Content Creator at Phaedon in Minneapolis, MN

About the Role:

The Content Creator at Phaedon will play a key role in shaping how our brand shows up in the market through compelling, strategic, and performance-driven content. This individual will help develop and execute a content strategy that supports brand awareness, audience engagement, and revenue growth.

This role is ideal for a creative storyteller who also thinks like a marketer, someone who can turn ideas into impactful content, amplify internal voices, and use performance insights to continuously improve results. The ideal candidate will be comfortable balancing planning with hands-on execution while collaborating across teams to support business goals.

Location:

This role is based out of our office in the Designer’s Guild building in the heart of Minneapolis' North Loop neighborhood.  We embrace a hybrid model with three in-office days per week to ensure a mix of collaboration and flexibility to support our employees' success.

Essential Duties/Responsibilities:

• Help develop and execute a content strategy aligned to Phaedon’s brand positioning, target audiences, and growth goals
• Create high-quality content across formats including short- and long-form video and social posts, articles, testimonials, and more that drive multi-threaded engagement with target accounts
• Adapt and optimize content for each platform based on audience behavior, tone, format, SEO, and social best practices
• Publish and distribute content across owned and paid channels, ensuring consistency, quality, and timeliness
• Lead employee-generated content (EGC) initiatives by partnering with internal subject matter experts
• Ghostwrite social posts, articles, and thought leadership content for employees and executives while preserving authentic voice and perspective
• Engage with audiences through comments, messages, and community interactions to build brand affinity and trust
• Collaborate cross-functionally with Marketing, Sales, Product, and Leadership teams to align content with campaigns and business priorities
• Track, analyze, and report on content performance metrics including engagement, audience growth, and pipeline contribution
• Continuously optimize content plan based on data, insights, and evolving business needs
• Stay current on platform trends, emerging tools, and best practices to maintain a modern and competitive content presence

Basic Qualifications:

• Bachelor’s degree AND 2+ years of experience in content marketing, content creation, brand marketing, or related experience OR 5+ years of relevant experience without a degree
• Proficiency with content and marketing tools such as HubSpot, Canva, Adobe Creative Suite, Descript, or similar platforms
• Exceptional writing, editing, and storytelling skills across multiple content formats and audiences
• Experience creating content for digital channels including social media, web, video, and email
• Strong understanding of social media platform best practices and content optimization strategies
• Experience using analytics to measure performance and improve content outcomes
• Experience in B2B SaaS

Preferred Qualifications:

• Experience supporting executive thought leadership or personal brand content, especially on LinkedIn
• Familiarity with AI-enabled content workflows and tools such as Claude or ChatGPT
• Experience building content programs tied to demand generation, pipeline growth, or sales enablement

Please note that we are not offering sponsorship of employment visas for this role. To be considered for this opportunity, candidates must be legally authorized to work in the U.S. without sponsorship for employment visa status (e.g., H1B status, 0-1, TN, CPT, OPT, etc.).

What we Offer:

We value our employees and demonstrate this through our comprehensive benefits offering including medical/dental/vision coverage, comprehensive paid time off, paid holidays, paid parental leave, retirement savings plans, and more.

Pay Range:

The pay range for this position is estimated to be: $65,000 - $95,000 per year

There are multiple factors that are considered in determining final pay for a position, including, but not limited to, relevant work experience, skills, certifications and competencies that align to the specified role, geographic location, education and certifications as well as contract provisions regarding labor categories that are specific to the position.

Phaedon is an equal opportunity employer, and all employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process.

The statements contained in this job description reflect general details as necessary to describe the principal functions of this job, the level of knowledge and skill typically required and the scope of responsibility. It should not be considered an all-inclusive listing of work requirements. Individuals may perform other duties as assigned, including work in other functional areas to cover absences, to equalize peak work periods, or to otherwise balance organizational workload.