Senior Specialist, Asia-Pacific Co-Marketing,… at LSEG · Hong Kong

Senior Specialist, Asia-Pacific Co-Marketing, FTSE Russell Location: Hong Kong, Hong Kong Our global teams took on the challenge to make a difference in the way the global financial markets operate. Would you seek the same challenge? At LSEG, we help our customers achieve success by providing access to an open platform that uncovers opportunity and catalyzes change. FTSE Russell, a division of LSEG and a leading global provider of indices, benchmarks, and data solutions, is seeking a strategic and commercially driven co-marketing manager to accelerate growth across our business. This senior individual contributor role will focus on developing marketing campaigns for and with FTSE Russell’s most important client accounts, helping drive asset-based revenue from index-linked products. Role Summary Reporting directly to the Global Head of Co-Marketing & Wealth, FTSE Russell, this Senior Manager will be responsible for creating educational marketing material and campaigns for and in partnership with key asset managers, wealth firms and retail distribution platforms. The role can be based in Hong Kong or Singapore and will require a deep understanding of the index ecosystem, passive investment strategies, and the evolving needs of index-linked investment products issuers. Role profile This is a high impact, externally facing role that blends strategic planning with first-class execution. The role will be a key component of FTSE Russell’s APAC sales, product & marketing departments. The successful candidate will be expected to: Deliver impactful educational material supporting index-linked solutions. Bring to life FTSE Russell's indices embedded inside investment products (ETFs, mutual funds, model portfolio solutions). Deliver creative campaigns and events, positioning FTSE Russell’s suite of indices and solutions. Work with external stakeholders to influence them to adopt and co-promote FTSE Russell’s value proposition. Strategic responsibilities Stimulate investor demand: Accelerate gathering of assets under management and increase revenues through educational co-marketing campaigns. Raise awareness of our clients’ index-linked products. Craft, orchestrate and deliver mutually beneficial strategic go-to-market campaigns in partnership with clients’ marketing teams. Drive capabilities awareness across our partners ecosystem by curating, developing and localizing content for partner communication channels (for example educational videos/ webinars/ podcasts, events, newsletters, infographics, web pages, campaigns, press etc). About the team & function The Co-Marketing function, which covers multiple segments (asset managers, derivatives exchanges, wealth firms), consists in helping FTSE Russell’s clients go-to-market equipped with educational material supporting our suite of indices and therefore supporting our clients’ investment products. Client-facing in nature, this role will also collaborate with the marketing teams of some of FTSE Russell’s key fund management/ wealth/ advisory/ brokerage firms, to develop, execute, and measure integrated marketing campaigns. The role will serve B2B2C clients and intermediaries including advisory firms, wealth managers, robo-advisors, retail brokerage firms, and to some extent end-users of index-linked products. On the internal stakeholders’ side, the candidate will be expected to work with sales/account managers covering the asset managers and wealth segment, as well as with product marketing, field marketing, media buying, events, digital, brand, content, PR, and applied research. Key Behaviours and Skills Extensive marketing experience in a B2B or B2B2C environment (index provider, exchange, fund/ETF issuer, brokerage or wealth manager an advantage) Good knowledge of asset management, ETF, wealth management segments Strong planning and project management skills Excellent relationship management, presentation and communication skills Knowledge of the full marketing mix Desire to learn about product/usage of indices in a wealth management context Delivery and client focus are essential Ability to work to tight deadlines and coordinate across various teams in various time zones Creative self-starter able to work with minimal supervision Excellent interpersonal and networking skills with the confidence to interact with senior management internally and with external clients People are at the heart of what we do and drive the success of our business. Our colleagues thrive personally and expertly through our shared values of Integrity, Partnership, Change and Excellence, which are at the core of our culture. We embrace diversity and actively seek to attract people with unique backgrounds and perspectives. We are always looking at ways to become more agile, so we meet the needs of our teams and customers. We believe that an inclusive collaborative workplace is pivotal to our success and supports the potential and growth of all colleagues at LSEG. Career Stage: Senior Associate London Stock Exchange Group (LSEG) Information: Join us and be part of a team that values innovation, quality, and continuous improvement. If you're ready to take your career to the next level and make a significant impact, we'd love to hear from you. LSEG is a leading global financial markets infrastructure and data provider. Our purpose is driving financial stability, empowering economies and enabling customers to create sustainable growth. Our purpose is the foundation on which our culture is built. Our values of Integrity, Partnership, Excellence and Change underpin our purpose and set the standard for everything we do, every day. They go to the heart of who we are and guide our decision making and everyday actions. Working with us means that you will be part of a dynamic organisation of 25,000 people across 65 countries. However, we will value your individuality and enable you to bring your true self to work so you can help enrich our diverse workforce. We are proud to be an equal opportunities employer. This means that we do not discriminate on the basis of anyone’s race, religion, colour, national origin, gender, sexual orientation, gender identity, gender expression, age, marital status, veteran status, pregnancy or disability, or any other basis protected under applicable law. Conforming with applicable law, we can reasonably accommodate applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. You will be part of a collaborative and creative culture where we encourage new ideas. We are committed to sustainability across our global business and we are proud to partner with our customers to help them meet their sustainability objectives. Our charity, the LSEG Foundation provides charitable grants to community groups that help people access economic opportunities and build a secure future with financial independence. Colleagues can get involved through fundraising and volunteering. LSEG offers a range of tailored benefits and support, including healthcare, retirement planning, paid volunteering days and wellbeing initiatives. 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