Social Media Manager at Pavago in Brazil, BR

📱 Social Media Manager (Organic Growth, Community Engagement & Content Strategy) – Remote

Position Type: Full-Time, Remote Working Hours: U.S. Business Hours

🚀 About the Role

We’re hiring a creative and engagement-focused Social Media Manager to lead organic growth, content execution, and community engagement across:

• YouTube
• Instagram
• Facebook
• TikTok
• LinkedIn

This is not a passive posting role.

You will:

• drive engagement and conversations
• build and manage online communities
• own day-to-day content execution
• shape and maintain brand voice
• increase organic reach and audience interaction

You’ll work closely with content, marketing, and leadership teams to ensure content is distributed effectively and audiences remain actively engaged.

If you know how to turn content into:

• conversations
• engagement
• community growth
• organic visibility

this role is a strong fit.

🔥 What You’ll Own

Content Publishing & Scheduling

• Publish and schedule content across:
  • Instagram
  • TikTok
  • YouTube
  • Facebook
  • LinkedIn
• Optimize:
  • posting times
  • formats
  • captions
  • platform-specific delivery
• Maintain and manage structured weekly and monthly content calendars
• Ensure consistent posting cadence across all channels

Community Management (High Priority)

• Respond to comments, DMs, and audience interactions across platforms
• Maintain fast engagement response times, especially during the first hour after posting
• Build meaningful audience interaction and conversations
• Increase:
  • engagement
  • comments
  • shares
  • community activity
• Proactively engage with audiences instead of reacting passively

Brand Voice & Copywriting

• Write engaging, platform-specific captions and copy
• Maintain a brand tone that is:
  • sharp
  • conversational
  • witty
  • engaging
  • informative when needed
• Adapt messaging and communication style based on audience behavior and platform trends

Organic Growth & Engagement Strategy

• Improve:
  • follower growth
  • audience activity
  • reach
  • engagement rates
• Identify opportunities to:
  • spark conversations
  • improve shareability
  • increase organic visibility
• Monitor content performance and continuously refine strategy
• Stay updated on:
  • platform algorithm changes
  • content trends
  • viral content formats

Content Calendar & Execution Discipline

• Plan and maintain:
  • weekly posting schedules
  • campaign calendars
  • launch coordination
• Ensure content deadlines and publishing schedules are consistently met
• Align content execution with broader marketing and brand goals

💻 Must-Have Requirements

Experience

• Proven experience as a:
  • Social Media Manager
  • Community Manager
  • Organic Growth Specialist
• Experience managing multiple social media platforms simultaneously
• Strong organic growth and engagement experience

Core Skills

• Strong copywriting and caption-writing skills
• Experience with:
  • community engagement
  • audience interaction
  • content scheduling
  • social media analytics
• Strong understanding of:
  • platform algorithms
  • viral content patterns
  • engagement optimization
• Familiarity with tools such as:
  • Meta Business Suite
  • Buffer
  • Hootsuite
  • Later
  • Sprout Social
  • or similar scheduling/analytics platforms
• Ability to work in fast-paced, real-time environments

⭐ Nice to Have

• Experience working with:
  • content creators
  • media brands
  • SaaS companies
  • consumer brands
• Experience growing accounts organically at scale
• Understanding of:
  • short-form video trends
  • audience psychology
  • creator-led growth
• Basic experience with:
  • Canva
  • video editing tools
  • social media reporting dashboards

🧠 What Makes You a Strong Fit

• You focus on engagement — not just posting
• You naturally create conversations online
• You are:
  • creative
  • witty
  • proactive
  • fast-moving
• You enjoy interacting with audiences daily
• You understand internet culture and platform behavior
• You balance speed, creativity, and consistency well
• You take ownership of audience growth and engagement quality

📅 What a Typical Day Looks Like

• Publish and schedule content across social platforms
• Monitor posts and respond to comments and DMs
• Engage actively during high-traffic posting windows
• Write and refine captions and post copy
• Update content calendars and posting schedules
• Review engagement and audience metrics
• Identify opportunities to improve organic growth and engagement

In short: You turn content into active, engaged communities while growing brand visibility organically.

📊 Key Metrics for Success (KPIs)

• Consistent and timely content publishing
• Growth in:
  • engagement
  • comments
  • shares
  • followers
• Fast response times to audience interactions
• Increased organic reach and audience activity
• Strong community engagement quality
• Improved content performance across platforms

🌟 Why This Role Stands Out

• High ownership over brand voice and audience engagement
• Direct impact on community growth and visibility
• Creative freedom within structured marketing execution
• Opportunity to shape audience perception and online presence
• Exposure to multi-platform growth strategy
• Remote flexibility with U.S.-aligned collaboration
• Growth opportunities into:
  • Senior Social Media Manager
  • Community Lead
  • Content Strategist
  • Growth Marketing roles

🧪 Interview Process

• Initial Phone Screen
• Video Interview
• Practical Task (1-week content calendar + sample captions/posts)
• Client Interview
• Offer & Background Verification

👉 Apply Now

If you:

• love engaging with audiences
• understand organic social growth
• know how to turn content into conversations
• enjoy building online communities

this role is a strong fit for you.