Market Research Analyst- Future Of Film &… at National… · US-NY-New…

Summary: National Research Group is a leading global insights and strategy firm at the confluence of content, culture, and technology. The Research Analyst will support the Future Of practice by conducting quantitative and qualitative research, translating data into actionable insights, and collaborating with internal teams to deliver strategic guidance for clients in the entertainment industry. Responsibilities: - Support all phases of quantitative and qualitative research tied to Future of Film and Future of Series, from early design through final delivery - Translate data into clear, actionable insights and recommendations through visual, creative and story-driven reports - Conduct ongoing landscape and trends research, tracking developments across film, television, streaming, platforms, talent, technology, and audience behavior - Source, synthesize, and contextualize information from our proprietary data, third party data (e.g., Box Office Mojo), and cultural signals - Organize and maintain project materials, including databases, trackers, ensuring clarity, version control, and accessibility - Manage survey logic proofing, link testing, and QA, ensuring clean execution prior to launch - Conduct data checks and number validation, supporting accuracy across reports, presentations, and data repositories - Support presentation development, including slide builds, script drafting, and narrative flow for client readouts - Assist with qualitative research setup and coordination, including discussion guide support, materials prep, and collaboration with moderators and operations teams - Partner closely with internal teams (programming, fieldwork, data processing, design) to keep projects moving forward on tight timelines - Contribute to external-facing thinking—helping shape POVs, frameworks, and narratives that may appear in reports, presentations, or broader thought leadership moments - Provide overflow support to the broader Content Development & Marketing Strategy (CDMS) practice during non-peak Future Of periods, contributing to team-wide success and collaboration - Leverage AI-enabled approaches to enhance the speed, scale, and depth of insight generation across research and storytelling Required Qualifications: - Prior internship or work experience in market research or consumer insights is a plus, but not required - Writing and storytelling– You know how to connect the dots and turn complex research findings into clear, compelling narratives - Curious and future-minded– You are genuinely interested in seeking information on the 'whys,' always digging for more information to understand what makes consumers tick - Consumer-to-market translator– You're skilled at moving from consumer insight to strategic implication - Problem Solver– You are a natural problem solver - Data-driven critical thinker– You're comfortable working with data to identify trends and insights - Data analysis techniques and software– Familiarity with any of the following data analysis techniques would be ideal: statistical significance testing, correlation analysis, multivariate analysis techniques - AI-curious and capable– You have experience using AI tools and are thoughtful about how AI can enhance insight work - Self-starter– Internally-motivated who continuously strives to get things done well - Clear and proactive communicator– You have excellent verbal communication skills - Hawk-eyed attention to detail– You notice when font sizes change unexpectedly or a proper noun isn't capitalized - Great team member– Team player who works collaboratively and harmoniously within a team - Your degree(s)– You have a B.A./B.S. degree in areas such as Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics or a related field Required Skills: Quantitative research, Qualitative research, Data analysis techniques, Statistical significance testing, Correlation analysis, Multivariate analysis, Cluster analysis, Segmentation analysis, Conjoint analysis, Discrete choice analysis, SPSS, Q software, Excel, PowerPoint, AI tools usage, Market research, Consumer insights, Curiosity Benefits: Flexible/Remote work with optional usage of our great offices in Playa Vista or New York, Unlimited PTO, volunteer days and a generous number of recharge days including a full office closure during the week of Christmas and New Year’s, Medical, Dental, and Vision Insurance Plans, 401K with company match, Generous paid Parental Leave, Regular performance evaluations with opportunities for promotions and merit increases, Educational and training reimbursement plan and other training and professional development opportunities, Employee perks program (includes discounts on travel, hotels, cars, fitness, movie tickets and more), Resources available for mental health, inclusive care and family building, NRGratitude – our company-wide employee recognition program, Regular team/company events and activities including annual summer and holiday parties, Pet friendly headquarters and pet insurance options