Customer Marketing Content Editor at Nationwide Mutual Insurance in GB

We're looking for a Customer Marketing Content Editor to join our Customer Marketing team. In this role, you'll play an important part in delivering personalised customer communications by building, checking and publishing content accurately and efficiently across a range of marketing channels. Working closely with the Lead Content Editor and wider squad teams, you'll help ensure communications are delivered to the highest standards, following agreed processes, controls and governance requirements.

You'll manage day-to-day content production activities, including content set-up, amendments, approvals, scheduling and issue resolution. Working with marketing, digital, technology, risk and other specialist teams, you will help deliver effective customer communications while ensuring accuracy, compliance and a strong control environment. You'll also contribute to testing, process improvements and enhancements to templates, tooling and workflows, helping the team continuously improve how content is delivered.

This is an excellent opportunity for someone with experience in content production, digital publishing or communications delivery, ideally within a regulated or high-control environment. You'll use your attention to detail, problem-solving skills and knowledge of content management systems to ensure communications reach customers accurately and on time.

Customer experience is at the heart of everything we do. You'll help deliver engaging and compliant communications that support our members while maintaining the quality, consistency and governance standards expected across Customer Marketing. You'll also have the opportunity to support colleagues, share knowledge and contribute to the ongoing evolution of our content production capabilities.

We are happy to consider flexible working approaches to help you perform at your best.

The working hours (per week) for this role can be between 28 and 35 hours.

At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.

For this job you'll spend at least two days per week, or if part time you'll spend 40% of your working time, based at either our Swindon or London office. If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to hybrid working here.

If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can.

Responsibilities

What you’ll be doing

As a Customer Marketing Content Editor, you'll play a key role in delivering personalised customer communications across a range of marketing channels. Working within the Customer Marketing team, you'll be responsible for building, editing, quality checking and publishing customer-facing content, ensuring communications are accurate, compliant and delivered to the highest standards.

You'll work closely with Customer Marketing teams, campaign managers, content specialists and technology partners to create and deploy customer communications that support marketing activity, customer journeys and business objectives. From initial content set-up through to publication and post-delivery support, you'll help ensure communications are delivered efficiently and effectively.

A key focus of the role will be managing content production activities within established governance and control frameworks. You'll be responsible for maintaining content accuracy, carrying out quality assurance checks, supporting testing activities and ensuring all communications meet regulatory, brand and customer experience requirements before release.

You'll support the ongoing optimisation of content operations by identifying opportunities to improve processes, enhance workflows and increase efficiency across content delivery activities. Working with colleagues across Marketing, Digital, Risk, Legal and Technology, you'll help implement improvements that strengthen controls while enabling faster and more effective communication delivery.

You'll also contribute to the development and maintenance of content templates, reusable assets and publishing standards, helping create a consistent and scalable approach to customer communications. Through effective stakeholder collaboration, you'll help resolve issues, manage competing priorities and ensure communications are delivered on time and to a high standard.

As a trusted content delivery specialist, you'll use your attention to detail, organisational skills and continuous improvement mindset to support the successful execution of customer communications. Through your work, you'll help deliver engaging and compliant experiences for our members while supporting the ongoing evolution of Nationwide's customer marketing capabilities.

About you

• Practical experience building, checking and publishing 1:1 marketing communications across direct digital channels
• Experience building from an approved brief using templates, reusable components and personalisation rules
• Hands-on experience using content, workflow, approval and publishing systems
• Experience quality-assuring personalised communications against content, data, accessibility and brand requirements before publication
• Experience managing several data-driven 1:1 marketing communications through build, approval and publication to fixed deadlines within formal control requirements
• Experience building personalised customer communications for micro and SME corporate business customers, using customer and product data to support accurate targeting, content quality and communication effectiveness

Our customer first behaviours put customers and members at the heart of how we work together. They are the set of behaviours that every colleague needs to display, in every role:

• Feel what customers feel - We step into our customers’ shoes, using their feedback and insights to empathise with them and to understand their needs, so that every decision we make starts and finishes with our customers in mind
• Say it straight - We are brave in speaking out and saying what we think – we’re honest and direct with good intent, openly sharing diverse perspectives to reach the best conclusions and using language everyone can understand
• Push for better - We don’t settle for mediocrity, we challenge the status quo, taking responsibility for continuous improvement and personal development
• Get it done - We prioritise what will have the greatest impact, we are decisive, and we take accountability for delivering brilliant customer outcomes

You can strengthen your application by showing how our customer first behaviours resonate with you, and where you may have already demonstrated these.

Qualifications

The extras you’ll get

There are all sorts of employee benefits available at Nationwide, including:

• 25 days holiday, pro rata
• Private medical insurance
• A highly competitive pension to help you build a strong foundation for retirement
• Access to an annual performance-related bonus
• Training and development to help you progress your career
• A great selection of additional benefits through our salary sacrifice scheme
• Life assurance to provide peace of mind for you and your loved ones in the event of your death
• Wellhub – access to a range of free and paid options for health and wellness
• Up to 2 days of paid volunteering a year

Banking – but fairer, more rewarding, and for the good of society

We forge our own path at Nationwide.

As a mutual, we’re owned by our members - those customers who bank, save or have a mortgage with us. We challenge the financial sector status quo. We don’t see customers as the engine of our own profit. We share our profits with them and put their needs first. Always there when they need us. Supporting them and their lives.

If you’re inspired by fairer finances, passionate about making a meaningful impact, and truly care about our customers, you’re one of us.

At Nationwide, you are challenged to grow and rewarded for doing so. Valued. Recognised. Inspired to be your best. As a community, we want our working lives to count. As a team, we celebrate what we achieve. As a standard-setter, we work for the good of customers, communities, and broader society.

We are purpose-driven. Uncompromisingly customer. Unstoppably Nationwide.

What to do next

If this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us.

We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.

Keeping your data and personal information confidential is important to us. To find out more about how we use and process your data, please read our Privacy policy.

If you want to find out more about using AI in our recruitment process, please read more here.

Disability Confident

We’re not just guided by data, we’re driven by the real experiences of our people. We’re a Disability Confident Level 3 Leader, the highest level.

That’s why we’re constantly evolving our policies and practices to make sure everyone feels genuinely supported, valued, and empowered to champion inclusion. Whatever your needs, we’re here to support you. If you need any additional support throughout your application journey, email our team at Recruitment Support.

Apply safely with Nationwide

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