Marketing Account Manager at Pavago in Kenya

Marketing Account Manager (Email Marketing, SEO & Client Success) – Remote

Position Type: Full-Time, Remote Working Hours: U.S. Business Hours

About the Role

At Pavago, one of our clients is hiring a Marketing Account Manager to manage client relationships, oversee marketing execution, and ensure projects are delivered accurately and on time.

This is more than an account management role.

You’ll serve as the primary point of contact for multiple client accounts while coordinating email marketing campaigns, WordPress updates, SEO initiatives, reporting, and cross-functional marketing projects.

You’ll work closely with leadership and internal marketing teams to keep campaigns moving, maintain clear client communication, and deliver an exceptional client experience.

If you’re highly organized, client-focused, and enjoy balancing marketing execution with relationship management, this role is a strong fit.

What You’ll Own

Client Relationship Management

• Serve as the primary point of contact for assigned client accounts.
• Manage communication via email, Slack, WhatsApp, Zoom, and other collaboration tools.
• Lead recurring client meetings, status updates, and performance reviews.
• Keep clients informed, aligned, and supported throughout every project.
• Build long-term relationships through proactive communication and reliable execution.

Email Marketing

• Build, launch, and manage email campaigns using platforms such as:
  • Mailchimp
  • Klaviyo
  • Similar email marketing tools
• Write and edit:
  • Email copy
  • Subject lines
  • Campaign messaging
• Manage audience segmentation, scheduling, and campaign performance.
• Monitor results and provide actionable recommendations.

Website & Content Management

• Update and maintain website content using WordPress and other CMS platforms.
• Coordinate landing page and website content updates.
• Ensure websites remain accurate, current, and aligned with marketing campaigns.
• Support ongoing content improvements and website optimization.

SEO Support

• Conduct SEO research and audits using tools such as:
  • Ahrefs
  • Semrush
• Perform keyword research and support on-page SEO improvements.
• Monitor rankings and identify optimization opportunities.
• Track SEO performance and report results to clients.

Reporting & Analytics

• Analyze campaign performance using:
  • Google Analytics (GA4)
  • Email marketing analytics
  • SEO reporting tools
• Prepare client-friendly reports and performance summaries.
• Track KPIs and identify opportunities for improvement.
• Present insights and recommendations during client meetings.

Workflow & Project Coordination

• Coordinate deliverables across:
  • Marketing
  • Design
  • Content
  • Leadership
• Translate client feedback into actionable tasks and timelines.
• Keep projects organized, on schedule, and clearly communicated.
• Ensure deadlines and client expectations are consistently met.

AI & Productivity

• Utilize AI tools such as:
  • ChatGPT
  • Claude
  • AI writing and research platforms
• Improve efficiency across:
  • Content creation
  • Client communication
  • Reporting
  • Research
  • Administrative workflows

What Success Looks Like

• High client satisfaction and retention.
• Marketing campaigns delivered accurately and on schedule.
• Strong email engagement and campaign performance.
• Well-organized workflows and reliable reporting.
• Clear communication between clients and internal teams.
• Leadership confidence in account management and execution.

What Makes You a Strong Fit

• Excellent relationship-building and communication skills.
• Highly organized with exceptional project management abilities.
• Comfortable managing multiple clients simultaneously.
• Detail-oriented and proactive.
• Strong marketing knowledge with an execution-focused mindset.
• Able to balance client service with operational efficiency.

Required Experience & Skills

Experience

• 3+ years of experience in:
  • Marketing Account Management
  • Client-Facing Marketing
  • Agency Account Management
  • Similar client success or marketing roles
• Hands-on experience with:
  • Mailchimp
  • WordPress
  • Ahrefs or Semrush
  • Google Analytics (GA4)
• Excellent written and verbal English communication skills.
• Strong project coordination and organizational abilities.
• Ability to manage multiple clients and competing priorities.

Nice to Have

• Experience with:
  • HubSpot
  • Klaviyo
  • Canva
  • Adobe Express
• Familiarity with:
  • Google Ads
  • Meta Ads
  • Paid media reporting
• Experience supporting executive-level clients.
• Agency or fast-paced marketing environment experience.

Tech Stack

• Mailchimp
• Klaviyo
• WordPress
• Ahrefs
• Semrush
• Google Analytics (GA4)
• ChatGPT
• Claude
• Google Workspace
• Slack
• Zoom

What a Typical Day Looks Like

• Respond to client requests and provide project updates.
• Host client meetings and review campaign performance.
• Launch and monitor email marketing campaigns.
• Update website content in WordPress.
• Review SEO rankings and optimization opportunities.
• Prepare reports and performance summaries.
• Coordinate deliverables with internal marketing teams.
• Use AI tools to improve productivity and campaign execution.

In short: You’ll ensure clients stay informed, marketing campaigns stay on track, and projects are delivered smoothly while building strong, long-term client relationships.

Key Metrics for Success (KPIs)

• Client satisfaction and retention.
• On-time campaign delivery.
• Email campaign performance and engagement.
• Website and SEO improvements.
• Reporting accuracy and timeliness.
• Workflow efficiency and project completion.
• Leadership and client satisfaction.

Why This Role Stands Out

• High ownership over client relationships and campaign execution.
• Direct exposure to:
  • Email Marketing
  • SEO
  • WordPress
  • Analytics
  • Client Strategy
• Opportunity to work directly with leadership and executive-level clients.
• Fully remote role with structured workflows.
• Career progression into:
  • Senior Account Manager
  • Marketing Strategist
  • Client Success Manager
  • Client Success Leadership

Interview Process

1. Application Review
2. Spark Hire Intro Video (3–5 minutes)
3. Client Interview
4. Offer & Onboarding

What Happens After You Apply

After submitting your application, you’ll receive an email invitation from Spark Hire to record a short 3–5 minute Intro Video. This is the first step in our hiring process and can be completed whenever it’s convenient for you.

Instead of multiple initial screening calls, you’ll have one opportunity to introduce yourself, discuss your experience managing client relationships, coordinating marketing campaigns, working with email marketing platforms, WordPress, SEO tools, and analytics, and share how you’ve kept multiple client accounts organized while delivering exceptional service. You’ll also have the opportunity to highlight how you’ve used AI tools to improve marketing execution and client communication. Your video will be reviewed by the hiring team before moving to the client interview.

You can record your video as many times as you’d like before submitting it—only your final version will be reviewed.

Please keep an eye on both your inbox and spam folder for your Spark Hire invitation after applying.

Apply Now

If you enjoy building strong client relationships, coordinating marketing campaigns, and ensuring every project is delivered with excellence, we’d love to hear from you. Apply today and help drive exceptional marketing outcomes for a growing portfolio of clients.