Website Designer at Pavago in Pakistan, Pakistan

Website Designer (WordPress, Webflow, Figma, HTML/CSS & SEO) – Remote

Position Type: Full-Time, Remote Working Hours: U.S. Client Business Hours Location: Remote — LATAM, South Africa, Philippines & Pakistan Preferred

About the Role

We’re hiring a Website Designer to design, build, and optimize modern, responsive, and conversion-focused websites.

This is not purely a graphic design role. You’ll combine UI/UX design with hands-on website implementation, working across platforms such as WordPress, Webflow, Shopify, and Squarespace.

You’ll own projects from visual concepts and layouts through CMS implementation, responsive testing, SEO optimization, and ongoing improvements.

If you have a strong eye for design, understand how websites drive conversions, and are comfortable with Figma, WordPress/Webflow, HTML, and CSS, this role could be a strong fit.

What You’ll Own

Website Design & UI/UX

• Create wireframes, mockups, and responsive website designs using:
  • Figma
  • Adobe XD
  • Sketch
• Design modern:
  • Landing pages
  • Marketing websites
  • Business websites
  • Campaign pages
• Apply strong principles around:
  • Visual hierarchy
  • Typography
  • Spacing
  • Navigation
  • Usability
  • Conversion-focused design
• Maintain consistency with established brand guidelines and design systems.

CMS Development & Website Builds

• Build and customize websites using:
  • WordPress
  • Webflow
  • Shopify
  • Squarespace
• Customize themes, templates, and layouts.
• Use HTML and CSS for custom implementations and styling.
• Apply light JavaScript customization when needed.
• Configure:
  • Forms
  • Plugins
  • Integrations
  • Tracking tools
  • Website widgets
• Build reusable components and scalable CMS structures.

Website Performance & SEO

• Optimize websites for:
  • Page speed
  • Mobile responsiveness
  • Accessibility
  • SEO
  • User experience
• Implement on-page SEO fundamentals, including:
  • Metadata
  • Heading structures
  • Image optimization
  • Schema basics
• Run performance audits using:
  • Google Lighthouse
  • PageSpeed Insights
  • GTmetrix
• Identify and resolve issues affecting site performance and usability.

Testing, QA & Maintenance

• Test websites across:
  • Desktop
  • Mobile
  • Tablets
  • Major browsers
• Troubleshoot:
  • Responsive design issues
  • Formatting problems
  • Plugin conflicts
  • CMS issues
• Manage routine website updates and maintenance.
• Ensure websites remain stable, secure, and fully functional.

Marketing & Content Collaboration

• Collaborate with marketing, content, and leadership teams.
• Build landing pages supporting:
  • Lead generation
  • Marketing campaigns
  • Product launches
• Implement stakeholder feedback quickly and accurately.
• Maintain organized design assets and reusable website components.

What Makes You a Strong Fit

• You combine a strong visual design eye with technical website skills.
• You understand both UI/UX and website implementation.
• You can balance aesthetics with performance, SEO, and conversions.
• You are highly detail-oriented and catch visual or responsive inconsistencies.
• You can manage multiple website projects simultaneously.
• You communicate clearly and work effectively with marketing and content teams.
• You can work independently in a remote environment.

Required Experience & Skills

• 2+ years of professional website design experience.
• Strong proficiency with Figma, Adobe XD, or Sketch.
• Hands-on experience with one or more of:
  • WordPress
  • Webflow
  • Shopify
  • Squarespace
• Strong HTML and CSS skills.
• Experience building responsive websites.
• Experience optimizing websites for performance and mobile devices.
• Strong understanding of modern website UI/UX principles.
• Strong attention to detail and quality assurance.

Preferred Experience

• Shopify or WooCommerce experience.
• Basic JavaScript/front-end development knowledge.
• Familiarity with:
  • Google Analytics
  • Google Tag Manager
  • SEO tools
• Experience with SaaS, agencies, or e-commerce brands.
• Landing page and conversion optimization experience.
• Understanding of SEO-friendly website architecture.

What a Typical Day Looks Like

Your day may include:

• Designing a new landing page in Figma.
• Building approved designs in WordPress or Webflow.
• Customizing layouts using HTML and CSS.
• Optimizing website speed and mobile responsiveness.
• Running Lighthouse or PageSpeed audits.
• Testing pages across browsers and devices.
• Implementing stakeholder revisions.
• Supporting marketing campaigns with new website pages.
• Troubleshooting CMS or formatting issues.

In short: you design and build visually polished, responsive, fast, and conversion-focused websites that support both user experience and business growth.

Key Metrics for Success

• Website projects and updates delivered on time.
• Strong mobile responsiveness across devices.
• Improved Lighthouse and website performance scores.
• Fast page-load performance.
• Reduced website errors and formatting issues.
• Positive stakeholder feedback on design and usability.
• Improvements in SEO and conversion performance.

Interview Process

1. Initial Phone Screen
2. Video Interview with Pavago Recruiter
3. Portfolio Review & Practical Assessment
4. Client Interview
5. Offer & Background Verification

Apply Now

If you’re a Website Designer who can both design and build, have hands-on experience with Figma, WordPress/Webflow, HTML/CSS, and care about creating fast, responsive, conversion-focused websites, we’d love to hear from you.

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