Analyst, Data Operations at Publicis in New York, NY

Summary: Publicis is a leading networked experience agency focused on creating magnetic experiences that connect brands with human networks. They are seeking an Analyst, Data Operations to collect, connect, and analyze data to drive marketing strategy and business decisions. Responsibilities: - Analyzing data and consulting with subject matter experts to design and develop business rules for data processing - Setting up and/or maintaining any existing dataflows in data wrangling tools like Alteryx or Google Dataprep - Creating and/or maintaining SQL scripts - Where applicable, working with data engineers to assure specifications are understood and followed - Monitoring, troubleshooting, and remediating data quality across marketing data systems ensuring full understanding of client deliverables - Designing and executing data quality checks - Keeping up to date on digital media operations – new partners, buy changes, etc - Maintaining ongoing management and stewardship of data governance, processing, and reporting - Governing taxonomy additions, application, and use - Serving as a knowledge expert for operational processes and identify areas of improvement to ensure appropriate turnaround times and data quality standards are being met - Evaluating opportunities for simplification and/or automation for reporting and various processes Required Qualifications: - 1-2 years of applicable experience - A four-year college degree; advanced degree is a plus - Strong attention to detail - Excellent oral and written communication skills - Passion for problem solving, data automation and finding efficiencies in current processes - Passion for digital marketing, eagerness to learn in a constantly changing space, and a natural curiosity - Proficient with SQL and data visualization tools (i.e. Tableau, PowerBI, Google Data Studio) - Knowledge and experience with Python and/or R a plus - Experience with tools like Alteryx a plus - Experience working with Google Cloud and AWS a plus - Comfortable in a fast-paced and deadline-driven environment - Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation Required Skills: SQL, Data visualization tools, Python, R, Alteryx, Google Cloud, AWS, Data automation, Data governance, Data quality monitoring, Digital marketing, Passion for learning Benefits: Medical coverage, Dental, Vision, Disability, 401k, Paid time off