Progyny→
Senior Associate, Public Relations &… at Progyny · New York
Skills
Job Description
Thank you for considering Progyny!
OverviewWe’re looking for a Senior Associate, Public Relations and Communications to support the development and execution of strategic media programs that enhance brand visibility and reputation. This role will serve as a key point of contact for media inquiries and help drive proactive storytelling that positions the company as the brand leader with leading share of voice.Support the day-to-day execution and operational management of Progyny’s public relations function. This role is equal parts strategist and operator — someone who can translate high-level communications priorities into flawless execution and media engagement.The ideal candidate thrives in a collaborative environment, understands how to drive integrated storytelling across channels, and can balance hands-on execution with team and process optimization. This person will serve as the engine behind the PR function — guiding execution, managing workflows, supporting spokespeople, and ensuring campaigns move efficiently from concept to coverage. Responsibilities
Develop media plans to support product launches, research, and company news
Build and maintain relationships with journalists, editors, and influencers
Draft press releases, media pitches, and briefing materials
Manage inbound media inquiries and coordinate interviews
Proactively pitch stories to secure coverage across target outlets and maintain share of voice
Prepare executives and subject matter experts for media interviews
Draft high quality, on message and on voice, op-eds, bylines, Q&As, and talking points
Work collaboratively with team to plan and coordinate press events, briefings, and announcements
Research and support award submissions, speaking opportunities, and conference participation
Understand the media and women’s health landscape, and news cycle
Track and analyze coverage, delivering insights and recommendations
Contribute to a positive, collaborative, and high-performing team culture
Qualifications
4-5+ years of experience in public relations, communications, or integrated marketing communications
Experience in healthcare, benefits, women’s health, or B2B communications strongly preferred
Proven experience managing PR campaigns from strategy through execution
Strong media relations track record, including established media relationships and experience building new relationships with key journalists and outlets
Deep understanding of the evolving media landscape and ability to think creatively about earned media strategy
Exceptional writing and editing skills
Experience supporting executive thought leadership and speaking opportunities
Experience managing multiple stakeholders and navigating cross-functional environments
Demonstrated ability to manage timelines, workflows, and operational processes
Strong organizational skills, attention to detail, and ability to manage multiple priorities simultaneously
Excellent verbal and presentation skills, including the ability to communicate confidently with senior executives internally and externally
Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field preferred
What Success Looks Like
Campaigns run smoothly and efficiently from ideation through execution
Teams are aligned, informed, and able to move quickly without bottlenecks
Media relationships deepen and coverage opportunities grow
Executives and spokespeople are well-positioned through proactive thought leadership
Progyny continues to strengthen its visibility and reputation across healthcare and benefits conversations
Processes continuously improve to support scalability, efficiency, and team performance
Please note: This is not a digital nomad or remote international position; candidates must be based in the United States. Progyny is unable to provide visa sponsorship for this position. Candidates must be authorized to work in United States without the need for sponsorship, now or in the future.
About Progyny:
Progyny (Nasdaq: PGNY) is a global leader in women’s health and family building solutions, trusted by the nation’s leading employers, health plans and benefit purchasers. We envision a world where everyone can realize dreams of family and ideal health. Our outcomes prove that comprehensive, inclusive and intentionally designed solutions simultaneously benefit employers, patients and physicians.
Our benefits solution empowers patients with concierge support, coaching, education, and digital tools; provides access to a premier network of fertility and women's health specialists who use the latest science and technologies; drives optimal clinical outcomes; and reduces healthcare costs.
Our mission is to empower healthier, supported journeys through transformative fertility, family building and women’s health benefits.
Headquartered in New York City, Progyny has been recognized for its leadership and growth as a TIME100 Most Influential Company, CNBC Disruptor 50, Modern Healthcare's Best Places to Work in Healthcare, Forbes' Best Employers, Financial Times Fastest Growing Companies, Inc. 5000, Inc. Power Partners, and Crain's Fast 50 for NYC. For more information, visit www.progyny.com.
Our perks:
Family friendly benefits: Paid family and parental leave, preconception, fertility and family building benefits (including egg freezing, IVF, and adoption support), family and pet care fund, and Parents’ Employee Affiliation Group
Menopause and midlife care
Health, dental, vision and life insurance options for employees and family
Free in-person, virtual and text-based mental health and wellness support
Paid time off, including vacation, sick leave, personal days and summer flex time
Company equity
Bonus program
401(k) plan with company match
Access to on-demand legal and financial advice
Learning and development programs to help you grow professionally and a mentorship program
Company social events to include annual volunteer day and donation matching
Flex days (3 days a week in the office) and onsite meals and snacks for employees reporting into our NY office
In compliance with New York City's Wage Transparency Law, the annual salary [wage] range for NYC-based applicants is: $70,000 - 80,000. There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. Progyny offers a total compensation package comprised of base salary, cash bonus, and equity.
Progyny is proud to be an Equal Opportunity and Affirmative Action employer. We respect and seek to empower each individual and support the diverse cultures, perspectives, skills and experiences within our workforce. All qualified applicants will receive consideration for employment without regard to race, creed, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, age, genetic information, marital status, pregnancy or related condition, status as a protected veteran, criminal history consistent with legal requirements or any other basis protected by law.
If you are an individual with a disability and need assistance or an accommodation during the recruiting process, please send an e-mail to apply@progyny.com.
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