Junior Optimization Analyst at Moxxi Digital in New York, NY

Summary: Moxxi Digital is a performance marketing start-up focused on redefining the industry through innovative technology. The Junior Optimization Analyst will support various teams by analyzing performance data, uncovering insights, and driving improvements across the company's portfolio. Responsibilities: - Pull, organize, and analyze performance data from internal tools and platforms - Build and maintain dashboards that track key growth and optimization metrics - Prepare clear summaries of what's working, what's not, and what the data suggests we try next - Spot trends, anomalies, and patterns that inform optimization decisions - Support senior analysts with data gathering, QA, and visualization tasks - Develop a strong understanding of the metrics that drive business performance - Assist in setting up, monitoring, and analyzing A/B tests and experiments - Track test performance and flag results that hit significance or show unexpected patterns - Help document experiment hypotheses, methodologies, and learnings for the team - Use data to support the prioritization of optimization opportunities - Identify underperforming areas across funnels, flows, and campaigns and surface them to stakeholders - Work closely with product managers, account managers, and analysts to understand priorities and how data supports decision-making - Partner with account managers to connect optimization efforts to client goals and performance - Support senior analysts in forming and validating hypotheses - Collaborate with design and engineering teams on implementation of tests and product changes - Participate in growth meetings, stand-ups, and retrospectives—sharing data-driven observations - Help maintain documentation for optimization workflows and testing processes - Support the rollout of new tools, dashboards, or tracking implementations - Assist with QA for tracking, tagging, and data accuracy - Leverage AI-powered tools and automation to improve efficiency (training provided—curiosity required) Required Qualifications: - 0–2 years of experience (or relevant internships) in analytics, marketing, product, operations, or related fields - Genuinely curious about data—you want to understand what the numbers mean and what to do about them - Comfortable in Excel or Google Sheets—you can wrangle data, build formulas, and create clear summaries - Detail-oriented with a knack for spotting things that don't look right in a dataset - Strong communicator who can translate data into plain language and actionable insights - Eager to learn new tools, frameworks, and ways of working - Excited about using modern tools—including AI—to work smarter and move faster Preferred Qualifications: - Exposure to analytics tools (Google Analytics, Mixpanel, Amplitude, Looker, etc.) - Basic understanding of experimentation and A/B testing concepts - Familiarity with SQL or interest in learning it - Experience with any project management or documentation tools (Notion, Asana, JIRA, etc.) Required Skills: Data Analysis, A/B Testing, Dashboard Creation Important Skills: SQL, Analytics Tools Nice-to-Have Skills: Curiosity, Communication, Detail-oriented