Senior Medical Copywriter I at Publicis Groupe in London, England, GB

Company Description

We work with science-led clients to launch and develop health brands for sustained growth. We do this by creating digital-first experiences that respond to the real needs of consumers, patients and health professionals.

Human needs, illuminated by data, so brands show up when and where they can be truly valuable.

We call this People Powered Health.

We are a generous, idealistic, and uniquely qualified team across data, strategy, science, creative, UX, media and client service. We work with health brands to deliver business impact through brilliant brand experiences, from brand campaigns to digital products and services. We use digital and emerging technologies to help brands build deeper connections with their audiences, connect ecosystems and disrupt traditional marketing.

As part of Publicis Health, our team works to bring applied innovation to a range of global, EMEA and UK clients, working in collaboration with other DH offices in Philadelphia, New York, San Francisco and sister agencies in London and around the world. Learn more at digitashealthldn.com.

Overview

The Senior Medical Copywriter I is a trusted figure in the copywriting team, responsible for helping clients and colleagues navigate the maze of scientific language to find the compelling human truths at the centre. What does that look like? In this role you will be called on to pick apart a scientific paper, and to translate data and academia-speak for a range of audiences. Then, once you’ve turned the science into persuasive, emotive copy, you’ll be able to reference it solidly enough to survive contact with even the strictest medical review.

In this role you will further develop your skills by taking a leading role on a number of projects, with the support of a Senior Medical Copywriter II and Scientific Director, and contribute to the ongoing development of more junior writers by reviewing their work and providing guidance and mentorship.

To be considered for this role, you must have experience working as a medical writer, either within a MedComms or healthcare advertising agency.

This role is based out of our west London office and we operate a hybrid working policy.

Responsibilities

• Comfortably writes persuasive copy for multiple formats, channels and audiences; crafts effective story flows with skill; adopts creative themes and employs relevant tones of voice; finds stories in data and tells them in natural language
• Establishes strong relationships with client teams and account leads; takes responsibility for medical accuracy, writing standards, approval processes and quality control levels for assigned accounts
• Leads medical-related discussions with clients and colleagues with support from senior peers where needed; advises regarding narratives and portfolio messaging development
• Works with copywriters, art directors and designers to ensure medical and creative alignment; informs development of relevant themes and accurate, engaging work
• Understands brand strategy and ensures it is clearly and cohesively applied across materials
• Maintains a profile as an expert in 1–2 or more assigned brands/therapy areas; demonstrates strategic understanding of brands, markets and competitors
• Confidently articulates scientific knowledge and writing expertise across materials; contributes to scientific aspects of pitch development
• Juggles multiple projects; demonstrates resilience; constructively resolves challenges, escalating any issues to Senior Medical Copywriter II and/or Scientific Director as required

Qualifications

Experience

• Proven experience in a medical writing role, demonstrating responsibility for maintaining high scientific and copywriting standards across multiple accounts
• A solid scientific background (you should hold at least a bachelor’s degree in the life sciences)
• Expertise in healthcare advertising or medical communications
• A thorough understanding of the ABPI code of practice
• Oncology experience is desirable

Skills

• Great understanding of and ability to communicate complex science
• Incredible eye for detail
• Able to develop strong relationships thanks to verbal and written communication abilities; capable of providing advice to others
• Interest in mentoring and supporting less experienced team members

Approach

• Creative: willing to sensitively challenge the status quo; able to write (and advise how to write) to creative themes
• Strategic: able to understand the big picture as well as the fine details
• Proactive: able to organize and drive your own work; driven to excel
• Communicative: eager to work with others in an integrated team

Additional Information

Digitas Health has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• “YOU” DAYS – flexibility to take a day off for your well-being and self-care without prior notice and additional paid leave for volunteering and charity work of your choice.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING & BANK HOLIDAY SWAP You can switch a religious Bank Holiday (either Good Friday or Easter Monday) for another day to celebrate a religious, spiritual, faith or belief-based day of your choosing.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).