Business Analyst at Publicis Groupe ANZ in US-NY-New York

Summary: Publicis Groupe ANZ is a global commerce marketing practice that focuses on aligning people, technology, and intelligence to enhance client businesses. The Business Analyst will analyze business processes, synthesize data, and provide actionable insights to support business decisions, collaborating with various internal teams and improving workflows and data quality. Responsibilities: - Partner with Analytics Engineering, Data Science, Strategic Planning, and other functions in the business - Contribute to the development of the Analytics capability for the business - Work closely with cross-functional agency and client teams to define analytic needs and recommend methodologies, with the ability to execute independently - Collaborate with internal partners to improve workflows and data quality within defined areas - Implement a data visualization process to aid in the data quality checking process - Synthesize data from a variety of sources, including Circana, Nielsen, Numerator, media vendors, customer-specific POS, shopper loyalty databases, consumer survey research, and category management tools, to identify and prioritize business-building opportunities - Assist in the creation of, and own the creation of, client-ready reports with a focus on visual storytelling - Conduct business process analysis and identify areas for improvement - Develop business requirements and specifications for new systems and processes - Facilitate communication between business stakeholders and technical teams to ensure alignment on project goals - Support wider agency initiatives - Show up - be accountable, take responsibility, and get back up when you are down - Make stuff - Share so others can see what’s happening Required Qualifications: - A Bachelor's degree in Business Administration, Data Analytics, Computer Science, or a directly related field - Minimum of 1-5 years of experience working with data; experience in consumer marketing, retail, and CPG industries is a plus - Passion for data and analytics and the value of data-driven decision-making - Ability to tell a visual story that leads to results and decision-making - Detail-oriented with the ability to handle multiple clients and projects simultaneously - Ability to work proactively and efficiently with a very high level of quality - Team player with strong relationship-building, communication, and presentation skills - Basic proficiency in SQL is a must - Strong analytical thinking and problem-solving skills - Ability to develop business requirements and translate them into technical specifications Preferred Qualifications: - Knowledge of digital and/or marketing analytics is preferred but not required - Experience working with IRI or Nielsen data is preferred - Strong Microsoft Office Suite (Word, Excel, and PowerPoint) skills - Experience with Tableau, Power BI, or any similar data visualization tools is a plus - Experience in Python and R is a plus Required Skills: Data Analytics, Consumer Marketing, Retail Industry, CPG Industry, Digital Analytics, Marketing Analytics, IRI Data, Nielsen Data, Microsoft Office Suite, Tableau, Power BI, Python, R, SQL, Business Requirements Development, Technical Specifications Development, Analytical Thinking, Relationship-building Benefits: Paid Family Care for parents and caregivers for 12 weeks or more, Monetary assistance and support for Adoption, Surrogacy and Fertility, Monetary assistance and support for pet adoption, Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance, Tuition Assistance, Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more, Matching Gifts programs, Flexible working arrangements, 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility), Business Resource Groups that support multiple affinities and alliances