forefront of precision technology. With a global footprint and a legacy of excellence, we empower engineers to bring next-generation breakthroughs to life — faster, smarter, and more reliably. Our high-performance instruments, sensors, and subsystems fuel mission-critical advancements across industries, enabling real-world impact where it matters most. At Ralliant we're building the future, together with those driven to push boundaries, solve complex problems, and leave a lasting mark on the world.

About Gems Setra

Gems Setra is a leading global supplier of sensing and monitoring technologies, operating within the Precision Technologies platform of Ralliant Corporation. Through our comprehensive portfolio of premium sensing products, we deliver solutions to customer problems and challenges. As two Fortive businesses merged in 2022, Gems Setra's vision is to connect our customers to their environment to create a safer, healthier, more sustainable world. Gems Sensors product offerings include a range of products that encompass liquid level, flow, and pressure sensors, miniature solenoid valves, proximity switches, and integrated fluid management solutions. The Setra Systems product line offers an extensive selection of high-quality sensing instruments for humidity, current, vacuum, energy, and pressure measurements. At the heart of our combined company's mission lies a shared dedication between Gems Sensors and Setra Systems to deliver high-quality sensing solutions, backed by reliable customer support on a global scale. As a part of Ralliant, we embrace a culture of innovation, driving progress and empowering advancements in the industries and customers we serve.

We Are an Equal Opportunity Employer. Ralliant Corporation and all Ralliant Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Ralliant and all Ralliant Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at applyassistance@Ralliant.com.

Bonus or Equity This position is also eligible for bonus as part of the total compensation package.