Marketing Manager at pganalyze in Remote

pganalyze is a developer-first company building tools to help teams run PostgreSQL databases reliably at scale. We work with highly technical customers, like Notion, Fivetran, & Robinhood, and are deeply embedded in the Postgres community. Our marketing reflects that: educational, practical, and grounded in real-world engineering problems.

We’re looking for a Marketing Manager with devtools experience who thrives on execution, enjoys wearing multiple hats, and wants to work closely with product, sales, and community stakeholders. We operate on a 4-day work week, prioritizing focus, sustainability, and high-impact work over long hours.

This is a hands-on role focused on marketing program ownership, campaign execution, and marketing operations. You’ll work directly with the VP of Marketing to turn strategy into shipped work like campaigns, assets, and systems that support both self-serve and enterprise growth.

You should be comfortable working in a technical environment, managing multiple deadlines, and owning programs end-to-end.

Key Responsibilities

Digital & Content Marketing Execution

• Assist with digital campaigns by translating long-form content (blogs, webinars, reports) into short-form assets
• Adapt content into social posts, landing-page sections, and campaign visuals using existing design templates
• Collaborate closely with the VP of Marketing on campaign planning and execution

Organic Social Media

• Own organic social media across relevant channels (e.g., LinkedIn, BlueSky)
• Create and schedule posts aligned with product updates, content launches, events, and community activity
• Maintain a consistent, developer-focused voice aligned with pganalyze’s brand

Marketing Operations & CRM

• Own day-to-day marketing operations in HubSpot
• Upload and manage new contacts from events, campaigns, and partnerships
• Maintain a clean and accurate pipeline in HubSpot
• Flag and route high-intent (“hot”) leads to sales
• Support attribution and campaign tracking in collaboration with the VP of Marketing

Sales Enablement

• Support sales with the creation and maintenance of one-pagers, slides, and supporting assets
• Help keep sales materials up to date with product releases and messaging changes
• Coordinate feedback loops between sales and marketing

Webinar & Zoom Event Management

• Own operational setup for webinars and virtual events
• Create and manage registration pages
• Coordinate reminders, follow-ups, and post-event asset delivery

Event & Field Marketing

• Own pganalyze’s event program, including conferences, meetups, and sponsored events
• Manage timelines, logistics, vendor coordination, shipping, and booth setup
• Coordinate internal booth staffing and schedules
• Support on-site execution (some travel required, approximately 5 times per year)

What We’re Looking For

Required

• Experience marketing developer tools or infrastructure software
• Availability that overlaps with US Pacific Time working hours for team collaboration
• Strong project management skills and attention to detail
• Hands-on experience with HubSpot or a comparable CRM/marketing automation platform
• Ability to create and write content targeted at technical audiences (software engineers, DBAs, data teams)
• Experience using generative AI tools for marketing and knowing when not to rely on them
• Familiarity with CLI tools and the ability to use Claude Code to iterate and ship changes to marketing website
• Clear written communication skills

Nice to Have

• Experience with Figma or other design collaboration tools
• Experience working with open-source communities
• Prior experience managing conference booths or field marketing programs
• Familiarity with PostgreSQL, databases, or cloud infrastructure (not required, but a plus)

What Success Looks Like

• Campaigns ship consistently and on schedule
• Social channels are active, relevant, and aligned with our audience
• HubSpot data is clean, actionable, and trusted by sales
• Sales has the assets they need, when they need them
• Events run smoothly and on time, with clear follow-through on leads

Why pganalyze

• Remote-first culture with a 4-day work week based on flexibility and trust
• Small, experienced team with high ownership and low bureaucracy
• Deep connection to the Postgres and open-source communities
• Opportunity to have a visible impact across marketing, sales, and community efforts