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Digital Marketing Account Manager - Local SEO &… at Pavago · AR
Skills
Job Description
Digital Marketing Account Manager – Local SEO & Client Success | Remote
Position Type: Full-Time, Remote Working Hours: U.S. Mountain Time Location: Remote — LATAM, Philippines, or Pakistan Compensation: USD $1,500–$3,500/month Function: Digital Marketing / Account Management / Local SEO
About the Role
At Pavago, one of our clients is hiring a Digital Marketing Account Manager to manage relationships and marketing performance for a portfolio of local business clients.
This role combines client account management, Local SEO, Google Business Profile optimization, performance reporting, and AI-assisted execution. You’ll be the primary point of contact for your clients, helping them understand their results while proactively identifying opportunities, resolving issues, and keeping their accounts moving forward.
The ideal candidate understands both sides of the role: strong client communication and hands-on digital marketing execution.
What You’ll Own
Client Relationship Management
- Serve as the primary point of contact for a portfolio of local business clients
- Build trust through consistent and proactive communication
- Develop a clear understanding of each client’s business, market, and goals
- Provide regular, specific updates on performance and ongoing work
- Track commitments and follow through on client requests
- Identify concerns early rather than waiting for clients to raise them
- Translate technical marketing information into clear, client-friendly language
Local SEO & Google Business Profile
- Manage and optimize Google Business Profiles
- Maintain accurate business information and local listings
- Support review-management workflows
- Monitor local search visibility and ranking performance
- Implement appropriate on-page and off-page SEO tactics for local markets
- Identify opportunities to improve local organic visibility
- Monitor performance changes and investigate ranking declines
- Ensure Local SEO execution aligns with each client’s business objectives
Analytics & Performance Reporting
- Monitor performance using Google Search Console and Google Analytics
- Review search visibility, traffic, rankings, and other relevant performance indicators
- Identify trends, anomalies, and potential issues
- Turn data into clear and actionable recommendations
- Prepare client-facing performance reports
- Explain results to non-technical clients in a straightforward way
- Use reporting to keep clients informed and engaged with their progress
AI-Assisted Marketing Execution
- Use Claude and ChatGPT to accelerate day-to-day marketing workflows
- Draft client-facing and marketing content with AI assistance
- Conduct research and streamline recurring deliverables
- Review, edit, and quality-check AI-generated work before delivery
- Adapt outputs to each client’s brand, context, and objectives
- Apply independent judgment rather than relying on AI-generated output without review
Issue Resolution & Account Ownership
- Identify performance dips or account concerns early
- Diagnose potential causes using available SEO and analytics data
- Coordinate internally to resolve client issues
- Communicate clearly with clients when problems arise
- Track issues through resolution
- Take end-to-end ownership of assigned accounts
Growth & Upsell Opportunities
- Identify opportunities where additional marketing services could meaningfully benefit clients
- Recognize when services such as Google Ads may complement existing Local SEO efforts
- Communicate recommendations clearly and consultatively
- Focus on genuine client value rather than aggressive selling
- Coordinate internally when additional services are appropriate
Requirements
- 2+ years of experience in digital marketing, account management, or a related role
- Experience working with local businesses or SMB clients preferred
- Hands-on experience managing and optimizing Google Business Profiles
- Experience with review management and local listing accuracy
- Working proficiency with Google Search Console
- Working proficiency with Google Analytics
- Ability to interpret marketing data and explain findings to non-technical clients
- Professional experience using AI tools such as ChatGPT and Claude
- Strong editorial judgment when reviewing AI-generated content
- Excellent client communication and relationship-management skills
- Strong organizational and follow-up capabilities
- Ability to independently manage multiple client accounts
- Comfortable working remotely with a distributed team
- Availability to work full-time U.S. Mountain Time hours
Preferred Qualifications
- Experience with Google Ads
- Local SEO agency experience
- Experience managing multiple SMB or local-business accounts simultaneously
- Familiarity with local search ranking factors and optimization workflows
- Experience diagnosing organic search performance issues
- Experience identifying cross-sell or upsell opportunities
- Strong understanding of AI-assisted marketing workflows
Tools & Platforms
Google Business Profile | Google Search Console | Google Analytics | ChatGPT | Claude | Local SEO Tools | Google Ads
What Makes You a Strong Fit
You’ll likely thrive in this role if you:
- Communicate proactively so clients don’t need to chase you for updates
- Take ownership of accounts from start to finish
- Understand Local SEO beyond simply updating a Google Business Profile
- Can look at Search Console or Analytics data and identify what actually matters
- Explain technical marketing information clearly to business owners
- Flag performance issues early and take action
- Use AI as a productivity tool without sacrificing judgment or quality
- Know when AI-generated content needs significant rewriting
- Are organized enough to manage multiple clients, priorities, and deliverables
- Can work independently while staying aligned with a remote team
- Look for growth opportunities based on genuine client needs rather than pushing unnecessary services
What a Typical Day Looks Like
Your day will operate on U.S. Mountain Time and balance proactive client management with hands-on marketing execution.
You may start by reviewing overnight client messages and identifying anything requiring immediate attention. From there, you could optimize Google Business Profiles, review Search Console for ranking changes or crawl issues, and analyze Google Analytics data for upcoming client reports.
You may use Claude or ChatGPT to accelerate content, research, or recommendations before applying your own judgment and editing the final output. Afternoons may include client check-ins or internal meetings to align on priorities and resolve outstanding issues.
In short: you’ll own client relationships while ensuring their Local SEO work is executed, measured, communicated, and continuously improved.
Key Metrics for Success
- Client retention and satisfaction
- Quality and consistency of client communication
- Google Business Profile optimization and accuracy
- Local search visibility and performance
- Organic traffic and search trends
- Accuracy and usefulness of client reporting
- Timeliness of deliverables and follow-ups
- Speed of issue identification and resolution
- Account organization and ownership
- Appropriate identification of growth opportunities
- Quality and efficiency of AI-assisted workflows
Compensation, Hours & Location
Compensation: USD $1,500–$3,500/month Schedule: Full-Time, aligned with U.S. Mountain Time Location: Remote — open to candidates in LATAM, the Philippines, or Pakistan
Interview Process
- Initial Application & AI Rating
- Spark Hire One-Way Video Interview
- Recruiter Screen
- Client Interview
- Offer & Placement
Spark Hire Video Interview – Required
As part of the application process, all candidates are required to complete a one-way video interview through Spark Hire.
After completing the first step of your application, you’ll receive a Spark Hire invitation by email with instructions to record and submit your video responses.
Completion of the Spark Hire video is required to be considered for the next stage. Please check your inbox as well as your spam or junk folder for the invitation.
Qualifying Questions
- Walk me through how you currently manage a Google Business Profile for a local business client. What does your optimization process look like?
- How do you use Claude or ChatGPT in your day-to-day work? Give a specific example of a task you handled with AI assistance and how you quality-checked the output.
- Describe a time when a client’s local search performance dropped. How did you diagnose the issue, and what steps did you take?
- How do you structure your client communication cadence? What do clients typically hear from you, and how often?
- Are you available to work full-time on U.S. Mountain Time hours, and what does your current schedule look like?
Apply Now
If you’re an experienced Digital Marketing Account Manager with hands-on expertise in Local SEO, Google Business Profile, Google Search Console, Google Analytics, and AI-assisted marketing workflows, we’d love to hear from you.
This role is particularly well suited to someone who combines strong digital marketing execution with proactive, dependable client communication.
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