Graphic Designer at Pavago in South Africa, South Africa

Graphic Designer (Brand, Social Media, Ads & Campaigns) – Remote | U.S. Hours

Position Type: Full-Time, Remote Working Hours: U.S. Client Business Hours (flexibility for deadlines & revisions)

About the Role

We’re hiring a Graphic Designer who can do more than just “make things look good.”

You’ll be responsible for creating high-performing visual assets across social media, ads, web, and print — ensuring everything is on-brand, conversion-focused, and visually compelling.

This role is ideal for someone who understands that: 👉 Design = communication + performance + brand consistency

What You’ll Own

Brand Identity & Consistency

• Develop and maintain brand systems:
  • Logos
  • Typography
  • Color palettes
  • Visual guidelines
• Ensure consistency across all platforms (social, web, print, ads)

Marketing & Campaign Design (Core Focus)

• Design high-quality assets for:
  • Social media posts (Instagram, LinkedIn, Facebook)
  • Paid ads (Meta, Google Display)
  • Email campaigns
  • Presentations & sales decks
• Create print collateral:
  • Brochures
  • Flyers
  • Posters
• Collaborate with marketing to support:
  • Campaigns
  • Events
  • Webinars

Digital Design & Web Assets

• Design:
  • Web banners
  • Landing page visuals
  • Ad creatives
• Optimize designs for:
  • Mobile
  • Desktop
  • Social platforms
• Support website updates and visual refreshes

Motion & Multimedia (Bonus)

• Create:
  • GIFs
  • Simple animations
  • Motion graphics using Adobe After Effects
• Edit basic video or campaign visuals

Tools & Design Stack

• Adobe Illustrator
• Adobe Photoshop
• Adobe InDesign
• Figma
• Canva

Collaboration & Workflow

• Work with marketing, product, and sales teams
• Translate ideas into clean, effective visual assets
• Incorporate feedback quickly and efficiently
• Manage multiple design requests simultaneously

File Management & Delivery

• Deliver assets in multiple formats:
  • AI, PSD, PNG, PDF
• Maintain organized design libraries and templates
• Ensure files are scalable and reusable

What Makes You a Strong Fit

• You think beyond visuals → you design for outcomes (CTR, engagement, conversions)
• You are fast, organized, and reliable under deadlines
• You can adapt your style based on brand and audience
• You care about details, consistency, and polish

Required Experience & Skills

• 2+ years professional graphic design experience
• Strong portfolio (branding + marketing + digital assets)
• Advanced proficiency in:
  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe InDesign
• Experience designing for:
  • Social media
  • Ads
  • Print

Nice to Have (High-Quality Candidates)

• Motion graphics (Adobe After Effects)
• Experience with:
  • Figma
  • Canva
• Background in:
  • Marketing agencies
  • SaaS
  • E-commerce
• Understanding of:
  • CTR
  • Engagement
  • Conversion-focused design

What a Typical Day Looks Like

• Review incoming design requests and prioritize work
• Create assets for campaigns, ads, and social media
• Iterate designs based on feedback
• Prepare final deliverables for multiple platforms
• Maintain brand consistency across all outputs

In short: You turn ideas into clean, compelling visuals that drive results.

Key Metrics (KPIs)

• On-time delivery of design tasks
• ≤ 2 revision cycles per project
• Strong stakeholder satisfaction
• Consistent brand alignment
• Improved campaign performance (CTR, engagement)

Why This Role Stands Out

• High ownership across brand and campaigns
• Work on both creative + performance design
• Exposure to real marketing impact (not just design tasks)
• Opportunity to grow into Senior Designer / Creative Lead

Interview Process

• Initial Phone Screen
• Video Interview with Recruiter
• Portfolio Review + Practical Task
  • (Design a campaign graphic or brochure)
• Client Interview
• Offer & Background Verification

Apply Now

If you:

• Have a strong eye for design and understand marketing
• Can execute fast without sacrificing quality
• Want to work on real campaigns (not just random designs)

This role is a strong fit.