Manager, Retail Media Network - Calvin Klein at PVH Corp. · New York

Be part of an iconic story.

At Calvin Klein, we believe in fostering an inclusive and collaborative culture by celebrating different perspectives, backgrounds and beliefs to truly connect with our associates and consumers. Join us and have a meaningful impact on the world – and – endless opportunities to design your future. Immerse yourself in Calvin Klein here! (YouTube, Instagram, TikTok)

The Retail Media Manager will lead Calvin Klein’s efforts across retail networks, with a primary focus on Amazon Ads products (Sponsored Ads, DSP, AMC, etc.) and Macy’s Media Network, to drive awareness, consideration, and conversion. This role reports into the Sr. Director of Paid Media and will collaborate closely with a variety of internal & external stakeholders including regional sales teams, integrated marketing, finance, media agencies, and Amazon and Macy’s directly.

What You'll Do:

• Own media execution for all Amazon channel media to drive awareness, consideration and conversion, in collaboration with internal media team, sales team, and external media agency
• Own media execution across Macy’s Media Network to drive awareness, consideration and conversion
• Manage forecasting and pacing, ensuring efficient use of media dollars across campaigns, seasons, and key retail moments (e.g., Prime Day, Black Friday)
• Leverage a combination of Sponsored Ads, DSP (including Streaming TV / Prime Video), and Amazon Marketing Cloud to optimize and measure media at each stage of the customer journey
• Report on key performance metrics. Support broader analytics and attribution projects that help Calvin Klein understand the impact of Amazon and Macy’s media across channels (integration on MMM platform)
• Implement testing across bid strategies, ad placements, creative, and audiences to identify winning tactics. Adopt a test and learn strategy for new Amazon Ads product releases
• Remain up-to-date on Amazon Ads and Macy’s trends and best practices. Maximize the relationship with Calvin Klein’s Amazon and Macy’s representatives by gaining early access to early applicable betas and features
• The ideal candidate may also manage additional retail media networks and / or additional Amazon growth marketing programs (Google, Meta, Pinterest, influencers, affiliates, etc.)
• Maintain agency and vendor relationships, ensuring smooth campaign execution, clear communication, and on-time delivery
• Work directly with the Calvin Klein Sales team to build strategy and plans that support overarching revenue goals for the North American Amazon and Macy’s businesses

What You'll Bring:

• Hands-on experience building full funnel media plans to deliver revenue goals across Amazon and Macy’s
• Track record of scaling Amazon media campaigns using multiple Amazon Ads products, including but not limited to Sponsored Products, Sponsored Brands, Sponsored Display, Amazon DSP, Streaming TV, Prime Video, Amazon Attribution, and Amazon Marketing Cloud. Hands on keyboard experience is a must
• Experience managing Macy’s Media Network campaigns
• Deep understanding of how Amazon Ads and products work together to drive performance, as well as the ability to clearly model attribution across these products
• Highly effective communicator with the ability to break down complex strategies into clear, actionable plans and measurable results
• Experience collaborating with cross functional stakeholders (such as creative, product marketing, data analytics teams, as well as agencies and sales teams) to improve business outcomes
• Self-starter who is deeply curious about Amazon, MMN, and the broader retail media landscape
• Experience with additional growth marketing programs (Google, Meta, TikTok, affiliates, programmatic, etc.) and how to show attribution / measurement across all platforms

This position is not eligible for sponsorship.

Pay Range:$104,500---$141,200

PVH currently provides base salary ranges for all positions-on job advertisements-in the United States based on local requirements. These ranges are based on what PVH reasonably believes that it will pay an associate for their base salary for said position at the time of the posting. Individual compensation will ultimately be determined based on a variety of relevant factors including but-not limited to qualifications, geographic location and other relevant skills. PVH is committed to providing a market-competitive total rewards package to eligible associates, which includes diverse and robust health and insurance benefits to meet the varied needs of our associates and an above-market 401(k) contribution to help our associates save for retirement. We also offer career growth opportunities, empowering our associates to design their future at PVH.

Additional Compensation: This role is bonus eligible.

Your Wellbeing is Our Priority

At PVH, we offer competitive, cost-effective, and comprehensive benefit packages. We strive to provide options when it comes to your health, finances, and work-life balance. This includes:

• Pay & Insurance: Competitive pay, bonus programs, best in class medical insurance, vision insurance, dental insurance, life insurance, disability insurance, and more.
• 401(k): An above-market 401(k) contribution to help our eligible associates save for retirement.
• Flexible Workplace: Generous company-paid holidays, paid time off, hybrid working arrangements, volunteer opportunities, seasonal hours, and flexible work schedules.
• Wellbeing Support: A variety of wellbeing tools and programs such as, Headspace membership, reimbursement for fitness memberships and/or digital meditation subscriptions, and the opportunity to earn up to $200 a year in rewards for exercising and participating in healthy activities.
• Care.com Services: Access to services for childcare, elder care, adoption preparation, pet care, plus reimbursement for backup care when your regular plans fall through.
• Education Assistance: Receive support for continued education including tuition reimbursement.
• Associate Discount: Shop at our company outlets and e-commerce sites at a discount.

Please note, eligibility depends on employment status, location and length of time employed with PVH and our benefits may be subject to change. Applications will be accepted on a rolling basis until the position is filled.

About PVH:

We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.   

One of PVH’s greatest strengths is our people. Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. Learn more about Inclusion & Diversity at PVH here.

PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH is also committed to ensuring that all current and future PVH associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential.

To achieve these goals, across the United States and its territories, PVH prohibits any PVH employee, agent or representative from requesting or otherwise considering any job applicant’s current or prior wages, salary or other compensation information in connection with the hiring process. Accordingly, applicants are asked not to disclose this salary history information to PVH.