Manager - Business Development… at Lifebridge… · Bengaluru…

Role & responsibilities

To undertake marketing & business development activities which will result in brand awareness amongst the relevant target group in the geography & also generate credible leads for our services in the centers & at home of the elderly covering transitional care, palliative care & Dementia care.

• To familiarize the select super specialists, senior surgeons/physicians & select hospital staff of our brand KITES Senior Care with continuous engagement resulting in their referrals;
• To activate neighbourhood, corporate & other relevant channels such as senior citizen clubs, senior living communities etc. to create meaningful engagements with them;
• To extend support Corporate marketing in their initiatives; and
• To undertake other responsibilities that may be delegated from time to time.
• To develop rapport and coordinate with Doctors, Hospital Administrators of private hospital & Government, doctors of Primary Health centres, RWAs, Health Aggregators, corporate & Clubs to promote organization services and Brand Visibility
• Accountable for executing and participating in various healthcare fares, conference, CMEs, Round table meeting, Camps & Patients education programs
• Develop the model for doctors engagement to increase the referral business, updating the referral policy on timely basis to increase the conversion ratio
• Negotiating with channel partner and convert potential leads with highest possible margin